Ordinary Hair Growth Serum
a concentrated shelf (top 5 take 100% of clicks) — Ordinary Hair Growth Serum doesn't clear our bar today.
Flapen Score
Top 39% of 2,481 Beauty niches · +2 vs the category median of 47
Is Ordinary Hair Growth Serum profitable on Amazon?
According to Flapen's Amazon United Kingdom niche tracking, Ordinary Hair Growth Serum is a £295K/yr Amazon United Kingdom market (241K searches/yr). The top 5 brands hold 100% of demand. Verdict: Skip it — 49/100.
Ordinary Hair Growth Serum: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Not really. Search demand moved +26.8% over the last 90 days and 10.0% of searches end in a purchase.
£295K
revenue / yr
Who owns the niche?
The top 5 brands hold 100% of demand, so 0% of the market is open.
0%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.0★ — the gap to enter on.
0/100
page quality · 3 products
Top Ordinary Hair Growth Serum products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
The Ordinary Multi-Peptide Serum for Hair Density and Scalp Support Peptide-Powered Formula for Thicker Fuller Looking Hair 60ml
- Price
- £16.19
- Rating
- 4.2/5
- Reviews
- 478
- Age
- 3y ago
The Ordinary Hair Care Natural Moisturizing Factors + HA Lightweight Hydrating Scalp Serum with Hyaluronic Acid and Squalane 60ml
- Price
- £9.83
- Rating
- 4.0/5
- Reviews
- 1,055
- Age
- 3y ago
Minimalist Hair Density Serum 18% | Hair Growth Serum| Procapil Capixyl Redensyl Anagain & Baicapil | Hair Fall Control & Hair Thickening | Women & Men | 30 ml
- Price
- £10.69
- Rating
- 3.9/5
- Reviews
- 5,368
- Age
- 4y ago
Trending
90-day click momentumThe Ordinary Multi-Peptide Serum for Hair Density and Scalp Support Peptide-Powered Formula for Thicker Fuller Looking Hair 60ml
- Price
- £16.19
- Rating
- 4.2/5
- Reviews
- 478
- Age
- 3y ago
Minimalist Hair Density Serum 18% | Hair Growth Serum| Procapil Capixyl Redensyl Anagain & Baicapil | Hair Fall Control & Hair Thickening | Women & Men | 30 ml
- Price
- £10.69
- Rating
- 3.9/5
- Reviews
- 5,368
- Age
- 4y ago
The Ordinary Hair Care Natural Moisturizing Factors + HA Lightweight Hydrating Scalp Serum with Hyaluronic Acid and Squalane 60ml
- Price
- £9.83
- Rating
- 4.0/5
- Reviews
- 1,055
- Age
- 3y ago
Newest
by launch dateThe Ordinary Hair Care Natural Moisturizing Factors + HA Lightweight Hydrating Scalp Serum with Hyaluronic Acid and Squalane 60ml
- Price
- £9.83
- Rating
- 4.0/5
- Reviews
- 1,055
- Age
- 3y ago
The Ordinary Multi-Peptide Serum for Hair Density and Scalp Support Peptide-Powered Formula for Thicker Fuller Looking Hair 60ml
- Price
- £16.19
- Rating
- 4.2/5
- Reviews
- 478
- Age
- 3y ago
Minimalist Hair Density Serum 18% | Hair Growth Serum| Procapil Capixyl Redensyl Anagain & Baicapil | Hair Fall Control & Hair Thickening | Women & Men | 30 ml
- Price
- £10.69
- Rating
- 3.9/5
- Reviews
- 5,368
- Age
- 4y ago
Competition: brands, sellers & click share
The top 5 products capture 100% of clicks — a locked-up shelf that new listings rarely crack.
Brands
2 falling
Sellers
15
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
100%
Top 20: 100%
Open market
0%
- The Ordinary95%
- Minimalist5%
Ordinary Hair Growth Serum demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Top Ordinary Hair Growth Serum search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- ordinary hair growth serum75K/yr
- the ordinary hair growth serum63K/yr
- the ordinary multi-peptide serum for hair density45K/yr
- the ordinary hair serum18K/yr
- ordinary hair serum15K/yr
- the ordinary hair11K/yr
- the ordinary hair care9K/yr
- the ordinary scalp serum5K/yr
- ordinary multi peptide serum for hair2K/yr
What reviews say buyers love and hate about Ordinary Hair Growth Serum
What buyers mention most, as a share of all reviews.
What buyers love
96% of reviews“Im so happy its actually working im full of baby hair growing”
“Excellent product”
“Really like this product for a dry scalp”
“Affordable hair density product”
“Exactly as described”
What buyers complain about
87% of reviews“hasn't made the slightest bit of difference other than makes my hair greasy”
“I have a dry, sensitive scalp that reacts badly to most hair products, especially those with heavy oils, which only make the dryness and irritation worse”
“The density of my hair is insane”
“Does not does what it says”
“Total rubbish”
Ordinary Hair Growth Serum return rate & reasons
Why buyers send it back, as a share of all return requests.
0.1%
Return rate
13%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Ordinary Hair Growth Serum questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
