Orange Nail Polish
Orange Nail Polish shows demand growing +268.7% this quarter, but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Flapen Score
Top 4% of 2,481 Beauty niches · +15 vs the category median of 47
Is Orange Nail Polish profitable on Amazon?
According to Flapen's Amazon United Kingdom niche tracking, Orange Nail Polish is a £29K/yr Amazon United Kingdom market (82K searches/yr). The top 5 brands hold 66% of demand. Demand peaks in May–Jun–Jul–Aug. Verdict: Worth a look — 62/100.
Orange Nail Polish: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Worth a look. Search demand moved +268.7% over the last 90 days and 7.6% of searches end in a purchase.
£29K
revenue / yr
Who owns the niche?
The top 5 brands hold 66% of demand, so 34% of the market is open.
34%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.0★ — the gap to enter on.
0/100
page quality · 41 products
Top Orange Nail Polish products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
Rimmel 60 Seconds Super Shine Nail Polish Quick-Dry Nail Polish Ultra-Shiny Finish Easy to Apply Vibrant Colour Long-Wearing Clean and Improved Formula Vegan 8ml
- Price
- £3.14
- Rating
- 4.4/5
- Reviews
- 78,935
- Age
- 6y ago
Rimmel London Super Gel Nail Polish 96 Heatwave Away 12ml
- Price
- £4.49
- Rating
- 4.1/5
- Reviews
- 26
- Age
- 4y ago
Rimmel 60 Seconds Super Shine Nail Polish Quick-Dry Nail Polish Ultra-Shiny Finish Easy to Apply Vibrant Colour Long-Wearing Clean and Improved Formula Vegan 8ml
- Price
- £3.25
- Rating
- 4.4/5
- Reviews
- 78,935
- Age
- 9y ago
Nails Inc 45 Second Speedy Gloss Piccadilly Please Orange No Chip Long Lasting Quick Dry Air Dry Professional Manicures & Pedicures Fingernails & Toenails Vegan Nail Polish 14 ML
- Price
- £5.12
- Rating
- 4.3/5
- Reviews
- 2,045
- Age
- 3y ago
Orange Nail Polish - Bright Orange Nail Varnish Quick Dry - Neon Breathable Nail Polish - Oil Based Formula Long Lasting Autumn Nail Varnish No UV Needed
- Price
- £4.71
- Rating
- 3.4/5
- Reviews
- 75
- Age
- 1y ago
Trending
90-day click momentum
essence gel nail colour longlasting express result fast drying shiny colour intense (8ml)
- Price
- £1.66
- Rating
- 4.4/5
- Reviews
- 177
- Age
- 1y ago
Orange Nail Polish Quick Drying Nail Varnish Bright Glossy Orange Nail Lacquer - Smooth Easy Application Breathable Formula for Summer Holiday DIY Manicure Women
- Price
- £4.19
- Rating
- 3.5/5
- Reviews
- 32
- Age
- 4mo ago
Bright Orange Nail Polish - Neon Orange Nail Varnish - Neon Nail Polish Quick Dry - 7ml Long Lasting Nail Varnish Non Gel Air Drying Fast High Gloss Color for DIY Manicure
- Price
- £4.56
- Rating
- 3.5/5
- Reviews
- 28
- Age
- 2mo ago
Maybelline Color Show Nail Polish Number 33 Lux Lobster
- Price
- £3.93
- Rating
- 4.1/5
- Reviews
- 41
- Age
- 10y ago
Orange Nail Polish - 10ml Bright Orange Nail Varnish Quick Dry - Long Lasting Glossy Neon Nail Varnish - Oil Based Formula Breathable Nail Polish High Glossy Manicure DIY Nail Art
- Price
- £4.18
- Rating
- 4.0/5
- Reviews
- 10
- Age
- 11mo ago
Newest
by launch dateBright Orange Nail Polish - Neon Orange Nail Varnish - Neon Nail Polish Quick Dry - 7ml Long Lasting Nail Varnish Non Gel Air Drying Fast High Gloss Color for DIY Manicure
- Price
- £4.56
- Rating
- 3.5/5
- Reviews
- 28
- Age
- 2mo ago
Orange Nail Polish Quick Drying Nail Varnish Bright Glossy Orange Nail Lacquer - Smooth Easy Application Breathable Formula for Summer Holiday DIY Manicure Women
- Price
- £4.19
- Rating
- 3.5/5
- Reviews
- 32
- Age
- 4mo ago
Orange Nail Polish - 10ml Bright Orange Nail Varnish Quick Dry - Long Lasting Glossy Neon Nail Varnish - Oil Based Formula Breathable Nail Polish High Glossy Manicure DIY Nail Art
- Price
- £4.18
- Rating
- 4.0/5
- Reviews
- 10
- Age
- 11mo ago
Rimmel 60 Seconds Super Shine Nail Polish Quick-Dry Nail Polish Ultra-Shiny Finish Easy to Apply Vibrant Colour Long-Wearing Clean and Improved Formula Vegan 8ml
- Price
- £3.36
- Rating
- 4.4/5
- Reviews
- 78,935
- Age
- 1y ago
TUTUYU Orange Red Neon Color Gel Nail Polish 12ml UV/LED Soak Off for Manicure or Penicure at Home - GP0084
- Price
- £5.04
- Rating
- 3.6/5
- Reviews
- 40
- Age
- 1y ago
Competition: brands, sellers & click share
Clicks spread well past the top 5 (39% combined) — an open shelf where new products get seen.
Brands
25 rising
Sellers
95
Top-5 brand share
66%
Top 20: 97%
Top-5 click share
39%
Top 20: 80%
Open market
29%
- Rimmel34%
- NLFOX9%
- Nails Inc9%
- Barry M9%
- HERBINSOLS6%
- essie5%
Orange Nail Polish demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Peak months: May, Jun, Jul, Aug · busiest ÷ quietest = 8.5×
Top Orange Nail Polish search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- orange nail polish49K/yr
- orange nail varnish13K/yr
- neon orange nail polish9K/yr
- bright orange nail polish7K/yr
- nail polish orange4K/yr
What reviews say buyers love and hate about Orange Nail Polish
What buyers mention most, as a share of all reviews.
What buyers love
90% of reviews“Beautiful colour”
“Stays on well”
“Love good quality nail barnish”
“Not expensive”
“easy application”
What buyers complain about
82% of reviews“Not Neon colour”
“its just thick gloop”
“Cracks and chips as soon as dry”
“Cheap and cheerful”
“is definitely not super shine”
Orange Nail Polish return rate & reasons
Why buyers send it back, as a share of all return requests.
0.4%
Return rate
85%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Orange Nail Polish questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
