Orange Nail Polish
MaybeSearch demand grew +268.7% this quarter. But prices span $1.66–$8.32, mostly outside the sweet spot, so Orange Nail Polish is a Maybe.
- Flapen Score
- 62 / 100Top 4% of 2,481 Beauty niches · +15 vs the category median of 4762
- Market size
- £29K/yr82K searches / yr
- 90-day growth
- +268.7%search demand this quarter
- Competition
- 39%top-5 click share · 25 brands · 95 sellers
Flapen Score
Orange Nail Polish against its category
The dotted line is the Beauty average. Past it, Orange Nail Polish is stronger. Inside it, weaker.
Market
The Orange Nail Polish market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Orange Nail Polish 82K times last year and spent an estimated £29K. The top 5 brands take 66% of clicks. Demand peaks in May–Jun–Jul–Aug. Flapen scores it 62 out of 100, a Maybe.
01 · Demand
An estimated 7.6% of those searches ended in a purchase.
Shoppers searched for this 82K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 7.6% of those searches ended in a purchase. Searches in the last 90 days moved +268.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated £29K a year.
- Searches, last 12 months
- 82K
- Growth, 90 days vs prior 90
- +268.7%
- Conversion, latest week
- 7.6%
- Market size, estimated
- £29Ka year
- Peak month
- July8.5× the quietest month
- Top search term
- orange nail polish49K searches a year
02 · Price
A sale here is worth £4.57.
Listings sell for £4.57 on average, from £1.66 to £8.32. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 100 to 250 of them. At £4.57 that is £457 to £1K a year per listing.
- Average price
- £4.57under the $15 to $100 sweet spot
- Price range
- £1.66–£8.32
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 6K–8K
- Units per listing a year
- 100–250
- Revenue per listing a year
- £457–£1K
- Returns
- 0.4%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is reviews.
51% of listings pay for placement with sponsored ads. 90% ship with Prime. On an average day, 14.3% of listings are out of stock. The average listing ranks #332 within Manicure & Pedicure. It carries 7,622 reviews at 4.03 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 51%
- Prime listings
- 90%
- Out of stock, average day
- 14.3%
- Average rank
- #332in Manicure & Pedicure
- Average rating
- 4.03 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 7,622per listing
- Listings tracked
- 41
04 · Newcomers
0 of last year's 7 launches cleared the first-year sales bar.
7 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 59 months on average, so the names here are settling in.
- Launched, last 12 months
- 7
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 59 months
Products
Top Orange Nail Polish products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take only 39% of clicks. An open shelf where new products get seen.
Brands
25 rising
Sellers
95
Top-5 brand share
66%
Top 20: 97%
Top-5 click share
39%
Top 20: 80%
Open market
29%
- Brand 134%
- Brand 29%
- Brand 39%
- Brand 49%
- Brand 56%
- Brand 65%
Demand
Orange Nail Polish search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: May, Jun, Jul, Aug · busiest ÷ quietest = 8.5×
Search terms
Top Orange Nail Polish search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- orange nail polish49K/yr
- orange nail varnish13K/yr
- neon orange nail polish9K/yr
- bright orange nail polish7K/yr
- nail polish orange4K/yr
Reviews and returns
What reviews say buyers love and hate about Orange Nail Polish
We read the reviews and the return reasons for every product selling here.
“Not Neon colour”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
18 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Orange Nail Polish questions
Answered from the same tracked data.









