opium perfume for women
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.4%return rate — above 5% kills the launch gate
Price range
Great£12.26–£101.03cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Great£68.75avg listing price — sweet spot $15–$100
Market size
Great£1.1M£1.1M/yr · 402K searches
Review moat
Good739.08avg incumbent reviews — the moat a new listing must climb
Conversion
Good4.1%search→purchase rate — share of searches ending in a sale
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Growth
Bad-9.5%90-day search growth — must beat 0% to launch
Competition
Bad77%top-5 click share — a locked-up shelf
Brand share
Bad100%top-5 brand share — brand-locked demand
According to Flapen's Amazon United Kingdom niche tracking, opium perfume for women is a £1.1M/yr Amazon United Kingdom market (402K searches/yr). The top 5 brands hold 100% of demand. Verdict: Skip it — 47/100.
Data updated Jul 20, 2026 · scored weekly · How we score niches
opium perfume for women market data
- Units sold / yr
- 13K–15K
- avg 750–1,000/product
- Revenue / yr
- £859K–£1.0M
- units × avg price
- Conversion rate
- 4.1%
- Avg BSR
- #510
- Page quality
- 0%
- Prime
- 92%
- Sponsored
- 75%
- Out of stock
- 0.4%
- Avg brand age
- 72 months
- Avg seller age
- 151 days
Competition & brand share
The top 5 products capture 77% of clicks — a locked-up shelf that new listings rarely crack.Brands
2 falling
Sellers
65
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
77%
Top 20: 100%
Open market
0%
- Yves Saint Laurent95%
- Amour Scents5%
Demand
Weekly Amazon search volume, last 41 weeks — -9.5% search growth over the last 90 days.Top opium perfume for women search terms
- black opium perfume for women181K/yr
- opium perfume for women67K/yr
- black opium63K/yr
- ysl black opium perfume for women17K/yr
- black opium perfume21K/yr
- opium15K/yr
- opium perfume16K/yr
- ysl black opium7K/yr
- yves saint laurent black opium5K/yr
- ysl opium perfume for women4K/yr
Top opium perfume for women products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 12 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Yves Saint Laurent Black Opium Eau de Parfum 30 ml
Yves Saint Laurent£44.014.7★1,666 rev
Yves Saint Laurent Black Opium Edp Spray 90 ml 90 ml
Yves Saint Laurent£80.314.7★1,445 rev
Yves Saint Laurent Opium Eau De Toilette For Women 50ml
Yves Saint Laurent£51.144.7★620 rev
Yves Saint Laurent Black Opium Eau de Parfum 90ml Gift Set (Contains 90ml Eau de Parfum 10ml Travel Spray and Lipstick)
Yves Saint Laurent£101.034.7★28 rev
Amour Scents - Black Opiem - Midnight Guilt Extrait De Parfum - Womens Long-Lasting Dupe Perfume - Alternative Fragrances for Lasting Allure and Sensuous Appeal - (50ml)
Amour Scents£12.264.3★687 rev
Newest
by launch date
Yves Saint Laurent Black Opium Over Red Eau De Parfum 50 ml
Yves Saint Laurent£54.8235 rev
Yves Saint Laurent Black Opium Eau de Parfum 90ml Gift Set (Contains 90ml Eau de Parfum 10ml Travel Spray and Lipstick)
Yves Saint Laurent£101.0328 rev
Black Opium Le Parfum Vapo 90 Ml
Yves Saint Laurent£95.7419 rev
Amour Scents - Black Opiem - Midnight Guilt Extrait De Parfum - Womens Long-Lasting Dupe Perfume - Alternative Fragrances for Lasting Allure and Sensuous Appeal - (50ml)
Amour Scents£12.26687 rev
Yves Saint Laurent Black Opium Eau De Parfum
Yves Saint Laurent£99.4135 rev
Trending
90-day click momentum
Yves Saint Laurent Black Opium Eau De Parfum 50ml
Yves Saint Laurent£64.214.7★
Yves Saint Laurent Black Opium Eau de Parfum 30 ml
Yves Saint Laurent£44.014.7★
Yves Saint Laurent Black Opium Edp Spray 90 ml 90 ml
Yves Saint Laurent£80.314.7★
Yves Saint Laurent Black Opium Eau de Parfum 90ml Gift Set (Contains 90ml Eau de Parfum 10ml Travel Spray and Lipstick)
Yves Saint Laurent£101.034.7★
Opium for Women by Yves Saint Laurent Eau de Toilette Spray 90ml
Yves Saint Laurent£66.634.7★
What buyers say about opium perfume for women
What buyers praise and complain about, mined from review topics.What buyers love
“Beautiful fragrance”
“it is much cheaper than in most shops”
“Excellent product”
“As advertised all good thanks”
“It lasts long”
“Perfect to fit in ya small bag”
“I brought this as a gift for my girlfriend”
What buyers complain about
“No smell”
“Tiny”
“expensive”
“it doesn't last”
“Allergic reaction”
“Not as good as last time”
Top return reasons
Common questions
- Is opium perfume for women profitable to sell on Amazon United Kingdom?
- The niche generates £1.1M/yr across 12 tracked products. 90-day search growth is -9.5%. Flapen's verdict: Skip it (47/100).
- How competitive is the opium perfume for women niche?
- 2 brands and 65 sellers compete. The top 5 products take 77% of clicks and top 5 brands hold 100% of demand.
- What do buyers complain about in opium perfume for women?
- Top complaints mined from reviews: Smell, Size-Overall, Value For Money. The return rate is 0.4%.
- What does it cost to enter the opium perfume for women niche?
- Listings span £12.26–£101.03; the average listing price is £68.75 (sweet spot $15–$100). The average incumbent carries 739 reviews — the moat a new listing must climb.