Olay Vitamin C Body Lotion

Shoppers searched for this 350K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 5.8% of those searches ended in a purchase. Searches in the last 90 days moved +9.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated £378K a year.

Searches, last 12 months

350K

Growth, 90 days vs prior 90

+9.9%

Conversion, latest week

5.8%

Market size, estimated

£378Ka year

Peak month

July2.4× the quietest month

Top search term

olay body wash89K searches a year

Listings sell for £18.72 on average, from £8.24 to £65.23. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 250 to 500 of them. At £18.72 that is £5K to £9K a year per listing.

Average price

£18.72inside the $15 to $100 sweet spot

Price range

£8.24–£65.23

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

10K–13K

Units per listing a year

250–500

Revenue per listing a year

£5K–£9K

Returns

0.1%of orders · Amazon United Kingdom median 0.6%

64% of listings pay for placement with sponsored ads. 77% ship with Prime. On an average day, 8.4% of listings are out of stock. The average listing ranks #623 within Bath & Body. It carries 1,977 reviews at 4.49 stars, so a new listing needs social proof before a better product.

Sponsored listings

64%

Prime listings

77%

Out of stock, average day

8.4%

Average rank

#623in Bath & Body

Average rating

4.49 starsAmazon United Kingdom average 4.36 stars

Average reviews

1,977per listing

Listings tracked

22

5 products launched here in the last 12 months. 5 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 52 months on average, so the names here are settling in.

Launched, last 12 months

5

Successful launches

5Amazon's first-year sales bar

Average brand age

52 months