Olay Gift Set

Shoppers searched for this 106K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 2.5% of those searches ended in a purchase. Searches in the last 90 days moved -18.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated £35K a year.

Searches, last 12 months

106K

Growth, 90 days vs prior 90

-18.4%

Conversion, latest week

2.5%

Market size, estimated

£35Ka year

Peak month

December15.0× the quietest month

Top search term

skin and me17K searches a year

Listings sell for £13.18 on average, from £3.96 to £34.96. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At £13.18 that is £0 to £1K a year per listing.

Average price

£13.18under the $15 to $100 sweet spot

Price range

£3.96–£34.96

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

3K–4K

Units per listing a year

0–100

Revenue per listing a year

£0–£1K

Returns

0.1%of orders · Amazon United Kingdom median 0.6%

85% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.6% of listings are out of stock. The average listing ranks #116 within Face. It carries 4,398 reviews at 4.53 stars, so a new listing needs social proof before a better product.

Sponsored listings

85%

Prime listings

100%

Out of stock, average day

1.6%

Average rank

#116in Face

Average rating

4.53 starsAmazon United Kingdom average 4.36 stars

Average reviews

4,398per listing

Listings tracked

47

8 products launched here in the last 12 months. 5 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 37 months on average, so the names here are settling in.

Launched, last 12 months

8

Successful launches

5Amazon's first-year sales bar

Average brand age

37 months