Oil Absorbing Roller
soft demand (-60.5% this quarter) — Oil Absorbing Roller doesn't clear our bar today.
Flapen Score
Ranks 2,400 of 2,481 Beauty niches · −15 vs the category median of 47
Is Oil Absorbing Roller profitable on Amazon?
According to Flapen's Amazon United Kingdom niche tracking, Oil Absorbing Roller is a £7K/yr Amazon United Kingdom market (9K searches/yr). The top 5 brands hold 94% of demand. Demand peaks in Feb–Jul–Aug–Sep. Verdict: Skip it — 32/100.
Oil Absorbing Roller: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Not really. Search demand moved -60.5% over the last 90 days and 9.8% of searches end in a purchase.
£7K
revenue / yr
Who owns the niche?
The top 5 brands hold 94% of demand, so 6% of the market is open.
6%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.1★ — the gap to enter on.
0/100
page quality · 8 products
Top Oil Absorbing Roller products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
Revlon Oil Absorbing Volcanic Face Roller Reusable Facial Skincare Tool & Massager for Sebum Control On The Go (One Size) Matte Finish Unisex 1 Count ( Pack of 1)
- Price
- £8.72
- Rating
- 4.1/5
- Reviews
- 59,655
- Age
- 6y ago
So Eco Oil Absorbing Roller - Volcanic Stone Face Roller with Wheat Straw Handle Reusable Eco-Friendly Vegan & Cruelty-Free Makeup Touch-Up Tool
- Price
- £4.66
- Rating
- 3.7/5
- Reviews
- 12
- Age
- 2y ago
BearTOOLS Spill Control Absorbent Sock For Cleanup of Non-Aggressive Oil & Water Based Fluids Indoor/Outdoor Use Made in UK - 1.2M x 76MM 8L Maximum Absorption Capacity (2-pack)
- Price
- £13.38
- Rating
- 4.4/5
- Reviews
- 194
- Age
- 4y ago
War Paint The Mattifier Oil Control Face Clay Ball Roller for Instant Sebum and Shine Control Portable T-Zone Shine Absorber for All Skin Types Smooth Matte Finish
- Price
- £6.61
- Rating
- 3.5/5
- Reviews
- 45
- Age
- 1y ago
Revlon Oil Absorbing & Cooling Facial Roller Refill Pack with Volcanic & Stainless Steel Stones in Storage Case Eco-Friendly Easy to Clean 1 count
- Price
- £7.48
- Rating
- 4.5/5
- Reviews
- 900
- Age
- 2y ago
Trending
90-day click momentumBearTOOLS Spill Control Absorbent Sock For Cleanup of Non-Aggressive Oil & Water Based Fluids Indoor/Outdoor Use Made in UK - 1.2M x 76MM 8L Maximum Absorption Capacity (2-pack)
- Price
- £13.38
- Rating
- 4.4/5
- Reviews
- 194
- Age
- 4y ago
War Paint The Mattifier Oil Control Face Clay Ball Roller for Instant Sebum and Shine Control Portable T-Zone Shine Absorber for All Skin Types Smooth Matte Finish
- Price
- £6.61
- Rating
- 3.5/5
- Reviews
- 45
- Age
- 1y ago
NICECONE 4Pcs 5ml Amber Glass Roller Bottles with Stainless Steel Roller Balls - Empty Essential Oil Roll-On Bottles for Aromatherapy Perfumes Lip Balms & Massage (Tea Brown 5ML)
- Price
- £3.49
- Rating
- 3.6/5
- Reviews
- 17
- Age
- 1y ago
Ailvor 10 Pack Essential Oils Roller Bottles 10ml Glass Brown
- Price
- £4.79
- Rating
- 4.2/5
- Reviews
- 780
- Age
- 2y ago
Revlon Oil Absorbing Volcanic Face Roller Reusable Facial Skincare Tool & Massager for Sebum Control On The Go (One Size) Matte Finish Unisex 1 Count ( Pack of 1)
- Price
- £8.72
- Rating
- 4.1/5
- Reviews
- 59,655
- Age
- 6y ago
Newest
by launch dateNICECONE 4Pcs 5ml Amber Glass Roller Bottles with Stainless Steel Roller Balls - Empty Essential Oil Roll-On Bottles for Aromatherapy Perfumes Lip Balms & Massage (Tea Brown 5ML)
- Price
- £3.49
- Rating
- 3.6/5
- Reviews
- 17
- Age
- 1y ago
War Paint The Mattifier Oil Control Face Clay Ball Roller for Instant Sebum and Shine Control Portable T-Zone Shine Absorber for All Skin Types Smooth Matte Finish
- Price
- £6.61
- Rating
- 3.5/5
- Reviews
- 45
- Age
- 1y ago
STYLPRO Bamboo Volcanic Oil Absorbing Roller - Natural Oil Control Double-Ended Reusable Gentle on Skin Long-Lasting Portable Compact Easy to Clean Natural Volcanic Rock Composite
- Price
- £7.25
- Rating
- 5.0/5
- Reviews
- 5
- Age
- 2y ago
Revlon Oil Absorbing & Cooling Facial Roller Refill Pack with Volcanic & Stainless Steel Stones in Storage Case Eco-Friendly Easy to Clean 1 count
- Price
- £7.48
- Rating
- 4.5/5
- Reviews
- 900
- Age
- 2y ago
So Eco Oil Absorbing Roller - Volcanic Stone Face Roller with Wheat Straw Handle Reusable Eco-Friendly Vegan & Cruelty-Free Makeup Touch-Up Tool
- Price
- £4.66
- Rating
- 3.7/5
- Reviews
- 12
- Age
- 2y ago
Competition: brands, sellers & click share
The top 5 products capture 90% of clicks — a locked-up shelf that new listings rarely crack.
Brands
7 rising
Sellers
17
Top-5 brand share
94%
Top 20: 100%
Top-5 click share
90%
Top 20: 100%
Open market
3%
- Revlon57%
- So Eco16%
- BearTOOLS10%
- War Paint8%
- Ailvor4%
- NICECONE3%
- Open — no brand owns it (1 brand, 3%)
Oil Absorbing Roller demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Peak months: Feb, Jul, Aug, Sep · busiest ÷ quietest = 3.2×
Top Oil Absorbing Roller search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- oil absorbing roller4K/yr
- oil roller2K/yr
- revlon oil absorbing roller3K/yr
- volcanic oil absorbing roller529/yr
- oil absorber431/yr
- oil absorbing volcanic face roller137/yr
- revlon volcanic stone oil-absorbing roller88/yr
What reviews say buyers love and hate about Oil Absorbing Roller
What buyers mention most, as a share of all reviews.
What buyers love
96% of reviews“Actually works, I have very oily skin and it's a little miracle”
“Good quality”
“Works really well”
“I like that the ball can be removed and cleaned, so as to keep it hygienic and to remove the oil it has absorbed, ready for further use once thoroughly dried”
“removed excess shine”
What buyers complain about
91% of reviews“Complete waste of money”
“Not the best”
“Not leak proof”
“could not use”
“Not the best at dispensing on the roller ball”
Oil Absorbing Roller return rate & reasons
Why buyers send it back, as a share of all return requests.
0.5%
Return rate
32%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Oil Absorbing Roller questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
