no 7 serum
Worth a lookShows low returns (0.1%), but brand-locked demand (top 5 brands take 98% of clicks) keeps it on the watch list.
Returns
Incredible0.1%return rate — above 5% kills the launch gate
Avg price
Great£21.20avg listing price — sweet spot $15–$100
Price range
Great£9.60–£42.23cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Good42%top-5 click share — leaders hold, buyers still browse
Conversion
Good5.6%search→purchase rate — share of searches ending in a sale
Review moat
Good1,354.17avg incumbent reviews — the moat a new listing must climb
Market size
Good£332K£332K/yr · 280K searches
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Growth
Bad-7.4%90-day search growth — must beat 0% to launch
Brand share
Bad98%top-5 brand share — brand-locked demand
According to Flapen's Amazon United Kingdom niche tracking, no 7 serum is a £332K/yr Amazon United Kingdom market (280K searches/yr). The top 5 brands hold 98% of demand. Demand peaks in Dec. Verdict: Worth a look — 53/100.
Data updated Jul 21, 2026 · scored weekly · How we score niches
no 7 serum market data
- Units sold / yr
- 13K–15K
- avg 250–500/product
- Revenue / yr
- £265K–£318K
- units × avg price
- Conversion rate
- 5.6%
- Avg BSR
- #835
- Page quality
- 0%
- Prime
- 68%
- Sponsored
- 78%
- Out of stock
- 3.9%
- Avg brand age
- 61 months
- Avg seller age
- 149 days
Competition & brand share
The top 5 products take 42% of clicks — established leaders, but buyers still shop beyond them.Brands
8 rising
Sellers
326
Top-5 brand share
98%
Top 20: 100%
Top-5 click share
42%
Top 20: 81%
Open market
1%
- No758%
- Generic21%
- Boots14%
- NO 73%
- Canterbury2%
- medicube1%
- Open — no brand owns it (2 brands, 1%)
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -7.4% search growth over the last 90 days.Peak months: Dec · busiest ÷ quietest = 1.9×
Top no 7 serum search terms
- no760K/yr
- no 738K/yr
- no 7 future renew damage reversal serum30K/yr
- boots no 724K/yr
- no7 face cream20K/yr
- no7 future renew23K/yr
- no 7 serum17K/yr
- no7 serum15K/yr
- no 7 protect and perfect intense advanced serum8K/yr
- no.78K/yr
Top no 7 serum products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Boots No7 Future Renew Damage Reversal Day Cream SPF40 50ml 50 ml (Pack of 1)
Boots£24.564.2★555 rev
No7 Protect & Perfect Intense Advanced Day Cream
No7£18.374.6★1,300 rev
(Twin Pack) No7 Protect & Perfect Day & Night Cream Bundle Set (50ml each)
No7£35.674.7★209 rev
Generic NO7 FUTURE RENEW NIGHT CREAM DAMAGE REVERSAL 50.00 ml (Pack of 1)
Generic£24.654.3★155 rev
No7 Protect & Perfect Intense ADVANCED Serum 75ml (Pack of 1)
No7£29.804.7★263 rev
Newest
by launch date
No 7 Future Renew Damage Reversal Night Serum for Face 50ml - Large Bottle
Generic£18.370 rev
NO 7 Future Renewed Damged Reverse Serum 50 g (Pack of 1)
Generic£23.133 rev
No7 The Skincare Discovery Collection 5 Piece Gift Set
No7£21.0850 rev
No7 Restore & Renew Collection Gift Set
No7£32.3563 rev
No7 Protect & Perfect Collection Gift Set
No7£29.1394 rev
Trending
90-day click momentumNo 7 Future Renew Damage Reversal Night Serum for Face 50ml - Large Bottle
Generic£18.370.0★
Boots No7 Future Renew Damge Reversal Serum 50 g (Pack of 1)
Generic£22.130.0★
NO 7 Future Renewed Damged Reverse Serum 50 g (Pack of 1)
Generic£23.134.6★
Future Renew Damge Reversal Night Serum 25ml- No SEVEN (Pack of 1)
Generic£20.824.8★
No7 Restore & Renew Face And Neck Multi Action Serum 50 Milliliter
NO 7£14.614.7★
What buyers say about no 7 serum
What buyers praise and complain about, mined from review topics.What buyers love
“the reviews seemed good”
“Excellent value for money”
“Skin feels smooth”
“Good for sensitive skin”
“Very hydrating”
“Face glow”
“Great really works skin is clearer fresher”
“Absorbs well”
“Great consistency”
“Feels cool on my skin and slightly sticky”
What buyers complain about
“the stickiness remained”
“Made my skin dry”
“Allergic Reaction”
“Unfortunately made my skin dry”
“Damage my skin”
“hate the texture”
“This is expensive”
“Doesnt really absorb too well”
“It is extremely thick”
“My skin looked awful”
Top return reasons
Common questions
- Is no 7 serum profitable to sell on Amazon United Kingdom?
- The niche generates £332K/yr across 41 tracked products. 0 of 4 products launched in the last 360 days are still selling. 90-day search growth is -7.4%. Flapen's verdict: Worth a look (53/100).
- How competitive is the no 7 serum niche?
- 8 brands and 326 sellers compete. The top 5 products take 42% of clicks and top 5 brands hold 98% of demand.
- What do buyers complain about in no 7 serum?
- Top complaints mined from reviews: Adhesion/Stickiness, Moist/Dry, Allergies. The return rate is 0.1%.
- When does demand for no 7 serum peak?
- Demand peaks in Dec; the busiest month runs 1.9× the quietest.
- What does it cost to enter the no 7 serum niche?
- Listings span £9.60–£42.23; the average listing price is £21.20 (sweet spot $15–$100). The average incumbent carries 1,354 reviews — the moat a new listing must climb.