Nivea Shower Gel
brand-locked demand (top 5 brands take 100% of clicks) — Nivea Shower Gel doesn't clear our bar today.
Flapen Score
Ranks 2,374 of 2,481 Beauty niches · −14 vs the category median of 47
Is Nivea Shower Gel profitable on Amazon?
According to Flapen's Amazon United Kingdom niche tracking, Nivea Shower Gel is a £66K/yr Amazon United Kingdom market (87K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Aug–Sep–Oct–Nov. Verdict: Skip it — 33/100.
Nivea Shower Gel: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Not really. Search demand moved -0.3% over the last 90 days and 15.7% of searches end in a purchase.
£66K
revenue / yr
Who owns the niche?
The top 5 brands hold 100% of demand, so 0% of the market is open.
0%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.7★ — the gap to enter on.
0/100
page quality · 11 products
Top Nivea Shower Gel products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
NIVEA MEN Sensitive Shower Gel Pack of 6 (6 x 250 ml) Alcohol-Free Sensitive Skin Body Wash Gentle Shower Gel Men with Bamboo Extract Body Wash for Men with Irritated Skin
- Price
- £5.24
- Rating
- 4.7/5
- Reviews
- 10,626
- Age
- 12y ago

Sensitive Shower Gel
- Price
- £1.11
- Rating
- 4.6/5
- Reviews
- 268
- Age
- 10y ago

NIVEA MEN Hydrocare Shower Gel (250 ml) Moisturising Body Wash for Men with Aloe Vera Revitalising NIVEA MEN Shower Gel for Body Face and Hair
- Price
- £0.99
- Rating
- 4.6/5
- Reviews
- 1,462
- Age
- 4y ago

NIVEA MEN Energy Shower Gel (6 x 250 ml) Refreshing Body Wash for Men with Mint Extract Invigorating and Energising NIVEA MEN Shower Gel For Body Face and Hair
- Price
- £6.37
- Rating
- 4.7/5
- Reviews
- 2,901
- Age
- 11y ago

NIVEA MEN Energy Shower Gel (500 ml) Moisturising 3-in-1 Body Wash for Men with Mint Extract Invigorating and Energising NIVEA MEN Shower Gel
- Price
- £1.49
- Rating
- 4.7/5
- Reviews
- 993
- Age
- 14y ago
Trending
90-day click momentum
Sensitive Shower Gel
- Price
- £1.11
- Rating
- 4.6/5
- Reviews
- 268
- Age
- 10y ago

NIVEA MEN Sensitive Shower Gel Pack of 6 (6 x 250 ml) Alcohol-Free Sensitive Skin Body Wash Gentle Shower Gel Men with Bamboo Extract Body Wash for Men with Irritated Skin
- Price
- £5.24
- Rating
- 4.7/5
- Reviews
- 10,626
- Age
- 12y ago

Nivea Power Fresh Men Shower Gel 400ml
- Price
- £2.15
- Rating
- 4.8/5
- Reviews
- 80
- Age
- 6y ago

NIVEA MEN Energy Shower Gel (500 ml) Moisturising 3-in-1 Body Wash for Men with Mint Extract Invigorating and Energising NIVEA MEN Shower Gel
- Price
- £1.49
- Rating
- 4.7/5
- Reviews
- 993
- Age
- 14y ago

NIVEA MEN Hydrocare Shower Gel (250 ml) Moisturising Body Wash for Men with Aloe Vera Revitalising NIVEA MEN Shower Gel for Body Face and Hair
- Price
- £0.99
- Rating
- 4.6/5
- Reviews
- 1,462
- Age
- 4y ago
Newest
by launch date
X6 Mens Nivea Body Wash Sensitive Shower Gel Body Face and Hair 250 ml Alcohol Free
- Price
- £10.49
- Rating
- 4.8/5
- Reviews
- 193
- Age
- 2y ago

NIVEA MEN Hydrocare Shower Gel (250 ml) Moisturising Body Wash for Men with Aloe Vera Revitalising NIVEA MEN Shower Gel for Body Face and Hair
- Price
- £0.99
- Rating
- 4.6/5
- Reviews
- 1,462
- Age
- 4y ago

NIVEA MEN Power Fresh Shower Gel (400 ml Pack of 6) Moisturising Body Wash with Aloe Vera All-in-1 Formula for Men
- Price
- £7.29
- Rating
- 4.8/5
- Reviews
- 598
- Age
- 6y ago

Nivea Power Fresh Men Shower Gel 400ml
- Price
- £2.15
- Rating
- 4.8/5
- Reviews
- 80
- Age
- 6y ago

Sensitive Shower Gel
- Price
- £1.11
- Rating
- 4.6/5
- Reviews
- 268
- Age
- 10y ago
Competition: brands, sellers & click share
The top 5 products capture 81% of clicks — a locked-up shelf that new listings rarely crack.
Brands
3 flat
Sellers
129
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
81%
Top 20: 100%
Open market
0%
- NIVEA86%
- NIVEA MEN11%
- Rayni Beauty Deals3%
- Open — no brand owns it (0%)
Nivea Shower Gel demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Peak months: Aug, Sep, Oct, Nov · busiest ÷ quietest = 5.5×
Top Nivea Shower Gel search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- nivea men shower gel26K/yr
- nivea shower gel men20K/yr
- nivea sensitive shower gel17K/yr
- nivea mens shower gel9K/yr
- nivea men sensitive shower gel6K/yr
- mens nivea shower gel5K/yr
- nivea for men shower gel4K/yr
What reviews say buyers love and hate about Nivea Shower Gel
What buyers mention most, as a share of all reviews.
What buyers love
92% of reviews“Great scent”
“Good for price”
“the quality is consistent across the whole set”
“The gel lathers well enough”
“it's true absolutely brilliant no irritation”
What buyers complain about
76% of reviews“just felt totally overpowered by the smell of it all”
“Overpriced”
“poor quality”
“The bottles are also fairly small individually”
“Description said unscented not true”
Nivea Shower Gel return rate & reasons
Why buyers send it back, as a share of all return requests.
0.1%
Return rate
13%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Nivea Shower Gel questions
The questions sellers ask about this niche, answered from the tracked metrics.
Best Flapen score
The highest-scoring niches we track right now, across every category.









