Nivea Gift Set for Men

Shoppers searched for this 284K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 9.0% of those searches ended in a purchase. Searches in the last 90 days moved +4.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated £182K a year.

Searches, last 12 months

284K

Growth, 90 days vs prior 90

+4.8%

Conversion, latest week

9.0%

Market size, estimated

£182Ka year

Peak month

December28.3× the quietest month

Top search term

nivea men95K searches a year

Listings sell for £7.17 on average, from £0.99 to £19.57. Amazon reports units sold in ranges. This niche sold 25K to 30K a year. The average listing sells 750 to 1,000 of them. At £7.17 that is £5K to £7K a year per listing.

Average price

£7.17under the $15 to $100 sweet spot

Price range

£0.99–£19.57

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

25K–30K

Units per listing a year

750–1,000

Revenue per listing a year

£5K–£7K

Returns

0.1%of orders · Amazon United Kingdom median 0.6%

72% of listings pay for placement with sponsored ads. 94% ship with Prime. On an average day, 1.4% of listings are out of stock. The average listing ranks #129 within Bath & Body. It carries 1,584 reviews at 4.59 stars, so a new listing needs social proof before a better product.

Sponsored listings

72%

Prime listings

94%

Out of stock, average day

1.4%

Average rank

#129in Bath & Body

Average rating

4.59 starsAmazon United Kingdom average 4.36 stars

Average reviews

1,584per listing

Listings tracked

36

3 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 50 months on average, so the names here are settling in.

Launched, last 12 months

3

Successful launches

3Amazon's first-year sales bar

Average brand age

50 months