neom hand cream
Worth a lookShows low returns (0.3%), but brand-locked demand (top 5 brands take 98% of clicks) keeps it on the watch list.
Returns
Incredible0.3%return rate — above 6% kills the launch gate
Avg price
Great£22.43avg listing price — sweet spot $15–$100
Price range
Great£6.63–£68.36cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Great38%top-5 click share — an open shelf
Market size
Good£681K£681K/yr · 773K searches
Review moat
Good1,082.98avg incumbent reviews — the moat a new listing must climb
Conversion
Okay3.9%search→purchase rate — share of searches ending in a sale
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Growth
Bad-20.5%90-day search growth — must beat 0% to launch
Brand share
Bad98%top-5 brand share — brand-locked demand
According to Flapen's Amazon United Kingdom niche tracking, neom hand cream is a £681K/yr Amazon United Kingdom market (773K searches/yr). The top 5 brands hold 98% of demand. Demand peaks in Oct–Nov–Dec. Verdict: Worth a look — 55/100.
Data updated Jul 18, 2026 · scored weekly · How we score niches
Market data
- Units sold / yr
- 30K–40K
- avg 250–500/product
- Revenue / yr
- £673K–£897K
- units × avg price
- Launch success
- —
- 2 of 4 new (360d)
- Conversion rate
- 3.9%
- Avg BSR
- #100
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 98%
- Out of stock
- 17.8%
- Avg brand age
- 47 months
- Avg seller age
- 156 days
Competition
Clicks spread well past the top 5 (38% combined) — an open shelf where new products get seen.Brands
9 rising
Sellers
105
Top-5 brand share
98%
Top 20: 100%
Top-5 click share
38%
Top 20: 79%
Open market
2%
- Neom85%
- Neom Organics London9%
- Neal's Yard Remedies1%
- IMYSTI1%
- NEOM Wellbeing London1%
- Elemis1%
- Open — no brand owns it (3 brands, 2%)
Demand & seasonality
Weekly Amazon search volume, last 76 weeks — -20.5% search growth over the last 90 days.Peak months: Oct, Nov, Dec · busiest ÷ quietest = 17.3×
Product shelf
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 44 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
NEOM Oh Mg! Better Sleep Duo Gift Set | Perfect Nights Sleep Magnesium Bath Milk & Magnesium Body Butter I 100% Natural I Feel relaxed and ready for bed
Neom£15.084.4★426 rev
Neom Feel Good Mood Boost Duo Gift Set I Contains: Happiness Travel Candle 75g Great Day Magnesium Body Butter 30ml I 100% Natural Scent I Sprinkle happy vibes I Mothers Day Gift
Neom£18.694.4★426 rev
NEOM- Perfect Nights Sleep Bath Foam 200ml | Lavender Chamomile& Patchouli
Neom£18.294.7★1,419 rev
NEOM- Perfect Nights Sleep Magnesium Body Butter 30ml | Lavender Jasmine & Basil
Neom£7.894.6★119 rev
NEOM Perfect Nights Sleep Magnesium Body Butter 200ml I Lavender chamomile and patchouli I Essential Oils I Nourish and soften skin
Neom£25.644.8★533 rev
Newest
by launch date
NEOM Its All Rosy Duo Gift Set
Neom£22.440 rev
NEOM Its All Rosy Hand Balm 75ml I Rose Geranium and Orange I Expertly blended with 100% natural blend of 11 essential oils I To uplift your mood I Cruelty Free
Neom£14.043 rev
NEOM Its All Rosy Scented Candle 75g (Travel) I Rose Geranium and Orange I 100% Naturally Derived Wax I 11 Essential Oils I Uplift Your Mood I Gift I Cruelty Free
Neom£14.9526 rev
IMYSTI Birthday Pamper Gifts for Women - Luxury Hamper Spa Bath Set Gifts for Her - Ladies Box Gift Ideas for Christmas Anniversary Valentines Mothers Day Self Care Relaxation (Standard)
IMYSTI£31.30134 rev
Neals Yard Remedies Sweet Dreams Ritual Gift Set Pillow Mist & Foaming Bath Wash With Essential Oils Vegan & Cruelty-Free Set of 2
Neal's Yard Remedies£11.9958 rev
Trending
90-day click momentumNEOM Its All Rosy Duo Gift Set
Neom£22.440.0★
medicube Salmon DNA PDRN pink collagen jelly gel mask | overnight face mask for glass glow skin- elasticity hydrating firming and moisturising | korean skincare 28g 4ea
medicube£9.274.4★
IMYSTI Birthday Pamper Gifts for Women - Luxury Hamper Spa Bath Set Gifts for Her - Ladies Box Gift Ideas for Christmas Anniversary Valentines Mothers Day Self Care Relaxation (Standard)
IMYSTI£31.304.7★
ELEMIS Midnight Glow Skincare Gift Set for Women Travel Size Face Care Essentials for Radiance & Hydration Luxury Self-Care & Birthday Gift for Women
Elemis£34.964.7★
NEOM Organics London Energising Hand Balm 30ml - Invigorating Scent Moisturising and Nourishing
Neom£6.634.5★
Reviews
What buyers praise and complain about, mined from review topics.What buyers love
“Amazing scent”
“Product quality feels genuinely luxurious”
“Excellent masks for hydrating”
“Cute gift”
“Excellent value for money”
“is lovely on the skin”
“SMOOTH SKIN”
“Glowing skin”
“No dry patches”
“Easy to use”
What buyers complain about
“Allergic reaction”
“Not very strong smell”
“Burnt my face”
“Not worth the money at all”
“Broken straight away”
“the next day my skin felt tight, dry, and uncomfortable”
“now my skin is extremely dry”
“A very small tube”
“Absolutely rubbish”
“If you have sensitive skin DO NOT use this”
Top return reasons
Common questions
- Is neom hand cream profitable to sell on Amazon United Kingdom?
- The niche generates £681K/yr across 44 tracked products. 2 of 4 products launched in the last 360 days are still selling. 90-day search growth is -20.5%. Flapen's verdict: Worth a look (55/100).
- How competitive is the neom hand cream niche?
- 9 brands and 105 sellers compete. The top 5 products take 38% of clicks and top 5 brands hold 98% of demand.
- What do buyers complain about in neom hand cream?
- Top complaints mined from reviews: Allergies, Smell, Skin Health. The return rate is 0.3%.
- When does demand for neom hand cream peak?
- Demand peaks in Oct–Nov–Dec; the busiest month runs 17.3× the quietest.
- What does it cost to enter the neom hand cream niche?
- Listings span £6.63–£68.36; the average listing price is £22.43 (sweet spot $15–$100). The average incumbent carries 1,083 reviews — the moat a new listing must climb.
Related niches in Beauty
- 57mens shampooWorth a look
- 57bath spongeWorth a look
- 57deodorant sticks for menWorth a look
- 57deodorant womensLaunch it
- 57birthday hampers for womenWorth a look
- 57hand wash anti-bacterialLaunch it