Neom Essential Oil
FailThe top 5 brands take 100% of clicks, so Neom Essential Oil is a Fail.
- Flapen Score
- 39 / 100Ranks 2,047 of 2,481 Beauty niches · −8 vs the category median of 4739
- Market size
- £194K/yr333K searches / yr
- 90-day growth
- -30.0%search demand this quarter
- Competition
- 64%top-5 click share · 3 brands · 9 sellers
Flapen Score
Neom Essential Oil against its category
The dotted line is the Beauty average. Past it, Neom Essential Oil is stronger. Inside it, weaker.
Market
The Neom Essential Oil market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Neom Essential Oil 333K times last year and spent an estimated £194K. All 3 brands take every click. Demand peaks in Jan–Nov–Dec. Flapen scores it 39 out of 100, a Fail.
01 · Demand
An estimated 4.5% of those searches ended in a purchase.
Shoppers searched for this 333K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 4.5% of those searches ended in a purchase. Searches in the last 90 days moved -30.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated £194K a year.
- Searches, last 12 months
- 333K
- Growth, 90 days vs prior 90
- -30.0%
- Conversion, latest week
- 4.5%
- Market size, estimated
- £194Ka year
- Peak month
- December3.9× the quietest month
- Top search term
- nikura essential oils98K searches a year
02 · Price
A sale here is worth £12.85.
Listings sell for £12.85 on average, from £4.14 to £26.87. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 500 to 750 of them. At £12.85 that is £6K to £10K a year per listing.
- Average price
- £12.85under the $15 to $100 sweet spot
- Price range
- £4.14–£26.87
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 15K–20K
- Units per listing a year
- 500–750
- Revenue per listing a year
- £6K–£10K
- Returns
- 0.4%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is ads and reviews.
96% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 16.1% of listings are out of stock. The average listing ranks #18 within Bath & Body. It carries 2,544 reviews at 4.50 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 96%
- Prime listings
- 100%
- Out of stock, average day
- 16.1%
- Average rank
- #18in Bath & Body
- Average rating
- 4.50 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 2,544per listing
- Listings tracked
- 23
04 · Newcomers
1 of last year's 1 launches cleared the first-year sales bar.
1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 57 months on average, so the names here are settling in.
- Launched, last 12 months
- 1
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 57 months
Products
Top Neom Essential Oil products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 18, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Nikura Essential Oils Blends Gift Set | Calming Essential Oils for Diffusers for Home Sleep Wax Melts | Relaxing Aromatherapy Oils | UK Made & Vegan
- Price
- £8.83
- Rating
- 4.5/5
- Reviews
- 2,029
- Age
- 4y ago

Nikura Starter Kit Essential Oil Gift Set - 6 x 10ml | Essential Oil for Diffuser for Home Aromatherapy Strong Fragrance Sleep | Eucalyptus Lavender Lemongrass Sweet Orange Peppermint Tea Tree
- Price
- £8.90
- Rating
- 4.6/5
- Reviews
- 293
- Age
- 4y ago

NEOM Essential Oil Blend Scent Discovery Set 6 x 3ml Mini Size I Our Bestselling Blends I Compatible with Neom Wellbeing Pod or Wellbeing Pod Luxe I 100% Natural
- Price
- £26.87
- Rating
- 4.4/5
- Reviews
- 426
- Age
- 2y ago

NEOM - Real Luxury Essential Oil Blend 10ml | Lavender Jasmine & Sandalwood | Scent to De-Stress Range
- Price
- £16.33
- Rating
- 4.6/5
- Reviews
- 487
- Age
- 5y ago

Nikura Floral Meadows Fragrance Oil Gift Set | Diffuser Oils for Oil Burners Home Diffusers |Candle Making Soap Wax Melts Yoga Car Perfume Bath Bomb | 5 x 10ml | UK Made Essential Oils
- Price
- £8.82
- Rating
- 4.6/5
- Reviews
- 585
- Age
- 4y ago
Trending
estimated 90-day click momentum
NEOM Its All Rosy Essential Oil Blend 10ml I Rose Geranium and Orange I 100% Natural Blend of 11 Essential Oils I Up to 30 uses I Uplift Your Mood I Mothers Day Gift I Cruelty Free
- Price
- £17.08
- Rating
- 4.1/5
- Reviews
- 15
- Age
- 5mo ago

Nikura Floral Meadows Fragrance Oil Gift Set | Diffuser Oils for Oil Burners Home Diffusers |Candle Making Soap Wax Melts Yoga Car Perfume Bath Bomb | 5 x 10ml | UK Made Essential Oils
- Price
- £8.82
- Rating
- 4.6/5
- Reviews
- 585
- Age
- 4y ago

Nikura Starter Kit Essential Oil Gift Set - 6 x 10ml | Essential Oil for Diffuser for Home Aromatherapy Strong Fragrance Sleep | Eucalyptus Lavender Lemongrass Sweet Orange Peppermint Tea Tree
- Price
- £8.90
- Rating
- 4.6/5
- Reviews
- 293
- Age
- 4y ago

Nikura Relax & Unwind Essential Oil Blend - 100ml | Made from Bergamot Lavender Lemongrass | for Relaxation Aromatherapy Diffusers Soap Making Candle Making | Vegan & UK Made
- Price
- £11.55
- Rating
- 4.6/5
- Reviews
- 61
- Age
- 5y ago

Nikura Best Sellers Essential Oil Gift Set - 6 x 10ml | Essential Oils for Diffusers for Home Aromatherapy Sleep Cleaning Skin Spiders | Lavender Sweet Orange Peppermint Tea Tree & Ylang Ylang
- Price
- £8.88
- Rating
- 4.6/5
- Reviews
- 254
- Age
- 4y ago
Newest
by launch date
NEOM Its All Rosy Essential Oil Blend 10ml I Rose Geranium and Orange I 100% Natural Blend of 11 Essential Oils I Up to 30 uses I Uplift Your Mood I Mothers Day Gift I Cruelty Free
- Price
- £17.08
- Rating
- 4.1/5
- Reviews
- 15
- Age
- 5mo ago

NEOM Christmas Wish Essential Oil Blend 10ml I Pure Essential Oils Including Mandarin Cinnamon and Tonka Bean I Expertly Blended I Relax and Unwind
- Price
- £15.31
- Rating
- 4.5/5
- Reviews
- 44
- Age
- 1y ago

NEOM Essential Oil Blend Scent Discovery Set 6 x 3ml Mini Size I Our Bestselling Blends I Compatible with Neom Wellbeing Pod or Wellbeing Pod Luxe I 100% Natural
- Price
- £26.87
- Rating
- 4.4/5
- Reviews
- 426
- Age
- 2y ago

Nikura Snow Pixie Fragrance Oil - 10ml | Perfect for Soap and Candle Making Wax Melts Diffuser for Home Oil Burners | Great for use in Bath Bombs Perfume Fragrance Candle Scents | Vegan & UK Made
- Price
- £4.14
- Rating
- 4.5/5
- Reviews
- 508
- Age
- 3y ago

Nikura Floral Essential Oil Gift Set - 4 x 10ml | Perfect for Gifts Aromatherapy Diffusers for Home | 100% Pure and Natural Oils | Including Clary Sage Geranium Lavender & Ylang Ylang
- Price
- £7.47
- Rating
- 4.5/5
- Reviews
- 430
- Age
- 3y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 64% of clicks. Leaders hold, but buyers still shop past them.
Brands
3 falling
Sellers
9
Est. top-5 brand share
100%
Top 20: 100%
Est. top-5 click share
64%
Top 20: 97%
Open market
0%
- nikura66%
- Neom33%
- Neal's Yard Remedies1%
Demand
Neom Essential Oil search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jan, Nov, Dec · busiest ÷ quietest = 3.9×
Search terms
Top Neom Essential Oil search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- nikura essential oils98K/yr
- neom essential oil98K/yr
- nikura41K/yr
- neom oil28K/yr
- nikura fragrance oil12K/yr
- neom diffuser oil11K/yr
- neom oils for diffuser11K/yr
- neom oils11K/yr
- nikura oils4K/yr
- essential oil blend4K/yr
Reviews and returns
What reviews say buyers love and hate about Neom Essential Oil
We read the reviews and the return reasons for every product selling here.
“Chemical smell”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
21 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Neom Essential Oil questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









