Neal and Wolf Shampoo and Conditioner
FailThe top 5 brands take 100% of clicks, so Neal and Wolf Shampoo and Conditioner is a Fail.
- Flapen Score
- 48 / 100Top 44% of 2,481 Beauty niches · +1 vs the category median of 4748
- Market size
- £69K/yr41K searches / yr
- 90-day growth
- +2.1%search demand this quarter
- Competition
- 49%top-5 click share · 4 brands · 7 sellers
Flapen Score
Neal and Wolf Shampoo and Conditioner against its category
The dotted line is the Beauty average. Past it, Neal and Wolf Shampoo and Conditioner is stronger. Inside it, weaker.
Market
The Neal and Wolf Shampoo and Conditioner market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Neal and Wolf Shampoo and Conditioner 41K times last year and spent an estimated £69K. All 4 brands take every click. Demand peaks in Dec. Flapen scores it 48 out of 100, a Fail.
01 · Demand
An estimated 5.1% of those searches ended in a purchase.
Shoppers searched for this 41K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 5.1% of those searches ended in a purchase. Searches in the last 90 days moved +2.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated £69K a year.
- Searches, last 12 months
- 41K
- Growth, 90 days vs prior 90
- +2.1%
- Conversion, latest week
- 5.1%
- Market size, estimated
- £69Ka year
- Peak month
- December1.5× the quietest month
- Top search term
- neal and wolf shampoo and conditioner30K searches a year
02 · Price
A sale here is worth £33.01.
Listings sell for £33.01 on average, from £14.72 to £59.49. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 0 to 100 of them. At £33.01 that is £0 to £3K a year per listing.
- Average price
- £33.01inside the $15 to $100 sweet spot
- Price range
- £14.72–£59.49
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 3K–3K
- Units per listing a year
- 0–100
- Revenue per listing a year
- £0–£3K
- Returns
- 0.1%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is low.
5% of listings pay for placement with sponsored ads. 55% ship with Prime. On an average day, 15.2% of listings are out of stock. The average listing ranks #1,050 within Sets & Kits. It carries 242 reviews at 4.57 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 5%
- Prime listings
- 55%
- Out of stock, average day
- 15.2%
- Average rank
- #1,050in Sets & Kits
- Average rating
- 4.57 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 242per listing
- Listings tracked
- 22
04 · Newcomers
Brands here are established.
The brands on the shelf have sold for 70 months on average, so the names here are established.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 70 months
Products
Top Neal and Wolf Shampoo and Conditioner products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 49% of clicks. Leaders hold, but buyers still shop past them.
Brands
4 rising
Sellers
7
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
49%
Top 20: 98%
Open market
0%
- Brand 190%
- Brand 26%
- Brand 34%
- Brand 41%
Demand
Neal and Wolf Shampoo and Conditioner search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Dec · busiest ÷ quietest = 1.5×
Reviews and returns
What reviews say buyers love and hate about Neal and Wolf Shampoo and Conditioner
We read the reviews and the return reasons for every product selling here.
“its left my hair dry”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
21 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Neal and Wolf Shampoo and Conditioner questions
Answered from the same tracked data.









