Narciso Rodriguez for Her

Shoppers searched for this 107K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 3.4% of those searches ended in a purchase. Searches in the last 90 days moved -0.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated £173K a year.

Searches, last 12 months

107K

Growth, 90 days vs prior 90

-0.5%

Conversion, latest week

3.4%

Market size, estimated

£173Ka year

Peak month

December3.0× the quietest month

Top search term

narciso rodriguez for her71K searches a year

Listings sell for £48.04 on average, from £27.04 to £71.19. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 100 to 250 of them. At £48.04 that is £5K to £12K a year per listing.

Average price

£48.04inside the $15 to $100 sweet spot

Price range

£27.04–£71.19

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

3K–4K

Units per listing a year

100–250

Revenue per listing a year

£5K–£12K

Returns

0.7%of orders · Amazon United Kingdom median 0.6%

50% of listings pay for placement with sponsored ads. 94% ship with Prime. On an average day, 4.3% of listings are out of stock. The average listing ranks #837 within Fragrances. It carries 156 reviews at 4.57 stars, so a new listing needs social proof before a better product.

Sponsored listings

50%

Prime listings

94%

Out of stock, average day

4.3%

Average rank

#837in Fragrances

Average rating

4.57 starsAmazon United Kingdom average 4.36 stars

Average reviews

156per listing

Listings tracked

16

2 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 75 months on average, so the names here are established.

Launched, last 12 months

2

Successful launches

2Amazon's first-year sales bar

Average brand age

75 months