Nail Swatch Sticks

Shoppers searched for this 98K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 10.9% of those searches ended in a purchase. Searches in the last 90 days moved -19.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated £65K a year.

Searches, last 12 months

98K

Growth, 90 days vs prior 90

-19.1%

Conversion, latest week

10.9%

Market size, estimated

£65Ka year

Peak month

January1.7× the quietest month

Top search term

nail swatch sticks34K searches a year

Listings sell for £6.09 on average, from £3.11 to £28.00. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 250 to 500 of them. At £6.09 that is £2K to £3K a year per listing.

Average price

£6.09under the $15 to $100 sweet spot

Price range

£3.11–£28.00

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

13K–15K

Units per listing a year

250–500

Revenue per listing a year

£2K–£3K

Returns

0.2%of orders · Amazon United Kingdom median 0.6%

89% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 3.3% of listings are out of stock. The average listing ranks #151 within Manicure & Pedicure. It carries 851 reviews at 4.52 stars, so a new listing needs social proof before a better product.

Sponsored listings

89%

Prime listings

100%

Out of stock, average day

3.3%

Average rank

#151in Manicure & Pedicure

Average rating

4.52 starsAmazon United Kingdom average 4.36 stars

Average reviews

851per listing

Listings tracked

36

9 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 30 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

9

Successful launches

0Amazon's first-year sales bar

Average brand age

30 months