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Nail Glue

Maybe

An estimated 0.2% of orders come back. But prices span $1.63–$7.69, mostly outside the sweet spot, so Nail Glue is a Maybe.

Flapen Score
53
53 / 100
Top 22% of 2,481 Beauty niches · +6 vs the category median of 47
Market size
£886K/yr1.4M searches / yr
90-day growth
+10.8%search demand this quarter
Competition
71%top-5 click share · 11 brands · 32 sellers

Flapen Score

Nail Glue against its category

The dotted line is the Beauty average. Past it, Nail Glue is stronger. Inside it, weaker.

53Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Nail Glue market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Nail Glue 1.4M times last year and spent an estimated £886K. The top 5 brands take 85% of clicks. Flapen scores it 53 out of 100, a Maybe.

01 · Demand

An estimated 17.5% of those searches ended in a purchase.

Shoppers searched for this 1.4M times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 17.5% of those searches ended in a purchase. Searches in the last 90 days moved +10.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated £886K a year.

Searches, last 12 months
1.4M
Growth, 90 days vs prior 90
+10.8%
Conversion, latest week
17.5%
Market size, estimated
£886Ka year
Peak month
December1.4× the quietest month
Top search term
nail glue996K searches a year

02 · Price

A sale here is worth £3.51.

Listings sell for £3.51 on average, from £1.63 to £7.69. Amazon reports units sold in ranges. This niche sold 250K to 300K a year. The average listing sells 12,500 to 15,000 of them. At £3.51 that is £44K to £53K a year per listing.

Average price
£3.51under the $15 to $100 sweet spot
Price range
£1.63–£7.69
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
250K–300K
Units per listing a year
12,500–15,000
Revenue per listing a year
£44K–£53K
Returns
0.2%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is reviews.

69% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #8 within Manicure & Pedicure. It carries 13,128 reviews at 4.28 stars, so a new listing needs social proof before a better product.

Sponsored listings
69%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#8in Manicure & Pedicure
Average rating
4.28 starsAmazon United Kingdom average 4.36 stars
Average reviews
13,128per listing
Listings tracked
16

04 · Newcomers

1 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 38 months on average, so the names here are settling in.

Launched, last 12 months
1
Successful launches
1Amazon's first-year sales bar
Average brand age
38 months

Products

Top Nail Glue products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 71% of clicks. A locked shelf that new listings rarely crack.

Brands

11 falling

Sellers

32

Top-5 brand share

85%

Top 20: 100%

Top-5 click share

71%

Top 20: 100%

Open market

9%

  • Brand 136%
  • Brand 218%
  • Brand 315%
  • Brand 49%
  • Brand 57%
  • Brand 66%
  • Open — no brand owns it (5 brands, 9%)

Demand

Nail Glue search demand

Weekly searches over the year, seasonality beneath. Pick a range.

40K30KHoliday '24Holiday '25Spike '26SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.4×

Search terms

Top Nail Glue search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • nail glue996K/yr
  • nail glue extra strong146K/yr
  • strong nail glue75K/yr
  • extra strong nail glue31K/yr
  • nail glue for press on nails21K/yr
  • nails glue22K/yr
  • super strong nail glue16K/yr
  • false nail glue19K/yr
  • press on nail glue14K/yr
  • strong nail glue for for false nails14K/yr

Reviews and returns

What reviews say buyers love and hate about Nail Glue

We read the reviews and the return reasons for every product selling here.

46%of positive reviews mention “Adhesion/Stickiness”
30%of negative reviews mention “Adhesion/Stickiness”
0.2%of orders come back
“Doesnt stick well”
A buyer, on “Adhesion/Stickiness”30% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

13 topics

NegativePositive

FAQ

Common Nail Glue questions

Answered from the same tracked data.