Nail Forms

Shoppers searched for this 77K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 12.2% of those searches ended in a purchase. Searches in the last 90 days moved -5.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated £50K a year.

Searches, last 12 months

77K

Growth, 90 days vs prior 90

-5.8%

Conversion, latest week

12.2%

Market size, estimated

£50Ka year

Peak month

December1.4× the quietest month

Top search term

nail forms42K searches a year

Listings sell for £5.27 on average, from £2.43 to £10.09. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 250 to 500 of them. At £5.27 that is £1K to £3K a year per listing.

Average price

£5.27under the $15 to $100 sweet spot

Price range

£2.43–£10.09

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

8K–10K

Units per listing a year

250–500

Revenue per listing a year

£1K–£3K

Returns

0.3%of orders · Amazon United Kingdom median 0.6%

79% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 4.9% of listings are out of stock. The average listing ranks #50 within Manicure & Pedicure. It carries 1,213 reviews at 4.36 stars, so a new listing needs social proof before a better product.

Sponsored listings

79%

Prime listings

100%

Out of stock, average day

4.9%

Average rank

#50in Manicure & Pedicure

Average rating

4.36 starsAmazon United Kingdom average 4.36 stars

Average reviews

1,213per listing

Listings tracked

19

2 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 27 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

2

Successful launches

0Amazon's first-year sales bar

Average brand age

27 months