Nail Drill
MaybeShoppers spend an estimated $1.9M a year here. But demand is soft, at +0.4% this quarter, so Nail Drill is a Maybe.
- Flapen Score
- 64 / 100Top 2% of 2,481 Beauty niches · +17 vs the category median of 4764
- Market size
- £1.9M/yr2.0M searches / yr
- 90-day growth
- +0.4%search demand this quarter
- Competition
- 54%top-5 click share · 16 brands · 31 sellers
Flapen Score
Nail Drill against its category
The dotted line is the Beauty average. Past it, Nail Drill is stronger. Inside it, weaker.
Market
The Nail Drill market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Nail Drill 2.0M times last year and spent an estimated £1.9M. The top 5 brands take 77% of clicks. Demand peaks in Jan–Dec. Flapen scores it 64 out of 100, a Maybe.
01 · Demand
An estimated 6.3% of those searches ended in a purchase.
Shoppers searched for this 2.0M times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 6.3% of those searches ended in a purchase. Searches in the last 90 days moved +0.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated £1.9M a year.
- Searches, last 12 months
- 2.0M
- Growth, 90 days vs prior 90
- +0.4%
- Conversion, latest week
- 6.3%
- Market size, estimated
- £1.9Ma year
- Peak month
- January1.6× the quietest month
- Top search term
- nail drill695K searches a year
02 · Price
A sale here is worth £15.47.
Listings sell for £15.47 on average, from £5.77 to £50.45. Amazon reports units sold in ranges. This niche sold 100K to 125K a year. The average listing sells 3,000 to 4,000 of them. At £15.47 that is £46K to £62K a year per listing.
- Average price
- £15.47inside the $15 to $100 sweet spot
- Price range
- £5.77–£50.45
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 100K–125K
- Units per listing a year
- 3,000–4,000
- Revenue per listing a year
- £46K–£62K
- Returns
- 1.1%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is ads and reviews.
100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 6.4% of listings are out of stock. The average listing ranks #20 within Manicure & Pedicure. It carries 3,508 reviews at 4.19 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 100%
- Prime listings
- 100%
- Out of stock, average day
- 6.4%
- Average rank
- #20in Manicure & Pedicure
- Average rating
- 4.19 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 3,508per listing
- Listings tracked
- 26
04 · Newcomers
7 of last year's 7 launches cleared the first-year sales bar.
7 products launched here in the last 12 months. 7 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 24 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 7
- Successful launches
- 7Amazon's first-year sales bar
- Average brand age
- 24 months
Products
Top Nail Drill products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 54% of clicks. Leaders hold, but buyers still shop past them.
Brands
16 falling
Sellers
31
Top-5 brand share
77%
Top 20: 100%
Top-5 click share
54%
Top 20: 92%
Open market
20%
- Brand 133%
- Brand 226%
- Brand 310%
- Brand 45%
- Brand 54%
- Brand 64%
Demand
Nail Drill search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jan, Dec · busiest ÷ quietest = 1.6×
Search terms
Top Nail Drill search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- nail drill695K/yr
- electric nail file603K/yr
- electric nail drill114K/yr
- nail drill machine69K/yr
- nail files electric nail drill72K/yr
- melodysusie nail drill61K/yr
- e file49K/yr
- nail file electric45K/yr
- melody susie nail drill38K/yr
- efile42K/yr
Reviews and returns
What reviews say buyers love and hate about Nail Drill
We read the reviews and the return reasons for every product selling here.
“Breaks quickly”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
17 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Nail Drill questions
Answered from the same tracked data.









