Muscle Relaxant
FailThe top 5 brands take 100% of clicks, so Muscle Relaxant is a Fail.
- Flapen Score
- 37 / 100Ranks 2,208 of 2,481 Beauty niches · −10 vs the category median of 4737
- Market size
- £221K/yr98K searches / yr
- 90-day growth
- -28.4%search demand this quarter
- Competition
- 96%top-5 click share · 3 brands · 46 sellers
Flapen Score
Muscle Relaxant against its category
The dotted line is the Beauty average. Past it, Muscle Relaxant is stronger. Inside it, weaker.
Market
The Muscle Relaxant market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Muscle Relaxant 98K times last year and spent an estimated £221K. All 3 brands take every click. Demand peaks in Mar–Apr–Jun–Jul. Flapen scores it 37 out of 100, a Fail.
01 · Demand
An estimated 18.3% of those searches ended in a purchase.
Shoppers searched for this 98K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 18.3% of those searches ended in a purchase. Searches in the last 90 days moved -28.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated £221K a year.
- Searches, last 12 months
- 98K
- Growth, 90 days vs prior 90
- -28.4%
- Conversion, latest week
- 18.3%
- Market size, estimated
- £221Ka year
- Peak month
- July2.6× the quietest month
- Top search term
- deep heat roll on59K searches a year
02 · Price
A sale here is worth £12.43.
Listings sell for £12.43 on average, from £3.93 to £23.45. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 2,500 to 3,000 of them. At £12.43 that is £31K to £37K a year per listing.
- Average price
- £12.43under the $15 to $100 sweet spot
- Price range
- £3.93–£23.45
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 15K–20K
- Units per listing a year
- 2,500–3,000
- Revenue per listing a year
- £31K–£37K
- Returns
- 0.1%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is reviews.
50% of listings pay for placement with sponsored ads. 33% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #493 within Body. It carries 2,937 reviews at 4.63 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 50%
- Prime listings
- 33%
- Out of stock, average day
- 0.0%
- Average rank
- #493in Body
- Average rating
- 4.63 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 2,937per listing
- Listings tracked
- 6
04 · Newcomers
Brands here are settling in.
The brands on the shelf have sold for 48 months on average, so the names here are settling in.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 48 months
Products
Top Muscle Relaxant products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 21, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Deep Heat Muscle Massage Roll-on Lotion Ease Tight Muscles 50ml (Pack of 1)
- Price
- £3.93
- Rating
- 4.5/5
- Reviews
- 6,036
- Age
- 10y ago

Tiger Balm Muscle & Tension Lotion (80ml) with No Mess Applicator for Muscle Tension Loosens & Relaxes Muscles
- Price
- £6.55
- Rating
- 4.4/5
- Reviews
- 2,383
- Age
- 4y ago

THREE PACKS of Deep Heat Muscle Massage Roll-On Lotion 50ml
- Price
- £13.67
- Rating
- 4.7/5
- Reviews
- 3,060
- Age
- 10y ago

SIX Packs of Deep Heat Muscle Massage Roll-On Lotion 50ml
- Price
- £23.45
- Rating
- 4.7/5
- Reviews
- 3,060
- Age
- 9y ago

2 x Deep Heat Muscle Massage Roll-on Lotion (Herbal Fragrance)
- Price
- £8.63
- Rating
- 4.7/5
- Reviews
- 3,060
- Age
- 7y ago
Trending
estimated 90-day click momentum
THREE PACKS of Deep Heat Muscle Massage Roll-On Lotion 50ml
- Price
- £13.67
- Rating
- 4.7/5
- Reviews
- 3,060
- Age
- 10y ago

SIX Packs of Deep Heat Muscle Massage Roll-On Lotion 50ml
- Price
- £23.45
- Rating
- 4.7/5
- Reviews
- 3,060
- Age
- 9y ago

Tiger Balm Muscle & Tension Lotion (80ml) with No Mess Applicator for Muscle Tension Loosens & Relaxes Muscles
- Price
- £6.55
- Rating
- 4.4/5
- Reviews
- 2,383
- Age
- 4y ago

Deep Heat Muscle Massage Roll-on Lotion Ease Tight Muscles 50ml (Pack of 1)
- Price
- £3.93
- Rating
- 4.5/5
- Reviews
- 6,036
- Age
- 10y ago

2 x Deep Heat Muscle Massage Roll-on Lotion (Herbal Fragrance)
- Price
- £8.63
- Rating
- 4.7/5
- Reviews
- 3,060
- Age
- 7y ago
Newest
by launch date
Orginal Deap Heat Muscle Massage Roll on Lotion Pack of 3
- Price
- £18.35
- Rating
- 4.8/5
- Reviews
- 22
- Age
- 1y ago

Tiger Balm Muscle & Tension Lotion (80ml) with No Mess Applicator for Muscle Tension Loosens & Relaxes Muscles
- Price
- £6.55
- Rating
- 4.4/5
- Reviews
- 2,383
- Age
- 4y ago

2 x Deep Heat Muscle Massage Roll-on Lotion (Herbal Fragrance)
- Price
- £8.63
- Rating
- 4.7/5
- Reviews
- 3,060
- Age
- 7y ago

SIX Packs of Deep Heat Muscle Massage Roll-On Lotion 50ml
- Price
- £23.45
- Rating
- 4.7/5
- Reviews
- 3,060
- Age
- 9y ago

THREE PACKS of Deep Heat Muscle Massage Roll-On Lotion 50ml
- Price
- £13.67
- Rating
- 4.7/5
- Reviews
- 3,060
- Age
- 10y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 96% of clicks. A locked shelf that new listings rarely crack.
Brands
3 falling
Sellers
46
Est. top-5 brand share
100%
Top 20: 100%
Est. top-5 click share
96%
Top 20: 100%
Open market
0%
- Deep Heat75%
- Tiger Balm21%
- AHASON'S4%
- Open — no brand owns it (0%)
Demand
Muscle Relaxant search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Mar, Apr, Jun, Jul · busiest ÷ quietest = 2.6×
Search terms
Top Muscle Relaxant search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- deep heat roll on59K/yr
- muscle relaxant16K/yr
- tiger balm muscle and tension lotion7K/yr
- roll on deep heat5K/yr
- muscle relaxer3K/yr
- tiger balm lotion4K/yr
- tiger balm roll on2K/yr
- deep heat roll on 3 pack3K/yr
Reviews and returns
What reviews say buyers love and hate about Muscle Relaxant
We read the reviews and the return reasons for every product selling here.
“on further investigation does not actually smell of Deep Heat”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
21 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Muscle Relaxant questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









