Mouse Ears

Shoppers searched for this 146K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 6.6% of those searches ended in a purchase. Searches in the last 90 days moved -59.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated £55K a year.

Searches, last 12 months

146K

Growth, 90 days vs prior 90

-59.0%

Conversion, latest week

6.6%

Market size, estimated

£55Ka year

Peak month

October35.0× the quietest month

Top search term

mouse ears90K searches a year

Listings sell for £5.70 on average, from £2.46 to £8.85. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 250 to 500 of them. At £5.70 that is £1K to £3K a year per listing.

Average price

£5.70under the $15 to $100 sweet spot

Price range

£2.46–£8.85

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

8K–10K

Units per listing a year

250–500

Revenue per listing a year

£1K–£3K

Returns

1.1%of orders · Amazon United Kingdom median 0.6%

82% of listings pay for placement with sponsored ads. 97% ship with Prime. On an average day, 6.5% of listings are out of stock. The average listing ranks #1,010 within Hair Styling Accessories. It carries 72 reviews at 4.37 stars, so a new listing needs social proof before a better product.

Sponsored listings

82%

Prime listings

97%

Out of stock, average day

6.5%

Average rank

#1,010in Hair Styling Accessories

Average rating

4.37 starsAmazon United Kingdom average 4.36 stars

Average reviews

72per listing

Listings tracked

33

10 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 26 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

10

Successful launches

0Amazon's first-year sales bar

Average brand age

26 months