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Moroccan Black Soap

Moroccan Black Soap shows low returns (0.3%), but a small market ($49K/yr) keeps it on the watch list.

Flapen Score

53
Worth a look

Top 22% of 2,481 Beauty niches · +6 vs the category median of 47

Market size 12Growth 23Conversion 41Competition 62Returns 99Price range 74Avg price 72Brand share 48Review moat 75Quality gap 84
This niche Category average · 2,481 niches

Is Moroccan Black Soap profitable on Amazon?

According to Flapen's Amazon United Kingdom niche tracking, Moroccan Black Soap is a £49K/yr Amazon United Kingdom market (100K searches/yr). The top 5 brands hold 76% of demand. Verdict: Worth a look — 53/100.

Moroccan Black Soap: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Worth a look. Search demand moved -4.3% over the last 90 days and 3.3% of searches end in a purchase.

£49K

revenue / yr

Units sold / yr4K
Search volume / yr-4.3%100K
Conversion rate3.3%
Avg price£14.64

Who owns the niche?

The top 5 brands hold 76% of demand, so 24% of the market is open.

24%

open market share

Brands · sellers16 · 31
Top-5 product click share48%
Open market24%
Avg brand age54 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.2★ — the gap to enter on.

0/100

page quality · 31 products

Sponsored placement90%
New entrants (1y)15· 0 succeeded
Avg rating4.2★
Avg reviews501

Top Moroccan Black Soap products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products take 48% of clicks — established leaders, but buyers still shop beyond them.

£0£2K£4K£6K£8K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

Brands

16 flat

Sellers

31

Top-5 brand share

76%

Top 20: 100%

Top-5 click share

48%

Top 20: 88%

Open market

16%

  • Generic25%
  • ESSENCE OF MOROCCO23%
  • Haiyox11%
  • THE OLD CITY10%
  • Moroccan Rituals8%
  • Darreem8%
  • Open — no brand owns it (10 brands, 16%)

Moroccan Black Soap demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume100KCVR3.3%Products31Brands16Top 5 Brands76%OOS Rate13.8%Rating4.2★Reviews501Avg BSR#516
3K2KPrime Day '25Black Friday '25Spike '26JulAugSepOctNovDecJanFebMarAprMayJun

No pronounced peak months · busiest ÷ quietest = 1.3×

Top Moroccan Black Soap search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • moroccan black soap46K/yr
  • moroccan soap10K/yr
  • black soap moroccan4K/yr
  • moroccan hammam4K/yr
  • moroccan hammam set5K/yr
  • black moroccan soap5K/yr
  • moroccan body scrub4K/yr
  • hammam4K/yr
  • beldi soap4K/yr
  • black beldi soap4K/yr

What reviews say buyers love and hate about Moroccan Black Soap

What buyers mention most, as a share of all reviews.

What buyers love

83% of reviews
Quality-Overall22%

The glove was really good quality

Smell14%

Incredible clean fragrance

Soft Feel9%

it feels great

Suitability Combination Skin9%

This is now my forever skin care

Cleansing9%

exfoliation which worked better than any product I have ever used

What buyers complain about

65% of reviews
Allergies13%

Skin burt, irritated

Smell11%

Smells weird

Advertised Vs Actual Product8%

not like the product description

Dilute/Watery6%

Its so watery

Skin Health5%

Doesnt work well didnt take any dead skin off one from primark is better

Moroccan Black Soap return rate & reasons

Why buyers send it back, as a share of all return requests.

0.3%

Return rate

36%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Advertised Vs Actual Product
24%
2Leak-Proof
13%
3Material Quality
9%
4Smell
9%
5Defective Material/Parts
5%

Common Moroccan Black Soap questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Moroccan Black Soap 53/100 on Amazon United Kingdom — Worth a look. The niche generates £49K/yr across 31 tracked products. 0 of 15 products launched in the last 360 days are still selling. Search demand moved -4.3% over the last 90 days.
Search demand for Moroccan Black Soap on Amazon United Kingdom is steady year-round — the busiest month runs 1.3× the quietest.