Molecule 01 Perfume
brand-locked demand (top 5 brands take 98% of clicks) — Molecule 01 Perfume doesn't clear our bar today.
Flapen Score
Ranks 1,531 of 2,481 Beauty niches · −3 vs the category median of 47
Is Molecule 01 Perfume profitable on Amazon?
According to Flapen's Amazon United Kingdom niche tracking, Molecule 01 Perfume is a £73K/yr Amazon United Kingdom market (66K searches/yr). The top 5 brands hold 98% of demand. Demand peaks in Nov–Dec. Verdict: Skip it — 44/100.
Molecule 01 Perfume: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Not really. Search demand moved +2.4% over the last 90 days and 2.3% of searches end in a purchase.
£73K
revenue / yr
Who owns the niche?
The top 5 brands hold 98% of demand, so 2% of the market is open.
2%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 3.8★ — the gap to enter on.
0/100
page quality · 11 products
Top Molecule 01 Perfume products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
Molecule 01 (100 ml) by Escentric Molecules by Escentric Molecules Perfume
- Price
- £104.15
- Rating
- 4.2/5
- Reviews
- 457
- Age
- 10y ago
Eccentric Molecules Molecules 01 Eau de Toilette Natural Spray 30 ml refill
- Price
- £53.13
- Rating
- 4.1/5
- Reviews
- 1,182
- Age
- 14y ago
FREE3VITAPortable WiFi Hotspot Router 4G LTE Mobile WiFi for Smartphone Tablet Laptop Supports 300Mbps 10Device Connectivity Portable WiFi Router for Business and Outdoor
- Price
- £23.89
- Rating
- 4.1/5
- Reviews
- 40
- Age
- 11mo ago
Scent by 7 ScentBy7 Hidden Desire Inspired by Molecule 01 Concentrated Perfume Oil (10ml) - Premium Quality Perfume Fragrance Oil - Easy Use Roll-on Long Lasting Attar Fragrance for Men & Women
- Price
- £10.22
- Rating
- 3.2/5
- Reviews
- 106
- Age
- 3y ago
OPUX LONDON Inspired Alternative Iso E Super Molecule 01 Eau de Parfum Luxurious Long-Lasting Unisex Scent Ideal for Everyday Wear Signature Scent Perfume for All High Longevity - 50ml
- Price
- £14.44
- Rating
- 2.8/5
- Reviews
- 8
- Age
- 1y ago
Trending
90-day click momentum
ISO E Super 01 Perfume 100ml Unisex
- Price
- £37.91
- Rating
- 2.8/5
- Reviews
- 5
- Age
- 6mo ago
ESCENTRIC MOLECULES 01 EDT Spray 100 ml
- Price
- £90.82
- Rating
- 4.4/5
- Reviews
- 1,020
- Age
- 11y ago
OPUX LONDON Inspired Alternative Iso E Super Molecule 01 Eau de Parfum Luxurious Long-Lasting Unisex Scent Ideal for Everyday Wear Signature Scent Perfume for All High Longevity - 50ml
- Price
- £14.44
- Rating
- 2.8/5
- Reviews
- 8
- Age
- 1y ago
Hidden Desire (Molecul01) Woody Floral Musk Eau de Parfum for Women and Men - 50ml | Long Lasting Fragrance with Iso E Super | Alluring Scent for Any Occasion
- Price
- £14.99
- Rating
- 3.3/5
- Reviews
- 3
- Age
- 1y ago
Escentric Molecules Escentric 01 Eau de Toilette Spray 100ml
- Price
- £110.07
- Rating
- 4.4/5
- Reviews
- 3,745
- Age
- 10y ago
Newest
by launch dateISO E Super 01 Perfume 100ml Unisex
- Price
- £37.91
- Rating
- 2.8/5
- Reviews
- 5
- Age
- 6mo ago
FREE3VITAPortable WiFi Hotspot Router 4G LTE Mobile WiFi for Smartphone Tablet Laptop Supports 300Mbps 10Device Connectivity Portable WiFi Router for Business and Outdoor
- Price
- £23.89
- Rating
- 4.1/5
- Reviews
- 40
- Age
- 11mo ago
OPUX LONDON Inspired Alternative Iso E Super Molecule 01 Eau de Parfum Luxurious Long-Lasting Unisex Scent Ideal for Everyday Wear Signature Scent Perfume for All High Longevity - 50ml
- Price
- £14.44
- Rating
- 2.8/5
- Reviews
- 8
- Age
- 1y ago
Hidden Desire (Molecul01) Woody Floral Musk Eau de Parfum for Women and Men - 50ml | Long Lasting Fragrance with Iso E Super | Alluring Scent for Any Occasion
- Price
- £14.99
- Rating
- 3.3/5
- Reviews
- 3
- Age
- 1y ago
Scent by 7 ScentBy7 Hidden Desire Inspired by Molecule 01 Concentrated Perfume Oil (10ml) - Premium Quality Perfume Fragrance Oil - Easy Use Roll-on Long Lasting Attar Fragrance for Men & Women
- Price
- £10.22
- Rating
- 3.2/5
- Reviews
- 106
- Age
- 3y ago
Competition: brands, sellers & click share
The top 5 products capture 82% of clicks — a locked-up shelf that new listings rarely crack.
Brands
6 falling
Sellers
30
Top-5 brand share
98%
Top 20: 100%
Top-5 click share
82%
Top 20: 100%
Open market
0%
- ESCENTRIC MOLECULES59%
- Mobile Zone16%
- Scent by 713%
- OPUX LONDON7%
- Generic3%
- Arabian Opulence2%
- Open — no brand owns it (0%)
Molecule 01 Perfume demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Peak months: Nov, Dec · busiest ÷ quietest = 2.7×
Top Molecule 01 Perfume search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- molecule 01 perfume34K/yr
- molecules 01 perfume for women10K/yr
- molecule 016K/yr
- escentric molecule 017K/yr
- molecule perfume4K/yr
- molecule2K/yr
- escentric molecules3K/yr
What reviews say buyers love and hate about Molecule 01 Perfume
What buyers mention most, as a share of all reviews.
What buyers love
88% of reviews“Excellent product wonderful musky smell that actually lasts all day”
“Great product”
“Works well”
What buyers complain about
94% of reviews“the smell is somewhat strong”
“expensive”
“Not that strong”
“Unfortunately the product was advertised as perfume”
“it does not last”
Molecule 01 Perfume return rate & reasons
Why buyers send it back, as a share of all return requests.
0.7%
Return rate
9%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Molecule 01 Perfume questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
