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Mini Hair Brush

Fail

Prices span $2.59–$8.28, mostly outside the sweet spot, so Mini Hair Brush is a Fail.

Flapen Score
49
49 / 100
Top 39% of 2,481 Beauty niches · +2 vs the category median of 47
Market size
£100K/yr385K searches / yr
90-day growth
-3.5%search demand this quarter
Competition
46%top-5 click share · 29 brands · 59 sellers

Flapen Score

Mini Hair Brush against its category

The dotted line is the Beauty average. Past it, Mini Hair Brush is stronger. Inside it, weaker.

49Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Mini Hair Brush market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Mini Hair Brush 385K times last year and spent an estimated £100K. The top 5 brands take 56% of clicks. Demand peaks in Aug. Flapen scores it 49 out of 100, a Fail.

01 · Demand

An estimated 4.8% of those searches ended in a purchase.

Shoppers searched for this 385K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 4.8% of those searches ended in a purchase. Searches in the last 90 days moved -3.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated £100K a year.

Searches, last 12 months
385K
Growth, 90 days vs prior 90
-3.5%
Conversion, latest week
4.8%
Market size, estimated
£100Ka year
Peak month
August1.5× the quietest month
Top search term
mini hair brush91K searches a year

02 · Price

A sale here is worth £5.43.

Listings sell for £5.43 on average, from £2.59 to £8.28. Amazon reports units sold in ranges. This niche sold 20K to 25K a year. The average listing sells 500 to 750 of them. At £5.43 that is £3K to £4K a year per listing.

Average price
£5.43under the $15 to $100 sweet spot
Price range
£2.59–£8.28
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
20K–25K
Units per listing a year
500–750
Revenue per listing a year
£3K–£4K
Returns
0.6%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is reviews.

71% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 6.6% of listings are out of stock. The average listing ranks #275 within Styling Tools. It carries 3,205 reviews at 4.35 stars, so a new listing needs social proof before a better product.

Sponsored listings
71%
Prime listings
100%
Out of stock, average day
6.6%
Average rank
#275in Styling Tools
Average rating
4.35 starsAmazon United Kingdom average 4.36 stars
Average reviews
3,205per listing
Listings tracked
35

04 · Newcomers

1 of last year's 5 launches cleared the first-year sales bar.

5 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 28 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
5
Successful launches
1Amazon's first-year sales bar
Average brand age
28 months

Products

Top Mini Hair Brush products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 46% of clicks. Leaders hold, but buyers still shop past them.

Brands

29 falling

Sellers

59

Top-5 brand share

56%

Top 20: 92%

Top-5 click share

46%

Top 20: 86%

Open market

39%

  • Brand 115%
  • Brand 212%
  • Brand 312%
  • Brand 410%
  • Brand 56%
  • Brand 65%

Demand

Mini Hair Brush search demand

Weekly searches over the year, seasonality beneath. Pick a range.

13K8KSpike '24Spike '25Black Friday '25Holiday '25SepDecMarJunAugNovMarMay

Peak months: Aug · busiest ÷ quietest = 1.5×

Search terms

Top Mini Hair Brush search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • mini hair brush91K/yr
  • travel hair brush61K/yr
  • small hair brush52K/yr
  • mini hairbrush28K/yr
  • travel brush19K/yr
  • travel hairbrush18K/yr
  • small hairbrush16K/yr
  • mini brush17K/yr
  • foldable hair brush12K/yr
  • handbag hairbrush12K/yr

Reviews and returns

What reviews say buyers love and hate about Mini Hair Brush

We read the reviews and the return reasons for every product selling here.

19%of positive reviews mention “Quality-Overall”
18%of negative reviews mention “Size-Overall”
0.6%of orders come back
“The description should say its a tiny brush”
A buyer, on “Size-Overall”18% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Mini Hair Brush questions

Answered from the same tracked data.