Microneedling
MaybeAn estimated 0.4% of orders come back. But shoppers spend an estimated $65K a year here, so Microneedling is a Maybe.
- Flapen Score
- 53 / 100Top 22% of 2,481 Beauty niches · +6 vs the category median of 4753
- Market size
- £65K/yr124K searches / yr
- 90-day growth
- -7.3%search demand this quarter
- Competition
- 51%top-5 click share · 21 brands · 41 sellers
Flapen Score
Microneedling against its category
The dotted line is the Beauty average. Past it, Microneedling is stronger. Inside it, weaker.
Market
The Microneedling market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Microneedling 124K times last year and spent an estimated £65K. The top 5 brands take 60% of clicks. Flapen scores it 53 out of 100, a Maybe.
01 · Demand
An estimated 2.4% of those searches ended in a purchase.
Shoppers searched for this 124K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 2.4% of those searches ended in a purchase. Searches in the last 90 days moved -7.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated £65K a year.
- Searches, last 12 months
- 124K
- Growth, 90 days vs prior 90
- -7.3%
- Conversion, latest week
- 2.4%
- Market size, estimated
- £65Ka year
- Peak month
- March1.6× the quietest month
- Top search term
- microneedling73K searches a year
02 · Price
A sale here is worth £21.56.
Listings sell for £21.56 on average, from £3.98 to £69.29. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 100 to 250 of them. At £21.56 that is £2K to £5K a year per listing.
- Average price
- £21.56inside the $15 to $100 sweet spot
- Price range
- £3.98–£69.29
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 3K–4K
- Units per listing a year
- 100–250
- Revenue per listing a year
- £2K–£5K
- Returns
- 0.4%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is reviews.
88% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.6% of listings are out of stock. The average listing ranks #169 within Hair Loss Prevention. It carries 2,492 reviews at 4.29 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 88%
- Prime listings
- 100%
- Out of stock, average day
- 2.6%
- Average rank
- #169in Hair Loss Prevention
- Average rating
- 4.29 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 2,492per listing
- Listings tracked
- 26
04 · Newcomers
1 of last year's 5 launches cleared the first-year sales bar.
5 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 29 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 5
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 29 months
Products
Top Microneedling products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 20, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Derma Roller Microneedle Roller for Face 0.5mm Needle 540 Micro Needle Roller Skin Care for Wrinkles Stretch Marks Acne Spot Hair Loss Beard Roller Hair Growth Kit with Case for Men Women
- Price
- £9.02
- Rating
- 4.4/5
- Reviews
- 4,191
- Age
- 9y ago

KOI BEAUTY Derma Stamp - 140 Real Needles Professional Microneedling for Home Titanium Dermastamp for Scalp Hair Beard Face & Body Derma Roller & Derma Pen Alternative for Men Women
- Price
- £8.78
- Rating
- 4.4/5
- Reviews
- 831
- Age
- 2y ago

PELCAS 9-Speeds Microneedling Pen LCD Screen Dermapen with 12Pcs Cartridges Type-C Rechargable Electric Derma Penfor Face Body Beard Hair and Skin Care-Black
- Price
- £29.53
- Rating
- 4.4/5
- Reviews
- 453
- Age
- 2y ago

Dr.pen M8 Microneedling Pen Wireless Professional Micro Needling Pen Skin Care Tool Kit for Face and Body Auto Microneedling Device Set for Face 6 Speeds with 10 Nano Round Cartridges (UK Plug)
- Price
- £56.53
- Rating
- 4.6/5
- Reviews
- 129
- Age
- 5y ago

Derma Roller 0.5mm for Skin Hair & Beard Women and Men Titanium Microneedling Roller for Face & Scalp Safe & Easy to Use
- Price
- £8.68
- Rating
- 4.4/5
- Reviews
- 13,894
- Age
- 1y ago
Trending
estimated 90-day click momentum
Dr.Pen M8S Microneedling Pen Wireless Micro Needling Devices Skin Care Tool Kit for Anti-aging Acne Scars Wrinkles with 5 pcs 18 pin + 5 pcs 36 pin Cartridges
- Price
- £69.29
- Rating
- 4.7/5
- Reviews
- 20
- Age
- 3mo ago

Microneedling Pen - Automatic Micro-Needle System for Skin Care | Adjustable Speed & Depth | USB Rechargeable | 25 Replaceable Cartridges | For At-Home Use
- Price
- £33.95
- Rating
- 5.0/5
- Reviews
- 4
- Age
- 8mo ago

Micro Infusion System for Face 0.05mm Microneedling Stamp with Multi-Peptide & Hyaluronic Acid Serum 2 Month Supply Anti-Ageing Care for Radiant Skin Smoothes Look of Wrinkles & Fine Lines
- Price
- £14.39
- Rating
- 1.0/5
- Reviews
- 1
- Age
- 2mo ago

Dr.pen M8 Microneedling Pen Wireless Professional Micro Needling Pen Skin Care Tool Kit for Face and Body Auto Microneedling Device Set for Face 6 Speeds with 10 Nano Round Cartridges (UK Plug)
- Price
- £56.53
- Rating
- 4.6/5
- Reviews
- 129
- Age
- 5y ago

6PCS Micro Infusion System for Face Microneedling Serum with Hyaluronic Acid & Collagen 0.05mm Stamp Micro Needling Kit for Deep Hydration Firming and Skin Care At Home
- Price
- £16.62
- Rating
- 5.0/5
- Reviews
- 2
- Age
- 5mo ago
Newest
by launch date
Micro Infusion System for Face 0.05mm Microneedling Stamp with Multi-Peptide & Hyaluronic Acid Serum 2 Month Supply Anti-Ageing Care for Radiant Skin Smoothes Look of Wrinkles & Fine Lines
- Price
- £14.39
- Rating
- 1.0/5
- Reviews
- 1
- Age
- 2mo ago

Dr.Pen M8S Microneedling Pen Wireless Micro Needling Devices Skin Care Tool Kit for Anti-aging Acne Scars Wrinkles with 5 pcs 18 pin + 5 pcs 36 pin Cartridges
- Price
- £69.29
- Rating
- 4.7/5
- Reviews
- 20
- Age
- 3mo ago

6PCS Micro Infusion System for Face Microneedling Serum with Hyaluronic Acid & Collagen 0.05mm Stamp Micro Needling Kit for Deep Hydration Firming and Skin Care At Home
- Price
- £16.62
- Rating
- 5.0/5
- Reviews
- 2
- Age
- 5mo ago

Microneedling Pen - Automatic Micro-Needle System for Skin Care | Adjustable Speed & Depth | USB Rechargeable | 25 Replaceable Cartridges | For At-Home Use
- Price
- £33.95
- Rating
- 5.0/5
- Reviews
- 4
- Age
- 8mo ago

ALIIP 0.5mm Derma Stamp Micro Needle Kit 20-Pin Manual Skin Care Tool for Face & Targeted Areas with Glass Serum Bottle Stainless Steel Needles for Enhanced Absorption Anti-aging Skin Care
- Price
- £3.99
- Rating
- 3.8/5
- Reviews
- 99
- Age
- 10mo ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 51% of clicks. Leaders hold, but buyers still shop past them.
Brands
21 falling
Sellers
41
Est. top-5 brand share
60%
Top 20: 99%
Est. top-5 click share
51%
Top 20: 93%
Open market
33%
- Diswoe19%
- Dr. Pen13%
- Koi Beauty12%
- PELCAS9%
- VT COSMETICS7%
- Lexi White Beauty6%
Demand
Microneedling search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.6×
Search terms
Top Microneedling search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- microneedling73K/yr
- microneedle16K/yr
- micro needling13K/yr
- micro needle10K/yr
- microneedling kit7K/yr
- microneedling kits5K/yr
Reviews and returns
What reviews say buyers love and hate about Microneedling
We read the reviews and the return reasons for every product selling here.
“broke after second use :”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
19 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Microneedling questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









