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Microdermabrasion Machine

Fail

Demand is soft, at -32.0% this quarter, so Microdermabrasion Machine is a Fail.

Flapen Score
46
46 / 100
Ranks 1,283 of 2,481 Beauty niches · −1 vs the category median of 47
Market size
£62K/yr50K searches / yr
90-day growth
-32.0%search demand this quarter
Competition
54%top-5 click share · 15 brands · 43 sellers

Flapen Score

Microdermabrasion Machine against its category

The dotted line is the Beauty average. Past it, Microdermabrasion Machine is stronger. Inside it, weaker.

46Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Microdermabrasion Machine market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Microdermabrasion Machine 50K times last year and spent an estimated £62K. The top 5 brands take 74% of clicks. Flapen scores it 46 out of 100, a Fail.

01 · Demand

An estimated 1.9% of those searches ended in a purchase.

Shoppers searched for this 50K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 1.9% of those searches ended in a purchase. Searches in the last 90 days moved -32.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated £62K a year.

Searches, last 12 months
50K
Growth, 90 days vs prior 90
-32.0%
Conversion, latest week
1.9%
Market size, estimated
£62Ka year
Peak month
February1.5× the quietest month
Top search term
microdermabrasion machine34K searches a year

02 · Price

A sale here is worth £65.46.

Listings sell for £65.46 on average, from £10.89 to £180.30. Amazon reports units sold in ranges. This niche sold 750 to 1K a year. The average listing sells 0 to 100 of them. At £65.46 that is £0 to £7K a year per listing.

Average price
£65.46inside the $15 to $100 sweet spot
Price range
£10.89–£180.30
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
750–1K
Units per listing a year
0–100
Revenue per listing a year
£0–£7K
Returns
0.3%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

86% of listings pay for placement with sponsored ads. 95% ship with Prime. On an average day, 37.2% of listings are out of stock. The average listing ranks #126 within Face. It carries 1,066 reviews at 4.32 stars, so a new listing needs social proof before a better product.

Sponsored listings
86%
Prime listings
95%
Out of stock, average day
37.2%
Average rank
#126in Face
Average rating
4.32 starsAmazon United Kingdom average 4.36 stars
Average reviews
1,066per listing
Listings tracked
21

04 · Newcomers

0 of last year's 5 launches cleared the first-year sales bar.

5 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 44 months on average, so the names here are settling in.

Launched, last 12 months
5
Successful launches
0Amazon's first-year sales bar
Average brand age
44 months

Products

Top Microdermabrasion Machine products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 54% of clicks. Leaders hold, but buyers still shop past them.

Brands

15 falling

Sellers

43

Top-5 brand share

74%

Top 20: 100%

Top-5 click share

54%

Top 20: 99%

Open market

21%

  • Brand 130%
  • Brand 214%
  • Brand 313%
  • Brand 411%
  • Brand 56%
  • Brand 65%

Demand

Microdermabrasion Machine search demand

Weekly searches over the year, seasonality beneath. Pick a range.

2K2KSpike '24Prime Day '25Spike '25Spike '26SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.5×

Reviews and returns

What reviews say buyers love and hate about Microdermabrasion Machine

We read the reviews and the return reasons for every product selling here.

12%of positive reviews mention “Value For Money”
18%of negative reviews mention “Value For Money”
0.3%of orders come back
“Waste of money”
A buyer, on “Value For Money”18% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

23 topics

NegativePositive

FAQ

Common Microdermabrasion Machine questions

Answered from the same tracked data.