Mens Tanning Moisturiser
FailThe top 5 brands take 100% of clicks, so Mens Tanning Moisturiser is a Fail.
- Flapen Score
- 44 / 100Ranks 1,531 of 2,481 Beauty niches · −3 vs the category median of 4744
- Market size
- £272K/yr424K searches / yr
- 90-day growth
- +33.2%search demand this quarter
- Competition
- 91%top-5 click share · 2 brands · 67 sellers
Flapen Score
Mens Tanning Moisturiser against its category
The dotted line is the Beauty average. Past it, Mens Tanning Moisturiser is stronger. Inside it, weaker.
Market
The Mens Tanning Moisturiser market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Mens Tanning Moisturiser 424K times last year and spent an estimated £272K. All 2 brands take every click. Flapen scores it 44 out of 100, a Fail.
01 · Demand
An estimated 12.3% of those searches ended in a purchase.
Shoppers searched for this 424K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 12.3% of those searches ended in a purchase. Searches in the last 90 days moved +33.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated £272K a year.
- Searches, last 12 months
- 424K
- Growth, 90 days vs prior 90
- +33.2%
- Conversion, latest week
- 12.3%
- Market size, estimated
- £272Ka year
- Top search term
- garnier256K searches a year
02 · Price
A sale here is worth £5.21.
Listings sell for £5.21 on average, from £4.19 to £6.43. Amazon reports units sold in ranges. This niche sold 30K to 40K a year. The average listing sells 3,000 to 4,000 of them. At £5.21 that is £16K to £21K a year per listing.
- Average price
- £5.21under the $15 to $100 sweet spot
- Price range
- £4.19–£6.43
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 30K–40K
- Units per listing a year
- 3,000–4,000
- Revenue per listing a year
- £16K–£21K
- Returns
- 0.0%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is reviews.
71% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #20 within Body. It carries 7,589 reviews at 4.44 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 71%
- Prime listings
- 100%
- Out of stock, average day
- 0.0%
- Average rank
- #20in Body
- Average rating
- 4.44 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 7,589per listing
- Listings tracked
- 7
04 · Newcomers
2 of last year's 2 launches cleared the first-year sales bar.
2 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 61 months on average, so the names here are established.
- Launched, last 12 months
- 2
- Successful launches
- 2Amazon's first-year sales bar
- Average brand age
- 61 months
Products
Top Mens Tanning Moisturiser products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 91% of clicks. A locked shelf that new listings rarely crack.
Brands
2 flat
Sellers
67
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
91%
Top 20: 100%
Open market
0%
- Brand 195%
- Brand 25%
Search terms
Top Mens Tanning Moisturiser search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- garnier256K/yr
- garnier gradual tan moisturiser20K/yr
- garnier summer body18K/yr
- garnier tanning moisturiser17K/yr
- garnier tan14K/yr
- garnier skin care16K/yr
- mens tanning moisturiser9K/yr
- garnier gradual tan7K/yr
- garnier body summer gradual tan lotion6K/yr
- garnier summer body dark9K/yr
Reviews and returns
What reviews say buyers love and hate about Mens Tanning Moisturiser
We read the reviews and the return reasons for every product selling here.
“Not Hydrating”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
15 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Mens Tanning Moisturiser questions
Answered from the same tracked data.









