Mens Shampoo

Shoppers searched for this 648K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 9.3% of those searches ended in a purchase. Searches in the last 90 days moved +2.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated £468K a year.

Searches, last 12 months

648K

Growth, 90 days vs prior 90

+2.6%

Conversion, latest week

9.3%

Market size, estimated

£468Ka year

Peak month

November4.2× the quietest month

Top search term

mens shampoo181K searches a year

Listings sell for £7.81 on average, from £1.88 to £20.70. Amazon reports units sold in ranges. This niche sold 50K to 60K a year. The average listing sells 750 to 1,000 of them. At £7.81 that is £6K to £8K a year per listing.

Average price

£7.81under the $15 to $100 sweet spot

Price range

£1.88–£20.70

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

50K–60K

Units per listing a year

750–1,000

Revenue per listing a year

£6K–£8K

Returns

0.1%of orders · Amazon United Kingdom median 0.6%

71% of listings pay for placement with sponsored ads. 96% ship with Prime. On an average day, 1.2% of listings are out of stock. The average listing ranks #226 within Bath & Body. It carries 3,075 reviews at 4.48 stars, so a new listing needs social proof before a better product.

Sponsored listings

71%

Prime listings

96%

Out of stock, average day

1.2%

Average rank

#226in Bath & Body

Average rating

4.48 starsAmazon United Kingdom average 4.36 stars

Average reviews

3,075per listing

Listings tracked

45

3 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 57 months on average, so the names here are settling in.

Launched, last 12 months

3

Successful launches

1Amazon's first-year sales bar

Average brand age

57 months