Mens Hair Products

Shoppers searched for this 358K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 9.9% of those searches ended in a purchase. Searches in the last 90 days moved -6.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated £291K a year.

Searches, last 12 months

358K

Growth, 90 days vs prior 90

-6.8%

Conversion, latest week

9.9%

Market size, estimated

£291Ka year

Peak month

December2.6× the quietest month

Top search term

american crew84K searches a year

Listings sell for £8.23 on average, from £3.62 to £10.66. Amazon reports units sold in ranges. This niche sold 30K to 40K a year. The average listing sells 1,500 to 2,000 of them. At £8.23 that is £12K to £16K a year per listing.

Average price

£8.23under the $15 to $100 sweet spot

Price range

£3.62–£10.66

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

30K–40K

Units per listing a year

1,500–2,000

Revenue per listing a year

£12K–£16K

Returns

0.1%of orders · Amazon United Kingdom median 0.6%

86% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.1% of listings are out of stock. The average listing ranks #18 within Styling Products. It carries 11,421 reviews at 4.44 stars, so a new listing needs social proof before a better product.

Sponsored listings

86%

Prime listings

100%

Out of stock, average day

1.1%

Average rank

#18in Styling Products

Average rating

4.44 starsAmazon United Kingdom average 4.36 stars

Average reviews

11,421per listing

Listings tracked

14

The brands on the shelf have sold for 52 months on average, so the names here are settling in.

Launched, last 12 months

0

Successful launches

0Amazon's first-year sales bar

Average brand age

52 months