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52

mens hair brush

Worth a look

Shows low returns (0.5%), but prices mostly outside the sweet spot ($3.21–$12.78) keeps it on the watch list.

Market size 43Growth 18Conversion 80Competition 63Returns 98Price range 0Avg price 22Brand share 81Review moat 22Quality gap 52

Returns

Incredible0.5%

return rate — above 5% kills the launch gate

Brand share

Great54%

top-5 brand share — no brand owns this niche

Conversion

Great8.3%

search→purchase rate — share of searches ending in a sale

Competition

Good47%

top-5 click share — leaders hold, buyers still browse

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Market size

Okay£228K

£228K/yr · 339K searches

Review moat

Bad9,041.3

avg incumbent reviews — the moat a new listing must climb

Avg price

Bad£8.04

avg listing price — sweet spot $15–$100

Growth

Bad-13.4%

90-day search growth — must beat 0% to launch

Price range

Bad£3.21–£12.78

cheapest to priciest tracked listing — scored on the share inside $15–$100

According to Flapen's Amazon United Kingdom niche tracking, mens hair brush is a £228K/yr Amazon United Kingdom market (339K searches/yr). The top 5 brands hold 54% of demand. Demand peaks in Dec. Verdict: Worth a look — 52/100.

Data updated Jul 21, 2026 · scored weekly · How we score niches

mens hair brush market data

Units sold / yr
25K–30K
avg 750–1,000/product
Revenue / yr
£201K–£241K
units × avg price
Conversion rate
8.3%
Avg BSR
#229
Page quality
0%
Prime
100%
Sponsored
74%
Out of stock
2.9%
Avg brand age
35 months
Avg seller age
179 days

Competition & brand share

The top 5 products take 47% of clicks — established leaders, but buyers still shop beyond them.

Brands

17 falling

Sellers

91

Top-5 brand share

54%

Top 20: 100%

Top-5 click share

47%

Top 20: 92%

Open market

39%

  • Fine Lines15%
  • Sosoon12%
  • BESTOOL10%
  • KENT9%
  • DUAIU8%
  • Manicare7%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -13.4% search growth over the last 90 days.
10K6KSpike '24Holiday '24Prime Day '25Spike '25Black Friday '25Holiday '25SepDecMarJunAugNovMarMay

Peak months: Dec · busiest ÷ quietest = 1.9×

Top mens hair brush search terms

  • mens hair brush119K/yr
  • hair brush men96K/yr
  • hairbrush men27K/yr
  • hair brush for men20K/yr
  • men hair brush16K/yr
  • mens hairbrush15K/yr
  • mens brush11K/yr
  • hair brushes for men8K/yr
  • hair brush mens6K/yr
  • mens styling brush4K/yr
All search terms

Top mens hair brush products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%4%£9K8%£18K12%£27K16%£36K101001K10K100K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

What buyers say about mens hair brush

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall23%

“Good Quality Set with Plenty of Options”

Brush Quality16%

“Nice quality brush”

Value For Money11%

“Good Value”

Hair Styling6%

“helps style my hair well”

Soft Feel5%

“Gentle with my hair”

Advertised Vs Actual Product5%

“Works like a charm”

Suitability Straight Hair4%

“Good for my hair”

Ease Of Use4%

“Easy to use”

Suitability Curly Hair2%

“Favourite brush for curly hair”

Comfort-Overall2%

“Comfortable when I use it”

What buyers complain about

Suitability Short Hair12%

“Unfortunately I find the brush not satisfactory cos the part to brush my hair is too short”

Quality-Overall9%

“Disappointed in quality”

Hair Related9%

“Breaks my hair”

Size-Overall7%

“Not not small brush head. Brush was fine. to big 4 wat I wanted I returned it”

Durability5%

“Break easily”

Hard Feel5%

“Hard brush”

Suitability Straight Hair4%

“Bristles were very hard so no good for my fine hair just wouldnt release so tangled my hair”

Value For Money4%

“Cant remember how much I paid”

Functionality-Overall3%

“this is rubbish cant go through you hair lol just goes over it”

Material Quality3%

“Awful plastic, not nice to use”

Top return reasons

Size-Overall24%
Hard Feel11%
Quality-Overall11%
Suitability Short Hair10%
Advertised Vs Actual Product4%
Functionality-Overall3%
Material Quality3%
Soft Feel3%
Damage/Burn Hair2%
Suitability Long Hair2%

Common questions

Is mens hair brush profitable to sell on Amazon United Kingdom?
The niche generates £228K/yr across 27 tracked products. 0 of 1 products launched in the last 360 days are still selling. 90-day search growth is -13.4%. Flapen's verdict: Worth a look (52/100).
How competitive is the mens hair brush niche?
17 brands and 91 sellers compete. The top 5 products take 47% of clicks and top 5 brands hold 54% of demand.
What do buyers complain about in mens hair brush?
Top complaints mined from reviews: Suitability Short Hair, Quality-Overall, Hair Related. The return rate is 0.5%.
When does demand for mens hair brush peak?
Demand peaks in Dec; the busiest month runs 1.9× the quietest.
What does it cost to enter the mens hair brush niche?
Listings span £3.21–£12.78; the average listing price is £8.04 (sweet spot $15–$100). The average incumbent carries 9,041 reviews — the moat a new listing must climb.