Mens Face Mask
a small market ($69K/yr) — Mens Face Mask doesn't clear our bar today.
Flapen Score
Ranks 1,175 of 2,481 Beauty niches · on the category median
Is Mens Face Mask profitable on Amazon?
According to Flapen's Amazon United Kingdom niche tracking, Mens Face Mask is a £69K/yr Amazon United Kingdom market (118K searches/yr). The top 5 brands hold 63% of demand. Demand peaks in Nov–Dec. Verdict: Skip it — 47/100.
Mens Face Mask: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Not really. Search demand moved -14.7% over the last 90 days and 5.9% of searches end in a purchase.
£69K
revenue / yr
Who owns the niche?
The top 5 brands hold 63% of demand, so 37% of the market is open.
37%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.4★ — the gap to enter on.
0/100
page quality · 24 products
Top Mens Face Mask products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
LOreal Paris Men Expert Gift Set for Men Tissue Face Mask Multi-Pack with Re-energising Taurine 0.276 kg
- Price
- £7.64
- Rating
- 4.2/5
- Reviews
- 427
- Age
- 5y ago
LOreal Paris Men Expert Pure Charcoal Purifying Tissue Mask 30 g
- Price
- £2.16
- Rating
- 4.4/5
- Reviews
- 1,878
- Age
- 7y ago
New York Biology Dead Sea Mud Mask for Face and Body | Spa Quality Pore Refiner for Oily Skin | Natural Skincare for Women & Men | Tighten Skin for A Healthier Complexion | 250 g
- Price
- £11.85
- Rating
- 4.4/5
- Reviews
- 49,167
- Age
- 4y ago
BRO MASK Premium Korean Face Mask for Men (4x1 Pack) - Anti Aging Sheet Masks w/Hydrogel Vitamin C Hydrolyzed Collagen & Hyaluronic Acid - Perfect Skin Care for Men
- Price
- £18.58
- Rating
- 4.2/5
- Reviews
- 1,513
- Age
- 6y ago
7th Heaven Mens Skin Power Gift Set - Energises & Revives Skin - 3 Masks and Nose Pore Strips
- Price
- £5.80
- Rating
- 4.6/5
- Reviews
- 136
- Age
- 2y ago
Trending
90-day click momentum
AirGearPro FFP3 Face Mask with Exhalation Valve Filtration Respirator for Adults Comfortable Protective FFP3 Mask for Dust Painting Construction Pack of 20
- Price
- £24.27
- Rating
- 4.4/5
- Reviews
- 273
- Age
- 1y ago
Slick Gorilla Hydrating Sheet Face Masks for Men Hyaluronic Acid 3 Pack
- Price
- £6.36
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 3mo ago
6PCS Mens Face Mask Set Anti Aging & Hydrating Sheet Mask for Men Refreshing & Oil Control Facial Care Kit Skincare Set for Men Multipack Face Masks Skincare Moisturizing & Soothing Face Pack
- Price
- £5.05
- Rating
- 5.0/5
- Reviews
- 3
- Age
- 4mo ago
medicube Zero Pore Blackhead Mud Facial Mask - Skin Cooling & Pore Tightening - 3 Minute Quick Dry Formula with AHA BHA PHA and Pore-Purifying Clay - Korean Mud Mask 100 g
- Price
- £11.16
- Rating
- 4.4/5
- Reviews
- 5,742
- Age
- 1y ago
Bio Collagen Face Mask for Deep Hydration - Anti-Ageing Overnight Face Mask for Skin Repair - Pore Minimizing and Brightening Collagen Masks (Pack of 5)
- Price
- £9.13
- Rating
- 4.1/5
- Reviews
- 109
- Age
- 1y ago
Newest
by launch dateSlick Gorilla Hydrating Sheet Face Masks for Men Hyaluronic Acid 3 Pack
- Price
- £6.36
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 3mo ago
6PCS Mens Face Mask Set Anti Aging & Hydrating Sheet Mask for Men Refreshing & Oil Control Facial Care Kit Skincare Set for Men Multipack Face Masks Skincare Moisturizing & Soothing Face Pack
- Price
- £5.05
- Rating
- 5.0/5
- Reviews
- 3
- Age
- 4mo ago
Bio Collagen Face Mask for Deep Hydration - Anti-Ageing Overnight Face Mask for Skin Repair - Pore Minimizing and Brightening Collagen Masks (Pack of 5)
- Price
- £9.13
- Rating
- 4.1/5
- Reviews
- 109
- Age
- 1y ago
4PCS Mens Face Mask Set Mens Facial Care Kit Mens Hydrating Moisturizing Refreshing & Oil Control Face Masks for All Skin Types Daily Skincare for Men Face Masks Skincare Gifts for Men
- Price
- £4.34
- Rating
- 4.3/5
- Reviews
- 22
- Age
- 1y ago
BARBER PRO HYDRATION DUO 2-in-1 Natural Bamboo Face Mask Multipack Hyaluronic Acid Anti-Ageing Vitamin-C Brightens Tones Nourishes Vegan Skincare Multi Award Winning Brand
- Price
- £6.78
- Rating
- 4.1/5
- Reviews
- 33
- Age
- 1y ago
Competition: brands, sellers & click share
The top 5 products take 55% of clicks — established leaders, but buyers still shop beyond them.
Brands
20 rising
Sellers
103
Top-5 brand share
63%
Top 20: 100%
Top-5 click share
55%
Top 20: 96%
Open market
32%
- NEW YORK BIOLOGY THE ULTIMATE COSMECEUTICALS17%
- L'Oreal Paris17%
- L’Oréal Paris men expert16%
- 7th Heaven7%
- JAXON LANE6%
- ewku5%
Mens Face Mask demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Peak months: Nov, Dec · busiest ÷ quietest = 4.6×
Top Mens Face Mask search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- mens face mask62K/yr
- men face mask12K/yr
- face mask for men9K/yr
- face mask men9K/yr
- face masks for men9K/yr
- mens face masks10K/yr
- face masks mens4K/yr
- face masks men4K/yr
What reviews say buyers love and hate about Mens Face Mask
What buyers mention most, as a share of all reviews.
What buyers love
81% of reviews“Great for combination skin”
“Good quality and fair price, skin feels great and smooth after using it, my husband loves it, its his first time try the face mask, definitely order again”
“Good value”
“feels soft”
“they are genuinely moisturising”
What buyers complain about
70% of reviews“Dried up my skin”
“Allergic reaction”
“Not worth the price”
“Not the best”
“Just made my skin dryer with no change to pores”
Mens Face Mask return rate & reasons
Why buyers send it back, as a share of all return requests.
0.1%
Return rate
20%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Mens Face Mask questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
