Mattifying Moisturiser

Shoppers searched for this 40K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 12.5% of those searches ended in a purchase. Searches in the last 90 days moved +2.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated £37K a year.

Searches, last 12 months

40K

Growth, 90 days vs prior 90

+2.8%

Conversion, latest week

12.5%

Market size, estimated

£37Ka year

Top search term

mattifying moisturiser18K searches a year

Listings sell for £7.50 on average, from £2.96 to £12.43. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 500 to 750 of them. At £7.50 that is £4K to £6K a year per listing.

Average price

£7.50under the $15 to $100 sweet spot

Price range

£2.96–£12.43

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

5K–6K

Units per listing a year

500–750

Revenue per listing a year

£4K–£6K

Returns

0.1%of orders · Amazon United Kingdom median 0.6%

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #402 within Face. It carries 3,683 reviews at 4.43 stars, so a new listing needs social proof before a better product.

Sponsored listings

100%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#402in Face

Average rating

4.43 starsAmazon United Kingdom average 4.36 stars

Average reviews

3,683per listing

Listings tracked

7

2 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 71 months on average, so the names here are established.

Launched, last 12 months

2

Successful launches

1Amazon's first-year sales bar

Average brand age

71 months