Matte Setting Spray
Matte Setting Spray shows low returns (0.1%), but prices mostly outside the sweet spot ($2.54–$12.84) keeps it on the watch list.
Flapen Score
Top 31% of 2,481 Beauty niches · +4 vs the category median of 47
Is Matte Setting Spray profitable on Amazon?
According to Flapen's Amazon United Kingdom niche tracking, Matte Setting Spray is a £137K/yr Amazon United Kingdom market (165K searches/yr). The top 5 brands hold 83% of demand. Demand peaks in May–Jun–Jul. Verdict: Worth a look — 51/100.
Matte Setting Spray: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Worth a look. Search demand moved +28.2% over the last 90 days and 13.0% of searches end in a purchase.
£137K
revenue / yr
Who owns the niche?
The top 5 brands hold 83% of demand, so 17% of the market is open.
17%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.4★ — the gap to enter on.
0/100
page quality · 29 products
Top Matte Setting Spray products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
NYX Professional Makeup Setting Spray for Face Matte Setting Spray Up to 16 Hour Makeup Wear Long Lasting Shine Free Finish Lightweight Regular 60ml
- Price
- £5.87
- Rating
- 4.4/5
- Reviews
- 87,519
- Age
- 6y ago
Makeup Revolution Super Fix Misting Spray Makeup Fixing Spray Matte Finish Long Lasting Hold Contains Vitamin E 150ml
- Price
- £6.80
- Rating
- 4.6/5
- Reviews
- 2,221
- Age
- 3y ago
NYX Professional Makeup Setting Spray Makeup Setting Spray Long-lasting Wear Transfer Resistant & Waterproof Dry Naturally Flawless Makeup Appearance The Face Glue 60ml
- Price
- £5.95
- Rating
- 4.4/5
- Reviews
- 10,864
- Age
- 1y ago
MAKEUP REVOLUTION Pro Fix Oil Control Fixing Spray 100ml
- Price
- £5.37
- Rating
- 4.5/5
- Reviews
- 486
- Age
- 10y ago
LOréal Paris Setting Spray Infallible 3-Second Makeup Setting Spray Mist for Face Up To 36 Hour Makeup Wear Fixing Spray Waterproof and Sweatproof Transfer-proof and Non-sticky 75ml
- Price
- £6.11
- Rating
- 4.4/5
- Reviews
- 8,425
- Age
- 2y ago
Trending
90-day click momentum
Urban Decay All Nighter Waterproof Makeup Setting Spray Natural Finish Up to 24hr Wear +22% Finer Mist Hydrating Sweat & Transfer Resistant (Travel Size or Full Size)
- Price
- £10.45
- Rating
- 4.6/5
- Reviews
- 1,488
- Age
- 4mo ago
Urban Decay All Nighter Waterproof Make-Up Setting Spray Matte Finish Up to 24hr Wear All-Day Shine Control Blurs Pores Sweat & Transfer Resistant (Travel Size or Full Size)
- Price
- £9.53
- Rating
- 4.5/5
- Reviews
- 386
- Age
- 4mo ago
essence fix & LAST instant MATTE MAKE-UP FIXING SPRAY mattifying fixing matte (50ml)
- Price
- £2.54
- Rating
- 4.3/5
- Reviews
- 1,863
- Age
- 1y ago
Revolution Superfix Hydra Cool Prep + Fix Continuous Fixing Mist Hydrating Face Spray for Makeup Infused with Aloe Vera Vegan & Cruelty Free 150ml
- Price
- £8.00
- Rating
- 4.5/5
- Reviews
- 92
- Age
- 1y ago
The Beauty Crop PoreFilter Mattifying Mist - Micro-Fine Setting Spray for Oily Skin - 100 ml
- Price
- £6.88
- Rating
- 4.1/5
- Reviews
- 59
- Age
- 1y ago
Newest
by launch dateUrban Decay All Nighter Waterproof Makeup Setting Spray Natural Finish Up to 24hr Wear +22% Finer Mist Hydrating Sweat & Transfer Resistant (Travel Size or Full Size)
- Price
- £10.45
- Rating
- 4.6/5
- Reviews
- 1,488
- Age
- 4mo ago
Urban Decay All Nighter Waterproof Make-Up Setting Spray Matte Finish Up to 24hr Wear All-Day Shine Control Blurs Pores Sweat & Transfer Resistant (Travel Size or Full Size)
- Price
- £9.53
- Rating
- 4.5/5
- Reviews
- 386
- Age
- 4mo ago
Revolution Superfix Hydra Cool Prep + Fix Continuous Fixing Mist Hydrating Face Spray for Makeup Infused with Aloe Vera Vegan & Cruelty Free 150ml
- Price
- £8.00
- Rating
- 4.5/5
- Reviews
- 92
- Age
- 1y ago
The Beauty Crop PoreFilter Mattifying Mist - Micro-Fine Setting Spray for Oily Skin - 100 ml
- Price
- £6.88
- Rating
- 4.1/5
- Reviews
- 59
- Age
- 1y ago
essence fix & LAST instant MATTE MAKE-UP FIXING SPRAY mattifying fixing matte (50ml)
- Price
- £2.54
- Rating
- 4.3/5
- Reviews
- 1,863
- Age
- 1y ago
Competition: brands, sellers & click share
The top 5 products take 56% of clicks — established leaders, but buyers still shop beyond them.
Brands
13 rising
Sellers
141
Top-5 brand share
83%
Top 20: 100%
Top-5 click share
56%
Top 20: 91%
Open market
12%
- NYX PROFESSIONAL MAKEUP40%
- Revolution Beauty London27%
- Makeup Revolution6%
- L'Oreal Paris5%
- Revolution Skincare London5%
- e.l.f.5%
- Open — no brand owns it (7 brands, 12%)
Matte Setting Spray demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Peak months: May, Jun, Jul · busiest ÷ quietest = 2.0×
Top Matte Setting Spray search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- nyx setting spray50K/yr
- revolution setting spray44K/yr
- matte setting spray20K/yr
- setting spray matte14K/yr
- nyx matte finish setting spray6K/yr
- setting spray revolution6K/yr
- mattifying setting spray4K/yr
- matt setting spray5K/yr
- revolution superfix setting spray4K/yr
- setting spray nyx4K/yr
What reviews say buyers love and hate about Matte Setting Spray
What buyers mention most, as a share of all reviews.
What buyers love
75% of reviews“overall Im quite happy with the results”
“Excellent value”
“Doesnt smell that bad”
“This is excellent and feels lovely & lasts”
“perfect shiny”
What buyers complain about
64% of reviews“Not a pleasant smell”
“Drying”
“Poor results”
“Leaves a thick glue like residue”
“its a very small bottle”
Matte Setting Spray return rate & reasons
Why buyers send it back, as a share of all return requests.
0.1%
Return rate
30%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Matte Setting Spray questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
