Mario Badescu Drying Lotion
FailDemand is soft, at -18.8% this quarter, so Mario Badescu Drying Lotion is a Fail.
- Flapen Score
- 48 / 100Top 44% of 2,481 Beauty niches · +1 vs the category median of 4748
- Market size
- £96K/yr68K searches / yr
- 90-day growth
- -18.8%search demand this quarter
- Competition
- 73%top-5 click share · 9 brands · 108 sellers
Flapen Score
Mario Badescu Drying Lotion against its category
The dotted line is the Beauty average. Past it, Mario Badescu Drying Lotion is stronger. Inside it, weaker.
Market
The Mario Badescu Drying Lotion market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Mario Badescu Drying Lotion 68K times last year and spent an estimated £96K. The top 5 brands take 87% of clicks. Demand peaks in Sep. Flapen scores it 48 out of 100, a Fail.
01 · Demand
An estimated 13.0% of those searches ended in a purchase.
Shoppers searched for this 68K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 13.0% of those searches ended in a purchase. Searches in the last 90 days moved -18.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated £96K a year.
- Searches, last 12 months
- 68K
- Growth, 90 days vs prior 90
- -18.8%
- Conversion, latest week
- 13.0%
- Market size, estimated
- £96Ka year
- Peak month
- September1.6× the quietest month
- Top search term
- mario badescu drying lotion46K searches a year
02 · Price
A sale here is worth £10.84.
Listings sell for £10.84 on average, from £5.34 to £27.25. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 500 to 750 of them. At £10.84 that is £5K to £8K a year per listing.
- Average price
- £10.84under the $15 to $100 sweet spot
- Price range
- £5.34–£27.25
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 6K–8K
- Units per listing a year
- 500–750
- Revenue per listing a year
- £5K–£8K
- Returns
- 0.1%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is low.
86% of listings pay for placement with sponsored ads. 93% ship with Prime. On an average day, 11.8% of listings are out of stock. The average listing ranks #386 within Body. It carries 565 reviews at 4.19 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 86%
- Prime listings
- 93%
- Out of stock, average day
- 11.8%
- Average rank
- #386in Body
- Average rating
- 4.19 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 565per listing
- Listings tracked
- 14
04 · Newcomers
0 of last year's 6 launches cleared the first-year sales bar.
6 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 53 months on average, so the names here are settling in.
- Launched, last 12 months
- 6
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 53 months
Products
Top Mario Badescu Drying Lotion products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 73% of clicks. A locked shelf that new listings rarely crack.
Brands
9 rising
Sellers
108
Top-5 brand share
87%
Top 20: 100%
Top-5 click share
73%
Top 20: 100%
Open market
8%
- Brand 160%
- Brand 212%
- Brand 36%
- Brand 45%
- Brand 55%
- Brand 64%
- Open — no brand owns it (3 brands, 8%)
Demand
Mario Badescu Drying Lotion search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Sep · busiest ÷ quietest = 1.6×
Search terms
Top Mario Badescu Drying Lotion search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- mario badescu drying lotion46K/yr
- drying lotion12K/yr
- spot drying lotion5K/yr
- drying lotion for spots5K/yr
Reviews and returns
What reviews say buyers love and hate about Mario Badescu Drying Lotion
We read the reviews and the return reasons for every product selling here.
“A small”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
20 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Mario Badescu Drying Lotion questions
Answered from the same tracked data.









