Is magicool spray profitable to sell on Amazon United Kingdom?

The niche generates £18K/yr across 6 tracked products. 0 of 1 products launched in the last 360 days are still selling. 90-day search growth is >1,000%. Flapen's verdict: Skip it (48/100).

How competitive is the magicool spray niche?

4 brands and 36 sellers compete. The top 5 products take 97% of clicks and top 5 brands hold 100% of demand.

What do buyers complain about in magicool spray?

Top complaints mined from reviews: Smell, Value For Money, Quality-Overall. The return rate is 0.0%.

What does it cost to enter the magicool spray niche?

Listings span £6.99–£14.81; the average listing price is £11.31 (sweet spot $15–$100). The average incumbent carries 1,001 reviews — the moat a new listing must climb.

magicool spray

Skip it

Brand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.

Growth

Incredible>1,000%

90-day search growth — must beat 0% to launch

Returns

Incredible0.0%

return rate — above 5% kills the launch gate

Quality gap

Great4.1★

avg incumbent rating — lower means beatable quality

Conversion

Great8.8%

search→purchase rate — share of searches ending in a sale

Review moat

Good1,000.67

avg incumbent reviews — the moat a new listing must climb

Avg price

Okay£11.31

avg listing price — sweet spot $15–$100

Market size

Bad£18K

£18K/yr · 18K searches

Competition

Bad97%

top-5 click share — a locked-up shelf

Brand share

Bad100%

top-5 brand share — brand-locked demand

Price range

Bad£6.99–£14.81

cheapest to priciest tracked listing — scored on the share inside $15–$100

Signals Trending

According to Flapen's Amazon United Kingdom niche tracking, magicool spray is a £18K/yr Amazon United Kingdom market (18K searches/yr). The top 5 brands hold 100% of demand. Verdict: Skip it — 48/100.

Data updated Jul 21, 2026 · scored weekly · How we score niches

magicool spray market data

Units sold / yr: 2K–3K; avg 250–500/product
Revenue / yr: £23K–£28K; units × avg price
Conversion rate: 8.8%
Avg BSR: #216
Page quality: 0%
Prime: 83%
Sponsored: 33%
Out of stock: 1.1%
Avg brand age: 54 months
Avg seller age: 172 days

Competition & brand share

The top 5 products capture 97% of clicks — a locked-up shelf that new listings rarely crack.

Brands

4 falling

Sellers

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

97%

Top 20: 100%

Open market

MAGICOOL63%
XBC21%
Magicool12%
zqiliboyi3%

Demand

Weekly Amazon search volume, last 50 weeks — >1,000% search growth over the last 90 days.

Open Trend

Top magicool spray products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 6 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Magicool Cooling Spray (200ml) 180g

MAGICOOL£14.564.4★1,557 rev

XBC Cooling Mist Spray 150ml - Pack of 3

XBC£6.994.2★2,710 rev

Magicool Body & Face Cooler 75ml

MAGICOOL£9.014.2★654 rev

Magicool Plus Prickly Heat Spray 150ml

Magicool£14.814.4★634 rev

MAGICOOL Plus Itchy Skin Spray 150ml

Magicool£14.744.4★440 rev

Newest

by launch date

Magic Wand Credit Card Holder Credit Card Wand 3D Printed Star Tap to Pay Wand Contactless Payment Wand Fun Debit Card Wand for Kids & Adults Cute Fairy Wand for Shopping Public Transport & Trave

zqiliboyi£7.759 rev

3mo ago

XBC Cooling Mist Spray 150ml - Pack of 3

XBC£6.992,710 rev

7y ago

Magicool Plus Prickly Heat Spray 150ml

Magicool£14.81634 rev

14y ago

MAGICOOL Plus Itchy Skin Spray 150ml

Magicool£14.74440 rev

15y ago

Magicool Body & Face Cooler 75ml

MAGICOOL£9.01654 rev

17y ago

What buyers say about magicool spray

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall19%

“Great product”

Warmth13%

“Cool in the heat”

Spray/Flow10%

“Great spray and really helped last summer when I had a bad rash from gardening”

Advertised Vs Actual Product10%

“Does what it says on the tin ideal for menopausal hot flushes”

Value For Money10%

“great value”

Freshness5%

“Keep cool and feel fresh”

Efficiency5%

“It works”

Allergies5%

“Great spray and really helped last summer when I had a bad rash from gardening”

Smell5%

“Has a slight scent which is fresh”

Portability2%

“Lightweight and easy to carry around, so its simple to use whenever needed without any hassle”

What buyers complain about

Smell43%

“smells funny”

Value For Money18%

“expensive”

Quality-Overall6%

“the product is of very low quality”

Advertised Vs Actual Product5%

“Not as described”

Size-Overall5%

“Far too small”

Ease Of Use3%

“card was difficult to remove”

Moist/Dry2%

“a dry feel when sprayed”

Top return reasons

Defective Material/Parts60%

Durability20%

Advertised Vs Actual Product20%

Common questions

Is magicool spray profitable to sell on Amazon United Kingdom?: The niche generates £18K/yr across 6 tracked products. 0 of 1 products launched in the last 360 days are still selling. 90-day search growth is >1,000%. Flapen's verdict: Skip it (48/100).
How competitive is the magicool spray niche?: 4 brands and 36 sellers compete. The top 5 products take 97% of clicks and top 5 brands hold 100% of demand.
What do buyers complain about in magicool spray?: Top complaints mined from reviews: Smell, Value For Money, Quality-Overall. The return rate is 0.0%.
What does it cost to enter the magicool spray niche?: Listings span £6.99–£14.81; the average listing price is £11.31 (sweet spot $15–$100). The average incumbent carries 1,001 reviews — the moat a new listing must climb.