Lure Her Perfume for Man

Shoppers searched for this 9K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 4.8% of those searches ended in a purchase. Searches in the last 90 days moved +20.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated £8K a year.

Searches, last 12 months

9K

Growth, 90 days vs prior 90

+20.6%

Conversion, latest week

4.8%

Market size, estimated

£8Ka year

Peak month

October6.0× the quietest month

Top search term

pheromone cologne6K searches a year

Listings sell for £17.25 on average, from £4.55 to £32.90. Amazon reports units sold in ranges. This niche sold 250 to 500 a year. The average listing sells 0 to 100 of them. At £17.25 that is £0 to £2K a year per listing.

Average price

£17.25inside the $15 to $100 sweet spot

Price range

£4.55–£32.90

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

250–500

Units per listing a year

0–100

Revenue per listing a year

£0–£2K

Returns

0.3%of orders · Amazon United Kingdom median 0.6%

60% of listings pay for placement with sponsored ads. 87% ship with Prime. On an average day, 25.2% of listings are out of stock. The average listing ranks #636 within Fragrances. It carries 6,294 reviews at 3.92 stars, so a new listing needs social proof before a better product.

Sponsored listings

60%

Prime listings

87%

Out of stock, average day

25.2%

Average rank

#636in Fragrances

Average rating

3.92 starsAmazon United Kingdom average 4.36 stars

Average reviews

6,294per listing

Listings tracked

15

4 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 44 months on average, so the names here are settling in.

Launched, last 12 months

4

Successful launches

1Amazon's first-year sales bar

Average brand age

44 months