Loreal Purple Shampoo

Shoppers searched for this 71K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 8.1% of those searches ended in a purchase. Searches in the last 90 days moved +7.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated £80K a year.

Searches, last 12 months

71K

Growth, 90 days vs prior 90

+7.2%

Conversion, latest week

8.1%

Market size, estimated

£80Ka year

Peak month

May1.6× the quietest month

Top search term

loreal purple shampoo24K searches a year

Listings sell for £13.92 on average, from £2.88 to £27.41. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 250 to 500 of them. At £13.92 that is £3K to £7K a year per listing.

Average price

£13.92under the $15 to $100 sweet spot

Price range

£2.88–£27.41

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

8K–10K

Units per listing a year

250–500

Revenue per listing a year

£3K–£7K

Returns

0.1%of orders · Amazon United Kingdom median 0.6%

33% of listings pay for placement with sponsored ads. 75% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #808 within Shampoos & Conditioners. It carries 2,025 reviews at 4.60 stars, so a new listing needs social proof before a better product.

Sponsored listings

33%

Prime listings

75%

Out of stock, average day

0.0%

Average rank

#808in Shampoos & Conditioners

Average rating

4.60 starsAmazon United Kingdom average 4.36 stars

Average reviews

2,025per listing

Listings tracked

12

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 76 months on average, so the names here are established.

Launched, last 12 months

1

Successful launches

1Amazon's first-year sales bar

Average brand age

76 months