Liquid Blush
FailPrices span $2.43–$6.53, mostly outside the sweet spot, so Liquid Blush is a Fail.
- Flapen Score
- 35 / 100Ranks 2,315 of 2,481 Beauty niches · −12 vs the category median of 4735
- Market size
- £69K/yr453K searches / yr
- 90-day growth
- +1.3%search demand this quarter
- Competition
- 62%top-5 click share · 7 brands · 82 sellers
Flapen Score
Liquid Blush against its category
The dotted line is the Beauty average. Past it, Liquid Blush is stronger. Inside it, weaker.
Market
The Liquid Blush market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Liquid Blush 453K times last year and spent an estimated £69K. The top 5 brands take 97% of clicks. Flapen scores it 35 out of 100, a Fail.
01 · Demand
An estimated 3.3% of those searches ended in a purchase.
Shoppers searched for this 453K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 3.3% of those searches ended in a purchase. Searches in the last 90 days moved +1.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated £69K a year.
- Searches, last 12 months
- 453K
- Growth, 90 days vs prior 90
- +1.3%
- Conversion, latest week
- 3.3%
- Market size, estimated
- £69Ka year
- Peak month
- December1.4× the quietest month
- Top search term
- liquid blush157K searches a year
02 · Price
A sale here is worth £4.55.
Listings sell for £4.55 on average, from £2.43 to £6.53. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 750 to 1,000 of them. At £4.55 that is £3K to £5K a year per listing.
- Average price
- £4.55under the $15 to $100 sweet spot
- Price range
- £2.43–£6.53
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 15K–20K
- Units per listing a year
- 750–1,000
- Revenue per listing a year
- £3K–£5K
- Returns
- 0.1%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is reviews.
89% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #21 within Make-up. It carries 10,710 reviews at 4.39 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 89%
- Prime listings
- 100%
- Out of stock, average day
- 0.0%
- Average rank
- #21in Make-up
- Average rating
- 4.39 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 10,710per listing
- Listings tracked
- 18
04 · Newcomers
1 of last year's 2 launches cleared the first-year sales bar.
2 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 42 months on average, so the names here are settling in.
- Launched, last 12 months
- 2
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 42 months
Products
Top Liquid Blush products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 21, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
e.l.f. Camo Liquid Blush Long-Lasting Liquid Blush For High-Pigment Colour Creates A Soft Dewy Finish Vegan & Cruelty-Free Dusty Rosé
- Price
- £5.27
- Rating
- 4.5/5
- Reviews
- 14,657
- Age
- 2y ago

e.l.f. Camo Liquid Blush Long-lasting Liquid Blush For High-pigment Color Creates A Soft Dewy Finish Vegan & Cruelty-free Cheeky Lychee
- Price
- £5.06
- Rating
- 4.5/5
- Reviews
- 14,657
- Age
- 1y ago

e.l.f. Monochromatic Multi-Stick Blush Creamy Lightweight Versatile Luxurious Adds Shimmer Easy To Use On The Go Blends Effortlessly Sparkling Rosé 5g
- Price
- £4.88
- Rating
- 4.3/5
- Reviews
- 86,040
- Age
- 7y ago

Makeup Revolution Superdewy Liquid Blusher Flushing For You 15 ml
- Price
- £3.35
- Rating
- 4.2/5
- Reviews
- 4,259
- Age
- 4y ago

e.l.f. Halo Glow Blush Beauty Wand Liquid Blush Wand For Radiant Flushed Cheeks Infused With Squalane Vegan & Cruelty-free Rosé You Slay
- Price
- £5.71
- Rating
- 4.5/5
- Reviews
- 5,337
- Age
- 3y ago
Trending
estimated 90-day click momentum
e.l.f. Primer-Infused Blush Long-Lasting & Budge-Free Makeup Lightweight Feel & Medium Coverage Vegan & Cruelty-Free Always Tempting
- Price
- £6.53
- Rating
- 4.5/5
- Reviews
- 6,836
- Age
- 2y ago

MUA Makeup Academy Beauty Balm Multi-Use Face Balm for Cheeks Lips & Eyes Rouge Noir - Vegan & Cruelty Free
- Price
- £3.20
- Rating
- 4.3/5
- Reviews
- 93
- Age
- 7mo ago

MCoBeauty Baby Face Cream Blush Stick - Peony Rose - Cheek & Lip Tint Stick
- Price
- £4.85
- Rating
- 4.4/5
- Reviews
- 217
- Age
- 11mo ago

e.l.f. Monochromatic Multi-Stick Blush Creamy Lightweight Versatile Luxurious Adds Shimmer Easy To Use On The Go Blends Effortlessly Sparkling Rosé 5g
- Price
- £4.88
- Rating
- 4.3/5
- Reviews
- 86,040
- Age
- 7y ago

e.l.f. Camo Liquid Blush Long-Lasting Liquid Blush For High-Pigment Colour Creates A Soft Dewy Finish Vegan & Cruelty-Free Comin In Hot Pink
- Price
- £5.63
- Rating
- 4.5/5
- Reviews
- 14,657
- Age
- 2y ago
Newest
by launch date
MUA Makeup Academy Beauty Balm Multi-Use Face Balm for Cheeks Lips & Eyes Rouge Noir - Vegan & Cruelty Free
- Price
- £3.20
- Rating
- 4.3/5
- Reviews
- 93
- Age
- 7mo ago

MCoBeauty Baby Face Cream Blush Stick - Peony Rose - Cheek & Lip Tint Stick
- Price
- £4.85
- Rating
- 4.4/5
- Reviews
- 217
- Age
- 11mo ago

MUA Makeup Academy Blushed Liquid Cream Blusher Highly Pigmented for Cheeks & Lips Dusky Rose 10ml - Vegan & Cruelty Free
- Price
- £2.43
- Rating
- 4.4/5
- Reviews
- 409
- Age
- 1y ago

e.l.f. Sheer For It Blush Tint Multi-Use Long-Lasting Lip & Cheek Makeup Creates A Natural Flush Finish Vegan & Cruelty-Free Left On Red
- Price
- £4.66
- Rating
- 4.3/5
- Reviews
- 8,438
- Age
- 1y ago

MUA Makeup Academy Satin Sheen Lip Stylo Lipstick Heroic Vegan & Cruelty Free
- Price
- £2.80
- Rating
- 4.3/5
- Reviews
- 88
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 62% of clicks. Leaders hold, but buyers still shop past them.
Brands
7 falling
Sellers
82
Est. top-5 brand share
97%
Top 20: 100%
Est. top-5 click share
62%
Top 20: 100%
Open market
2%
- e.l.f.74%
- MUA11%
- Revolution Beauty London6%
- ZDHSOY4%
- MCoBeauty2%
- Max Factor2%
- Open — no brand owns it (1 brand, 2%)
Demand
Liquid Blush search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.4×
Search terms
Top Liquid Blush search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- liquid blush157K/yr
- elf blush95K/yr
- mua makeup47K/yr
- mua25K/yr
- elf blusher25K/yr
- liquid blusher for cheeks21K/yr
- elf liquid blush20K/yr
- elf camo liquid blush13K/yr
- blush liquid14K/yr
- elf cream blush8K/yr
Reviews and returns
What reviews say buyers love and hate about Liquid Blush
We read the reviews and the return reasons for every product selling here.
“Different Colour”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
18 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Liquid Blush questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









