Lip Stain
prices mostly outside the sweet spot ($2.12–$14.92) — Lip Stain doesn't clear our bar today.
Flapen Score
Ranks 1,283 of 2,481 Beauty niches · −1 vs the category median of 47
Is Lip Stain profitable on Amazon?
According to Flapen's Amazon United Kingdom niche tracking, Lip Stain is a £1.0M/yr Amazon United Kingdom market (2.9M searches/yr). The top 5 brands hold 96% of demand. Demand peaks in Jul. Verdict: Skip it — 46/100.
Lip Stain: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Not really. Search demand moved -0.1% over the last 90 days and 3.8% of searches end in a purchase.
£1.0M
revenue / yr
Who owns the niche?
The top 5 brands hold 96% of demand, so 4% of the market is open.
4%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.1★ — the gap to enter on.
0/100
page quality · 15 products
Top Lip Stain products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
Wonderskin Wonder Blading All Day Lip Stain Peel Off Masque - Long Lasting Waterproof and Transfer Proof Nude Lip Tint Matte Finish Peel Off Makeup (Whimsical Masque)
- Price
- £13.22
- Rating
- 3.9/5
- Reviews
- 7,164
- Age
- 3y ago
Sacheu Lip Liner STAY-N Peel Off Lip Stain - Long Lasting Waterproof Lip Tint with Hyaluronic Acid & Vitamin E Transfer Proof Matte Finish (p-INKED)
- Price
- £10.02
- Rating
- 4.0/5
- Reviews
- 21,448
- Age
- 2y ago
Wonderskin Wonder Blading Lip Stain Peel Off Masque - Long Lasting Waterproof and Transfer Proof Nude Lip Tint Matte Finish Peel Off Makeup (Lovely Masque)
- Price
- £13.30
- Rating
- 3.8/5
- Reviews
- 2,567
- Age
- 3y ago
Wonderskin Cream Blush Stick pH-Activated - pHlush Stick Multi-Use Blush for Cheeks and Lips Cooling Nourishing Color-Adjusting Makeup
- Price
- £14.92
- Rating
- 4.2/5
- Reviews
- 2,630
- Age
- 1y ago
e.l.f. Sheer For It Blush Tint Multi-Use Long-Lasting Lip & Cheek Makeup Creates A Natural Flush Finish Vegan & Cruelty-Free Left On Red
- Price
- £4.66
- Rating
- 4.3/5
- Reviews
- 8,438
- Age
- 1y ago
Trending
90-day click momentum
essence line n STAIN! TATTOO LIP LINER longlasting defining tinting effect colour intense (2.5ml)
- Price
- £2.12
- Rating
- 4.2/5
- Reviews
- 895
- Age
- 1y ago
essence line n STAIN! TATTOO LIP LINER longlasting defining tinting effect colour intense (2.5ml)
- Price
- £2.14
- Rating
- 4.2/5
- Reviews
- 843
- Age
- 11mo ago
NYX Lip Gloss Professional Makeup Lip IV Lip Stain 1-Swipe Vitamin-Infused Longwear Color Hydrating Gloss Up to 12HR Hydration High Pigment Wet Shine Finish Vegan Korean Makeup Drippin In Rose
- Price
- £6.22
- Rating
- 4.3/5
- Reviews
- 13,812
- Age
- 1y ago
Wonderskin Cream Blush Stick pH-Activated - pHlush Stick Multi-Use Blush for Cheeks and Lips Cooling Nourishing Color-Adjusting Makeup
- Price
- £14.92
- Rating
- 4.2/5
- Reviews
- 2,630
- Age
- 1y ago
Wonderskin Wonder Blading Lip Stain Peel Off Masque - Long Lasting Waterproof and Transfer Proof Nude Lip Tint Matte Finish Peel Off Makeup (Lovely Masque)
- Price
- £13.30
- Rating
- 3.8/5
- Reviews
- 2,567
- Age
- 3y ago
Newest
by launch dateessence line n STAIN! TATTOO LIP LINER longlasting defining tinting effect colour intense (2.5ml)
- Price
- £2.14
- Rating
- 4.2/5
- Reviews
- 843
- Age
- 11mo ago
e.l.f. Sheer For It Blush Tint Multi-Use Long-Lasting Lip & Cheek Makeup Creates A Natural Flush Finish Vegan & Cruelty-Free Left On Red
- Price
- £4.66
- Rating
- 4.3/5
- Reviews
- 8,438
- Age
- 1y ago
Peel Off Lip Tint 3 Colors Detachable Lip Liner Long Lasting Waterproof Matte Lip Gloss Liquid Lipstick Pigmented Lip Pencil (3Colors/Set)
- Price
- £6.89
- Rating
- 4.1/5
- Reviews
- 6,528
- Age
- 1y ago
essence line n STAIN! TATTOO LIP LINER longlasting defining tinting effect colour intense (2.5ml)
- Price
- £2.12
- Rating
- 4.2/5
- Reviews
- 895
- Age
- 1y ago
Wonderskin Cream Blush Stick pH-Activated - pHlush Stick Multi-Use Blush for Cheeks and Lips Cooling Nourishing Color-Adjusting Makeup
- Price
- £14.92
- Rating
- 4.2/5
- Reviews
- 2,630
- Age
- 1y ago
Competition: brands, sellers & click share
The top 5 products capture 74% of clicks — a locked-up shelf that new listings rarely crack.
Brands
7 falling
Sellers
49
Top-5 brand share
96%
Top 20: 100%
Top-5 click share
74%
Top 20: 100%
Open market
2%
- Wonderskin66%
- Sacheu14%
- e.l.f.8%
- Essence Cosmetics5%
- Max Factor2%
- Petansy2%
- Open — no brand owns it (1 brand, 2%)
Lip Stain demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Peak months: Jul · busiest ÷ quietest = 1.7×
Top Lip Stain search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- lip stain989K/yr
- wonderskin lip stain658K/yr
- wonderskin232K/yr
- lip tint271K/yr
- lip stain peel off180K/yr
- sacheu lip stain86K/yr
- peel off lip stain83K/yr
- lip stain long lasting60K/yr
- lip liner stain56K/yr
- lip tint peel off42K/yr
What reviews say buyers love and hate about Lip Stain
What buyers mention most, as a share of all reviews.
What buyers love
78% of reviews“Lasting colour”
“Great lip product”
“stays on all day”
“Easy to use”
“Does what it says”
What buyers complain about
71% of reviews“way too dark”
“longevity poor”
“Not worth the cost”
“dried out”
“Misleading”
Lip Stain return rate & reasons
Why buyers send it back, as a share of all return requests.
0.5%
Return rate
49%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Lip Stain questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
