Lip Scrub

Shoppers searched for this 299K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 9.4% of those searches ended in a purchase. Searches in the last 90 days moved -34.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated £145K a year.

Searches, last 12 months

299K

Growth, 90 days vs prior 90

-34.8%

Conversion, latest week

9.4%

Market size, estimated

£145Ka year

Peak month

December2.6× the quietest month

Top search term

lip scrub159K searches a year

Listings sell for £5.18 on average, from £2.38 to £12.03. Amazon reports units sold in ranges. This niche sold 25K to 30K a year. The average listing sells 1,000 to 1,250 of them. At £5.18 that is £5K to £6K a year per listing.

Average price

£5.18under the $15 to $100 sweet spot

Price range

£2.38–£12.03

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

25K–30K

Units per listing a year

1,000–1,250

Revenue per listing a year

£5K–£6K

Returns

0.1%of orders · Amazon United Kingdom median 0.6%

69% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 4.7% of listings are out of stock. The average listing ranks #18 within Lips. It carries 3,896 reviews at 4.34 stars, so a new listing needs social proof before a better product.

Sponsored listings

69%

Prime listings

100%

Out of stock, average day

4.7%

Average rank

#18in Lips

Average rating

4.34 starsAmazon United Kingdom average 4.36 stars

Average reviews

3,896per listing

Listings tracked

16

2 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 33 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

2

Successful launches

1Amazon's first-year sales bar

Average brand age

33 months