Lip Plumper
Lip Plumper shows low returns (0.2%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Flapen Score
Top 9% of 2,481 Beauty niches · +11 vs the category median of 47
Is Lip Plumper profitable on Amazon?
According to Flapen's Amazon United Kingdom niche tracking, Lip Plumper is a £299K/yr Amazon United Kingdom market (674K searches/yr). The top 5 brands hold 60% of demand. Verdict: Worth a look — 58/100.
Lip Plumper: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Worth a look. Search demand moved +0.9% over the last 90 days and 5.3% of searches end in a purchase.
£299K
revenue / yr
Who owns the niche?
The top 5 brands hold 60% of demand, so 40% of the market is open.
40%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 3.9★ — the gap to enter on.
0/100
page quality · 26 products
Top Lip Plumper products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
Dr.Melaxin BP Spicule Plumping LIP Shot Maxi (4ml) Instant Volumizing Gloss for Fuller-Looking Lips High Shine Hydration & Plumping Effect K-Beauty
- Price
- £11.33
- Rating
- 3.2/5
- Reviews
- 763
- Age
- 11mo ago
Too Faced Lip Injection Extreme Plumping Clicks | Hydrating Sheer-To-Medium Buildable Coverage Lip Plumper with Click Applicator
- Price
- £12.20
- Rating
- 3.8/5
- Reviews
- 7,497
- Age
- 11y ago
RoC Derm Correxion Lip Volumizer | Plumping Balm with Hyaluronic Acid & Collagen Peptides | 10 ml
- Price
- £19.04
- Rating
- 3.3/5
- Reviews
- 731
- Age
- 1y ago
Revolution Beauty Pout Bomb Plumping Lip Gloss High-Shine for Glossy Fuller & Plump Lips with Hyaluronic Acid & Peptides Vegan & Cruelty-Free Sheer Milky Nude
- Price
- £4.49
- Rating
- 4.2/5
- Reviews
- 289
- Age
- 1y ago
Too Faced Lip Injection Maximum Plump Extra Strength Lip Plumper Gloss | Hydrating + Plumping 4.1ml
- Price
- £13.72
- Rating
- 3.5/5
- Reviews
- 2,437
- Age
- 5y ago
Trending
90-day click momentum
LOréal Paris Plump Ambition Transformative PH Plumping Lip Oil With Hyaluronic Acid and Tripeptide & Vanilla Oil Smoother Lips & Volumizing Shine 113 Cristal Ice
- Price
- £8.66
- Rating
- 4.0/5
- Reviews
- 145
- Age
- 9mo ago
2PCS Lip Plumper Extreme & Hydrating Oil Set Li/p Plumper for Older Women for Fuller Moisturized Li/ps. Lip Plumping L/ip Gloss Reduces Lines Boosts Volume (30% + 60% 5ml)
- Price
- £5.39
- Rating
- 3.4/5
- Reviews
- 20
- Age
- 6mo ago
Maybelline New York Lifter Gloss Plumping & Hydrating With Hyaluronic Acid Smooths Lip Surface Enhances Lip Contour For A Plumper Pout Shade: 008 Stone
- Price
- £5.45
- Rating
- 4.4/5
- Reviews
- 27,047
- Age
- 5y ago
Dr.Melaxin BP Spicule Plumping LIP Shot Maxi (4ml) Instant Volumizing Gloss for Fuller-Looking Lips High Shine Hydration & Plumping Effect K-Beauty
- Price
- £11.33
- Rating
- 3.2/5
- Reviews
- 763
- Age
- 11mo ago
Dr.Melaxin Lip Plumping Gloss Mild (4ml BP Spicule) Gentle Lip Plumper for Fuller Lips Hydrating & Glossy Shine Comfortable Daily Volumizing Lip Gloss K-Beauty
- Price
- £11.37
- Rating
- 3.0/5
- Reviews
- 255
- Age
- 7mo ago
Newest
by launch date2PCS Lip Plumper Extreme & Hydrating Oil Set Li/p Plumper for Older Women for Fuller Moisturized Li/ps. Lip Plumping L/ip Gloss Reduces Lines Boosts Volume (30% + 60% 5ml)
- Price
- £5.39
- Rating
- 3.4/5
- Reviews
- 20
- Age
- 6mo ago
Dr.Melaxin Lip Plumping Gloss Mild (4ml BP Spicule) Gentle Lip Plumper for Fuller Lips Hydrating & Glossy Shine Comfortable Daily Volumizing Lip Gloss K-Beauty
- Price
- £11.37
- Rating
- 3.0/5
- Reviews
- 255
- Age
- 7mo ago
e.l.f. Glow Reviver Plumping Lip Oil Tinted Lip Plumper for a High-Shine Plump Finish Infused with Jojoba Oil Vegan & Cruelty-Free Piggy Bank
- Price
- £6.22
- Rating
- 4.4/5
- Reviews
- 1,008
- Age
- 8mo ago
LOréal Paris Plump Ambition Transformative PH Plumping Lip Oil With Hyaluronic Acid and Tripeptide & Vanilla Oil Smoother Lips & Volumizing Shine 113 Cristal Ice
- Price
- £8.66
- Rating
- 4.0/5
- Reviews
- 145
- Age
- 9mo ago
VTCOSMETICS Reedle Shot Lip Plumper 0.15 oz (4.3 g) Moisturizing Transparent Lip Gloss Fragrance-free Korean Cosmetics (Expert-)
- Price
- £11.43
- Rating
- 3.9/5
- Reviews
- 1,425
- Age
- 10mo ago
Competition: brands, sellers & click share
The top 5 products take 45% of clicks — established leaders, but buyers still shop beyond them.
Brands
17 falling
Sellers
159
Top-5 brand share
60%
Top 20: 100%
Top-5 click share
45%
Top 20: 92%
Open market
34%
- DR.MELAXIN23%
- Too Faced14%
- Maybelline8%
- e.l.f.8%
- Barry M7%
- RoC6%
Lip Plumper demand & seasonality
Weekly search volume, with the niche's key stats alongside.
No pronounced peak months · busiest ÷ quietest = 1.3×
Top Lip Plumper search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- lip plumper237K/yr
- dr melaxin lip plumper33K/yr
- lip plumper extreme81K/yr
- plumping lip gloss55K/yr
- too faced51K/yr
- lip plumper for older women31K/yr
- roc lip volumizer plumper21K/yr
- revolution lip gloss22K/yr
- lip gloss plumping10K/yr
- lip filler22K/yr
What reviews say buyers love and hate about Lip Plumper
What buyers mention most, as a share of all reviews.
What buyers love
75% of reviews“Overall, it holds its own really well”
“It gives hydration”
“Good value for money”
“Good shade”
“has a nice shimmer”
What buyers complain about
77% of reviews“Not good enough for performance”
“Not worth the money”
“It can sting quite a lot”
“Doesnt last”
“It just looks sticky”
Lip Plumper return rate & reasons
Why buyers send it back, as a share of all return requests.
0.2%
Return rate
37%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Lip Plumper questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
