lip gloss making kit
Worth a lookShows low returns (0.6%), but soft demand (-22.3% this quarter) keeps it on the watch list.
Returns
Incredible0.6%return rate — above 5% kills the launch gate
Quality gap
Great4.1★avg incumbent rating — lower means beatable quality
Avg price
Great£18.30avg listing price — sweet spot $15–$100
Review moat
Great376.42avg incumbent reviews — the moat a new listing must climb
Brand share
Good65%top-5 brand share — brands hold most of the demand
Price range
Good£7.54–£26.40cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Good4.9%search→purchase rate — share of searches ending in a sale
Competition
Okay59%top-5 click share — leaders hold, buyers still browse
Market size
Bad£70K£70K/yr · 77K searches
Growth
Bad-22.3%90-day search growth — must beat 0% to launch
According to Flapen's Amazon United Kingdom niche tracking, lip gloss making kit is a £70K/yr Amazon United Kingdom market (77K searches/yr). The top 5 brands hold 65% of demand. Demand peaks in Nov–Dec. Verdict: Worth a look — 54/100.
Data updated Jul 21, 2026 · scored weekly · How we score niches
lip gloss making kit market data
- Units sold / yr
- 3K–4K
- avg 100–250/product
- Revenue / yr
- £55K–£73K
- units × avg price
- Conversion rate
- 4.9%
- Avg BSR
- #745
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 84%
- Out of stock
- 9.1%
- Avg brand age
- 26 months
- Avg seller age
- 178 days
Competition & brand share
The top 5 products take 59% of clicks — established leaders, but buyers still shop beyond them.Brands
14 rising
Sellers
105
Top-5 brand share
65%
Top 20: 100%
Top-5 click share
59%
Top 20: 100%
Open market
29%
- PURPLE LADYBUG28%
- Vezerd12%
- CHIT CHAT9%
- Allony9%
- GirlZone8%
- JUYRLE6%
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -22.3% search growth over the last 90 days.Peak months: Nov, Dec · busiest ÷ quietest = 3.9×
Top lip gloss making kit search terms
- lip balm making kit18K/yr
- lip gloss making kit21K/yr
- lip balm making kit for girls10K/yr
- lip gloss kit6K/yr
- lip balm kit6K/yr
- make your own lip balm kit5K/yr
- lipgloss making kit5K/yr
- make your own lip gloss4K/yr
- make your own lip balm3K/yr
Top lip gloss making kit products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 19 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
PURPLE LADYBUG Lip Balm Making Kit for Girls Age 8+ - BPA Free - Natural Ingredients - Make Your Own Lip Balm Set Great 8 Year Old Girl Gifts Arts and Craft Kit Toy for Ages 8 9 10 11+ Kid Presents
PURPLE LADYBUG£11.154.6★2,161 rev
Chit Chat Lip Laboratory - Make Your Own Lip Balm Gift Set - Vegan & Cruelty-Free - Gift for Girls
CHIT CHAT£10.574.5★16 rev
Lip Gloss Making Kit Make Your Own Lip Gloss DIY Lipgloss Making Kit Includes 6 Colors of Lipstick Powder Lip Gloss Base Lip Gloss Tubes etc Suitable for Personal use or as a Gift
Allony£19.783.6★6 rev
GirlZone Lip Balm Making Kit 25-Piece Makeup and Lip Gloss Set with Glitters Stickers & More Fabulous Girls Toys Age 8 & Great Gift Idea for Kids
GirlZone£7.544.5★3,345 rev
Lip Gloss Making Kit JUYRLE Make Your Own DIY Lipgloss Lipstick Makeup Set Natural Beauty Lipstick Creative Gifts for Teenage Girls Birthday Presents Valentines Set for Women Girlfriend
JUYRLE£23.904.5★2 rev
Newest
by launch date
Gdblsm Lip Balm Making Kit- DIY Lip Balm Kit for Women Make Your Own Moisturizing Lip Balms Craft Kits with Coconut Oil Beeswax Jojoba oil Lip Gloss Set Lip Care Christmas Gift for Girls & Women
Gdblsm£20.390 rev
Gdblsm Lip Gloss Making Kit- DIY Lip Gloss Set for Women Make Your Own Lip Gloss with Moisturizing Lip Gloss Base Pigments Glitter Jojoba Oil Fun Lipstick Making Kit Gifts for Women Makeup Lover
Gdblsm£22.590 rev
WhizToys Lip Gloss Making Kit for Girls DIY Lip Gloss Keychain Set Lipstick Makeup Set for Kids Original Birthday Holiday Gift for Girls Boys Teens Women
WhizToys£16.74128 rev
Lip Gloss Making Kit lip balm making kit 35 pcs Make Your Own DIY Lip Oil for Beginners Make Your Own DIY Lip gloss Lipstick Makeup Set Gifts Set for Women Girlfriend
Nlsqw£14.792 rev
Lip Gloss Making Kit JUYRLE Make Your Own DIY Lipgloss Lipstick Makeup Set Natural Beauty Lipstick Creative Gifts for Teenage Girls Birthday Presents Valentines Set for Women Girlfriend
JUYRLE£23.902 rev
Trending
90-day click momentumGdblsm Lip Balm Making Kit- DIY Lip Balm Kit for Women Make Your Own Moisturizing Lip Balms Craft Kits with Coconut Oil Beeswax Jojoba oil Lip Gloss Set Lip Care Christmas Gift for Girls & Women
Gdblsm£20.390.0★
Gdblsm Lip Gloss Making Kit- DIY Lip Gloss Set for Women Make Your Own Lip Gloss with Moisturizing Lip Gloss Base Pigments Glitter Jojoba Oil Fun Lipstick Making Kit Gifts for Women Makeup Lover
Gdblsm£22.590.0★
WhizToys Lip Gloss Making Kit for Girls DIY Lip Gloss Keychain Set Lipstick Makeup Set for Kids Original Birthday Holiday Gift for Girls Boys Teens Women
WhizToys£16.744.7★
Lip Gloss Making Kit lip balm making kit 35 pcs Make Your Own DIY Lip Oil for Beginners Make Your Own DIY Lip gloss Lipstick Makeup Set Gifts Set for Women Girlfriend
Nlsqw£14.792.0★
WhizToys Lip Gloss Making Kit for Girls 74 Pcs Make Your Own Lip Glosses Set Lipstick Makeup Set for Kids Original Birthday Holiday Gift for Girls Boys Teens Women
WhizToys£14.724.7★
What buyers say about lip gloss making kit
What buyers praise and complain about, mined from review topics.What buyers love
“Great gift”
“Quick and easy”
“Good quality kit”
“The instructions are straight forward”
“supplies to make 6 lip balms which I thought was a good amount for the price”
“Fun activity”
“The scents are very strong”
“I love that there are no nasty chemicals in the ingredients for these lip balms”
“keeping your lips hydrated”
“lots of colours to choose from”
What buyers complain about
“Too expensive for very small box”
“Smaller than expected”
“Did not actually work”
“Gloopy mess”
“There is no instructions guide and the items are tiny and badly labeled”
“My daughter is unable to use it”
“gloss base too thick”
“Poor presentation, badly designed pipettes, lip gloss is good”
“The only downside is the mess — everything feels quite sticky”
Top return reasons
Common questions
- Is lip gloss making kit profitable to sell on Amazon United Kingdom?
- The niche generates £70K/yr across 19 tracked products. 0 of 11 products launched in the last 360 days are still selling. 90-day search growth is -22.3%. Flapen's verdict: Worth a look (54/100).
- How competitive is the lip gloss making kit niche?
- 14 brands and 105 sellers compete. The top 5 products take 59% of clicks and top 5 brands hold 65% of demand.
- What do buyers complain about in lip gloss making kit?
- Top complaints mined from reviews: Value For Money, Size-Overall, Functionality-Overall. The return rate is 0.6%.
- When does demand for lip gloss making kit peak?
- Demand peaks in Nov–Dec; the busiest month runs 3.9× the quietest.
- What does it cost to enter the lip gloss making kit niche?
- Listings span £7.54–£26.40; the average listing price is £18.30 (sweet spot $15–$100). The average incumbent carries 376 reviews — the moat a new listing must climb.