Lip Brush
prices mostly outside the sweet spot ($2.62–$5.87) — Lip Brush doesn't clear our bar today.
Flapen Score
Top 44% of 2,481 Beauty niches · +1 vs the category median of 47
Is Lip Brush profitable on Amazon?
According to Flapen's Amazon United Kingdom niche tracking, Lip Brush is a £47K/yr Amazon United Kingdom market (82K searches/yr). The top 5 brands hold 62% of demand. Verdict: Skip it — 48/100.
Lip Brush: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Not really. Search demand moved -16.1% over the last 90 days and 15.1% of searches end in a purchase.
£47K
revenue / yr
Who owns the niche?
The top 5 brands hold 62% of demand, so 38% of the market is open.
38%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.4★ — the gap to enter on.
0/100
page quality · 22 products
Top Lip Brush products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
Retractable Lip Makeup Brush by Impora London. Perfect for Travel Lightweight Handbag Ready. Lipstick Brush with Lid.
- Price
- £2.62
- Rating
- 4.5/5
- Reviews
- 768
- Age
- 4y ago
2 Pack Retractable Lip Brush for Lipstick Lip Gloss Double-Ended Lip Makeup Brushes with Cap Lipstick Brush Applicator Travel
- Price
- £4.50
- Rating
- 4.4/5
- Reviews
- 1,106
- Age
- 3y ago
Retractable Lip Makeup Brush Portable Dual End Lipstick Brush Lipstick Gloss Makeup Brushes Concealer Brushes Lip Contours Makeup Tool (Gold)
- Price
- £3.32
- Rating
- 4.4/5
- Reviews
- 324
- Age
- 3y ago
ZHIYE Lip Brushes 200Pcs Black Lip Brushes Make Up Brush Lipstick Lip Gloss Wands Applicator Tool Makeup Beauty Tool Kits
- Price
- £4.14
- Rating
- 4.5/5
- Reviews
- 676
- Age
- 4y ago
300PCS Disposable Lip Brushes Black lip wands Lipstick Applicators Lip Gloss Wands Concealer Brushes Lip Applicators Lipstick Eyeshadow Applicator Tool Disposable Cosmetic Brush Tool
- Price
- £4.91
- Rating
- 4.9/5
- Reviews
- 20
- Age
- 1y ago
Trending
90-day click momentum
2 Pack Retractable Lip Brush for Lipstick Lipstick Brush Lip Liner Pencil Brushes Flat Lips Balm Applicator Travel Lipliner Brushes for Lipsticks Lipgloss Eyeshadow Travel
- Price
- £3.03
- Rating
- 2.3/5
- Reviews
- 3
- Age
- 4mo ago
400 PCS Disposable Lip Brushes Lip Gloss Wands Applicators Disposable Makeup Applicator Brushes Flocked Tip Lipstick Applicator Bulk Pack for Beauty Salon & Home Use
- Price
- £5.87
- Rating
- 4.2/5
- Reviews
- 5
- Age
- 3mo ago
Lip Brush for Lipstick 2PCS Lip Brushes Retractable Double-Ended Metal Handle with Sharp Tip and Rounded End for Lipstick Lip Gloss and Eyeshadow Application
- Price
- £3.65
- Rating
- 5.0/5
- Reviews
- 2
- Age
- 4mo ago
Sorcristy 2 Pcs Retractable Lip Brush for Lipstick Makeup Brushes with Cap
- Price
- £3.08
- Rating
- 4.6/5
- Reviews
- 3
- Age
- 6mo ago
Silicone Lip Brush 6 PCS Lip Gloss Brush Applicator Reusable Lip Brushes for Lipstick Balm Gloss Stick(Dry wet universal 3 Pcs length 4.33inch and 3Pcs length 1.97inch)
- Price
- £3.08
- Rating
- 4.7/5
- Reviews
- 4
- Age
- 5mo ago
Newest
by launch date400 PCS Disposable Lip Brushes Lip Gloss Wands Applicators Disposable Makeup Applicator Brushes Flocked Tip Lipstick Applicator Bulk Pack for Beauty Salon & Home Use
- Price
- £5.87
- Rating
- 4.2/5
- Reviews
- 5
- Age
- 3mo ago
Lip Brush for Lipstick 2PCS Lip Brushes Retractable Double-Ended Metal Handle with Sharp Tip and Rounded End for Lipstick Lip Gloss and Eyeshadow Application
- Price
- £3.65
- Rating
- 5.0/5
- Reviews
- 2
- Age
- 4mo ago
2 Pack Retractable Lip Brush for Lipstick Lipstick Brush Lip Liner Pencil Brushes Flat Lips Balm Applicator Travel Lipliner Brushes for Lipsticks Lipgloss Eyeshadow Travel
- Price
- £3.03
- Rating
- 2.3/5
- Reviews
- 3
- Age
- 4mo ago
Silicone Lip Brush 6 PCS Lip Gloss Brush Applicator Reusable Lip Brushes for Lipstick Balm Gloss Stick(Dry wet universal 3 Pcs length 4.33inch and 3Pcs length 1.97inch)
- Price
- £3.08
- Rating
- 4.7/5
- Reviews
- 4
- Age
- 5mo ago
Sorcristy 2 Pcs Retractable Lip Brush for Lipstick Makeup Brushes with Cap
- Price
- £3.08
- Rating
- 4.6/5
- Reviews
- 3
- Age
- 6mo ago
Competition: brands, sellers & click share
The top 5 products take 56% of clicks — established leaders, but buyers still shop beyond them.
Brands
19 rising
Sellers
22
Top-5 brand share
62%
Top 20: 100%
Top-5 click share
56%
Top 20: 98%
Open market
31%
- IMPORA LONDON21%
- Sliverdew16%
- Abeillo9%
- ZHIYE9%
- BQMEZRNUS8%
- G2PLUS7%
Lip Brush demand & seasonality
Weekly search volume, with the niche's key stats alongside.
No pronounced peak months · busiest ÷ quietest = 1.4×
Top Lip Brush search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- lip brush32K/yr
- lip brushes11K/yr
- lipstick brush11K/yr
- lip brush for lipstick13K/yr
- retractable lip brush7K/yr
- disposable lip brushes4K/yr
- lip brushes disposable3K/yr
What reviews say buyers love and hate about Lip Brush
What buyers mention most, as a share of all reviews.
What buyers love
91% of reviews“not expensive either”
“These disposable brushes are excellent quality”
“Very good brush, good quality”
“Useful & practical”
“It does at it should”
What buyers complain about
73% of reviews“Poor quality”
“I am frustrated why one works successfully snapping into the lid and the other does not, all it does is fall apart making it hard to stop lipstick going all through my bag and applying”
“Not great, it feel apart when I opened it”
“Small”
“They don't feel particularly robust”
Lip Brush return rate & reasons
Why buyers send it back, as a share of all return requests.
0.1%
Return rate
13%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Lip Brush questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
