Is Levanta Batana Oil profitable to sell on Amazon United Kingdom?

Flapen scores Levanta Batana Oil 41 out of 100 on Amazon United Kingdom, a Fail. Shoppers spend £40K a year across 16 tracked products. 0 of the 14 products launched in the last year cleared the first-year sales bar. Search demand grew -62.2% in the last 90 days.

How competitive is the Levanta Batana Oil niche on Amazon United Kingdom?

14 brands and 17 sellers compete in Levanta Batana Oil on Amazon United Kingdom. The top 5 Levanta Batana Oil products take 66% of clicks, and the top 5 brands take 68%.

What do buyers complain about in Levanta Batana Oil?

Levanta Batana Oil buyers on Amazon United Kingdom complain most about Smell, Hair Related, and Thickness. An estimated 0.5% of orders come back.

What does it cost to enter the Levanta Batana Oil niche?

Levanta Batana Oil sells for £9.10 on average on Amazon United Kingdom, outside the $15 to $100 sweet spot. Listings run £5.21 to £13.23. The average product has 483 reviews, the count a new listing must catch up to.

Levanta Batana Oil

Fail

Demand is soft, at -62.2% this quarter, so Levanta Batana Oil is a Fail.

Filters Low Review Barrier

Flapen Score: 41
41 / 100Ranks 1,867 of 2,481 Beauty niches · −6 vs the category median of 47
Market size: £40K/yr110K searches / yr
90-day growth: -62.2%search demand this quarter
Competition: 66%top-5 click share · 14 brands · 17 sellers

Flapen Score

Levanta Batana Oil against its category

The dotted line is the Beauty average. Past it, Levanta Batana Oil is stronger. Inside it, weaker.

41Fail

This niche Category average

See the method

Market

The Levanta Batana Oil market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Levanta Batana Oil 110K times last year and spent an estimated £40K. The top 5 brands take 68% of clicks. Flapen scores it 41 out of 100, a Fail.

01 · Demand

An estimated 4.0% of those searches ended in a purchase.

Shoppers searched for this 110K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 4.0% of those searches ended in a purchase. Searches in the last 90 days moved -62.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated £40K a year.

Searches, last 12 months: 110K
Growth, 90 days vs prior 90: -62.2%
Conversion, latest week: 4.0%
Market size, estimated: £40Ka year
Top search term: levanta batana oil paste10K searches a year

02 · Price

A sale here is worth £9.10.

Listings sell for £9.10 on average, from £5.21 to £13.23. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 100 to 250 of them. At £9.10 that is £910 to £2K a year per listing.

Average price: £9.10under the $15 to $100 sweet spot
Price range: £5.21–£13.23
Amazon United Kingdom median price: £12.12across 27,606 niches
Units sold a year: 3K–4K
Units per listing a year: 100–250
Revenue per listing a year: £910–£2K
Returns: 0.5%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is ads.

94% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 21.7% of listings are out of stock. The average listing ranks #504 within Hair Oils. It carries 483 reviews at 4.14 stars, so a new listing needs social proof before a better product.

Sponsored listings: 94%
Prime listings: 100%
Out of stock, average day: 21.7%
Average rank: #504in Hair Oils
Average rating: 4.14 starsAmazon United Kingdom average 4.36 stars
Average reviews: 483per listing
Listings tracked: 16

04 · Newcomers

0 of last year's 14 launches cleared the first-year sales bar.

14 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 15 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months: 14
Successful launches: 0Amazon's first-year sales bar
Average brand age: 15 months

Products

Top Levanta Batana Oil products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 66% of clicks. Leaders hold, but buyers still shop past them.

Brands

14 falling

Sellers

Top-5 brand share

68%

Top 20: 100%

Top-5 click share

66%

Top 20: 100%

Open market

25%

Brand 124%
Brand 214%
Brand 312%
Brand 410%
Brand 58%
Brand 67%

Demand

Levanta Batana Oil search demand

Weekly searches over the year. Pick a range.

Search terms

Top Levanta Batana Oil search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

levanta batana oil paste10K/yr +61.5%3.2% conv.
batana oil paste22K/yr -69.6%3.0% conv.
raw batana oil paste20K/yr -62.2%4.9% conv.
levanta batana oil9K/yr -40.4%2.7% conv.
100% raw batana oil paste12K/yr -58.7%6.1% conv.
labanta batana oil5K/yr -65.4%2.1% conv.
lebanta batana oil15K/yr -92.5%0.7% conv.
batana paste2K/yr -58.5%5.1% conv.
lebatana batana oil2K/yr -42.7%2.9% conv.
lebanta batana oil paste1K/yr -36.2%2.4% conv.

Reviews and returns

What reviews say buyers love and hate about Levanta Batana Oil

We read the reviews and the return reasons for every product selling here.

19%of positive reviews mention “Smell”

24%of negative reviews mention “Smell”

0.5%of orders come back

“Also, it does not smell like strong coffee like the real batana oil is supposed to and the consistency is more like melting in your hands rather than being raw. if you get what I mean”

A buyer, on “Smell”24% of negative reviews mention the same topic

Every topic