Lavender Soap
brand-locked demand (top 5 brands take 100% of clicks) — Lavender Soap doesn't clear our bar today.
Flapen Score
Ranks 1,283 of 2,481 Beauty niches · −1 vs the category median of 47
Is Lavender Soap profitable on Amazon?
According to Flapen's Amazon United Kingdom niche tracking, Lavender Soap is a £123K/yr Amazon United Kingdom market (121K searches/yr). The top 5 brands hold 100% of demand. Verdict: Skip it — 46/100.
Lavender Soap: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Not really. Search demand moved +37.3% over the last 90 days and 17.0% of searches end in a purchase.
£123K
revenue / yr
Who owns the niche?
The top 5 brands hold 100% of demand, so 0% of the market is open.
0%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.5★ — the gap to enter on.
0/100
page quality · 19 products
Top Lavender Soap products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
Faith In Nature Natural Handmade Soap Gift Set Vegan and Cruelty Free No SLS or Parabens 3 x 100g
- Price
- £4.98
- Rating
- 4.7/5
- Reviews
- 1,162
- Age
- 5y ago

Faith In Nature Aloe Vera Soap 100g (Packing May Vary)
- Price
- £1.79
- Rating
- 4.6/5
- Reviews
- 1,320
- Age
- 16y ago

Faith In Nature Natural Coconut Hand Soap Bar Hydrating Vegan & Cruelty Free No SLS or Parabens 100g
- Price
- £2.05
- Rating
- 4.6/5
- Reviews
- 10,476
- Age
- 12y ago

Faith In Nature Natural Dragon Fruit Hand Soap Bar Revitalising Vegan & Cruelty Free No SLS or Parabens 100g (Packing May Vary)
- Price
- £2.10
- Rating
- 4.6/5
- Reviews
- 10,476
- Age
- 6y ago

Faith In Nature Natural Lavender Hand Soap Bar Relaxing Vegan & Cruelty Free No SLS or Parabens 100g
- Price
- £1.83
- Rating
- 4.6/5
- Reviews
- 10,476
- Age
- 11y ago
Trending
90-day click momentum
Faith In Nature Aloe Vera Soap 100g (Packing May Vary)
- Price
- £1.79
- Rating
- 4.6/5
- Reviews
- 1,320
- Age
- 16y ago

Faith In Nature Natural Aloe Vera Hand Soap Bar Box Set Rejuvenating Vegan & Cruelty Free No SLS or Parabens 18 x 100g
- Price
- £29.83
- Rating
- 4.7/5
- Reviews
- 654
- Age
- 16y ago

Faith In Nature Natural Dragon Fruit Hand Soap Bar Revitalising Vegan & Cruelty Free No SLS or Parabens 100g (Packing May Vary)
- Price
- £2.10
- Rating
- 4.6/5
- Reviews
- 10,476
- Age
- 6y ago

Faith In Nature Natural Coconut Hand Soap Bar Box Set Hydrating Vegan & Cruelty Free No SLS or Parabens 18 x 100g
- Price
- £28.60
- Rating
- 4.7/5
- Reviews
- 654
- Age
- 12y ago

Faith In Nature Natural Wild Rose Hand Soap Bar Restoring Vegan & Cruelty Free No SLS or Parabens 100g
- Price
- £2.44
- Rating
- 4.6/5
- Reviews
- 10,476
- Age
- 5y ago
Newest
by launch date
Artisan Soap Mini Soap Bar Pack 8 Handmade Essential Oil Soaps with Shea Butter & Coconut Oil Gift Set (8 x 15g)
- Price
- £8.11
- Rating
- 3.7/5
- Reviews
- 157
- Age
- 1y ago

Handmade Natural Soap Bar Set | UK Artisan Cold Processed Vegan Soaps | Organic Cruelty-Free Palm Oil-Free | Essential Oil Scented | Floral Herbal & Citrus Soap Gift Set (Floral)
- Price
- £11.86
- Rating
- 4.4/5
- Reviews
- 29
- Age
- 1y ago

Faith In Nature Natural Handmade Soap Gift Set Vegan and Cruelty Free No SLS or Parabens 3 x 100g
- Price
- £4.98
- Rating
- 4.7/5
- Reviews
- 1,162
- Age
- 5y ago

Faith In Nature Natural Wild Rose Hand Soap Bar Restoring Vegan & Cruelty Free No SLS or Parabens 100g
- Price
- £2.44
- Rating
- 4.6/5
- Reviews
- 10,476
- Age
- 5y ago

Eco Warrior All Over Body Soap Bar | Body Face and Hand Bar Soap with Deeply Nourishing and Moisturising Shea Butter | Natural Eco Friendly Vegan Cruelty-Free | Free From SLS or Parabens | 100g
- Price
- £2.38
- Rating
- 4.6/5
- Reviews
- 412
- Age
- 5y ago
Competition: brands, sellers & click share
The top 5 products take 65% of clicks — established leaders, but buyers still shop beyond them.
Brands
4 flat
Sellers
21
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
65%
Top 20: 100%
Open market
0%
- FAITH IN NATURE93%
- Little Soap Company5%
- BEE Zero Waste1%
- B S C1%
Lavender Soap demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Top Lavender Soap search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- faith in nature soap71K/yr
- faith in nature soap bar14K/yr
- handmade soap24K/yr
- natural soaps for women5K/yr
- natural body soap3K/yr
- hand made soap4K/yr
What reviews say buyers love and hate about Lavender Soap
What buyers mention most, as a share of all reviews.
What buyers love
80% of reviews“a good gentle fragrance”
“EXCELLENT PRODUCT”
“Good price”
“Great lather”
“gentle on skin”
What buyers complain about
68% of reviews“Dont like smell”
“Very very small”
“I little bit expensive than I usually buy”
“Suffer with dry itchy skin”
“Makes skin feel a little dry”
Lavender Soap return rate & reasons
Why buyers send it back, as a share of all return requests.
0.1%
Return rate
73%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Lavender Soap questions
The questions sellers ask about this niche, answered from the tracked metrics.
Best Flapen score
The highest-scoring niches we track right now, across every category.









