Lavender Bath Salts

Shoppers searched for this 628K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 13.2% of those searches ended in a purchase. Searches in the last 90 days moved -37.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated £432K a year.

Searches, last 12 months

628K

Growth, 90 days vs prior 90

-37.2%

Conversion, latest week

13.2%

Market size, estimated

£432Ka year

Peak month

December3.5× the quietest month

Top search term

bath salts411K searches a year

Listings sell for £5.20 on average, from £2.34 to £21.04. Amazon reports units sold in ranges. This niche sold 80K to 100K a year. The average listing sells 2,500 to 3,000 of them. At £5.20 that is £13K to £16K a year per listing.

Average price

£5.20under the $15 to $100 sweet spot

Price range

£2.34–£21.04

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

80K–100K

Units per listing a year

2,500–3,000

Revenue per listing a year

£13K–£16K

Returns

0.1%of orders · Amazon United Kingdom median 0.6%

85% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #9 within Bath & Body. It carries 5,375 reviews at 4.69 stars, so a new listing needs social proof before a better product.

Sponsored listings

85%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#9in Bath & Body

Average rating

4.69 starsAmazon United Kingdom average 4.36 stars

Average reviews

5,375per listing

Listings tracked

13

The brands on the shelf have sold for 64 months on average, so the names here are established.

Launched, last 12 months

0

Successful launches

0Amazon's first-year sales bar

Average brand age

64 months