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laura mercier translucent loose setting powder

Skip it

Brand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.

Market size 17Growth 48Conversion 35Competition 15Returns 91Price range 95Avg price 95Brand share 0Review moat 58Quality gap 53

Avg price

Incredible£29.42

avg listing price — sweet spot $15–$100

Price range

Incredible£22.62–£37.50

cheapest to priciest tracked listing — scored on the share inside $15–$100

Returns

Great1.2%

return rate — above 5% kills the launch gate

Review moat

Good1,187.7

avg incumbent reviews — the moat a new listing must climb

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Growth

Okay+18.4%

90-day search growth — must beat 0% to launch

Conversion

Okay2.8%

search→purchase rate — share of searches ending in a sale

Market size

Bad£68K

£68K/yr · 83K searches

Competition

Bad82%

top-5 click share — a locked-up shelf

Brand share

Bad100%

top-5 brand share — brand-locked demand

According to Flapen's Amazon United Kingdom niche tracking, laura mercier translucent loose setting powder is a £68K/yr Amazon United Kingdom market (83K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Nov–Dec. Verdict: Skip it — 42/100.

Data updated Jul 21, 2026 · scored weekly · How we score niches

laura mercier translucent loose setting powder market data

Units sold / yr
5K–6K
avg 250–500/product
Revenue / yr
£147K–£177K
units × avg price
Conversion rate
2.8%
Avg BSR
#135
Page quality
0%
Prime
100%
Sponsored
90%
Out of stock
19.9%
Avg brand age
72 months
Avg seller age
157 days

Competition & brand share

The top 5 products capture 82% of clicks — a locked-up shelf that new listings rarely crack.

Brands

1 falling

Sellers

7

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

82%

Top 20: 100%

Open market

0%

  • Laura Mercier100%
  • Open — no brand owns it (0%)

Demand & seasonality

Weekly Amazon search volume, last 58 weeks — +18.4% search growth over the last 90 days.
3K2KPrime Day '25Spike '25Black Friday '25Holiday '25Spike '26JunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Nov, Dec · busiest ÷ quietest = 1.9×

Top laura mercier translucent loose setting powder search terms

  • laura mercier translucent loose setting powder69K/yr
  • laura mercier powder5K/yr
  • laura mercier setting powder9K/yr
All search terms

Top laura mercier translucent loose setting powder products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%15%£10K30%£20K45%£30K60%£41K101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)2 products missing review or click data not plotted

All 10 tracked products in this niche — three views at once, no toggling.

What buyers say about laura mercier translucent loose setting powder

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall42%

“Its great powder”

Brightness/Shine/Glow14%

“later in the day when my face gets shiny”

Stitch/Finish/Polish7%

“beautiful finish like satin”

Durability6%

“Lasts all day”

Weight Light4%

“Very light and looks good all day”

Comfort-Overall2%

“Its comfortable to wear”

Wrinkle2%
Soft Feel2%

“You really do get the soft focus blur effect”

What buyers complain about

Value For Money20%

“Although its expensive”

Suitability Dry Skin14%

“Can make your complexion look very dry”

Residue7%

“it takes residue off”

Smell7%

“this jar has a strange strong smell so wondering if a dupe or not”

Instructions/User Manual/Troubleshooting7%

“Instructions useless”

Ease Of Use7%

“Very difficult to access”

Top return reasons

Color42%
Size-Overall10%
Product Condition9%
Functionality-Overall7%
Advertised Vs Actual Product7%
Ease Of Use4%
Skin Health4%
Quality-Overall4%
Value For Money4%
Weight Light2%

Common questions

Is laura mercier translucent loose setting powder profitable to sell on Amazon United Kingdom?
The niche generates £68K/yr across 10 tracked products. 0 of 2 products launched in the last 360 days are still selling. 90-day search growth is +18.4%. Flapen's verdict: Skip it (42/100).
How competitive is the laura mercier translucent loose setting powder niche?
1 brands and 7 sellers compete. The top 5 products take 82% of clicks and top 5 brands hold 100% of demand.
What do buyers complain about in laura mercier translucent loose setting powder?
Top complaints mined from reviews: Value For Money, Suitability Dry Skin, Residue. The return rate is 1.2%.
When does demand for laura mercier translucent loose setting powder peak?
Demand peaks in Nov–Dec; the busiest month runs 1.9× the quietest.
What does it cost to enter the laura mercier translucent loose setting powder niche?
Listings span £22.62–£37.50; the average listing price is £29.42 (sweet spot $15–$100). The average incumbent carries 1,188 reviews — the moat a new listing must climb.