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Lash Tech Essentials

Fail

Prices span $6.10–$13.73, mostly outside the sweet spot, so Lash Tech Essentials is a Fail.

Flapen Score
32
32 / 100
Ranks 2,400 of 2,481 Beauty niches · −15 vs the category median of 47
Market size
£21K/yr36K searches / yr
90-day growth
-30.3%search demand this quarter
Competition
87%top-5 click share · 6 brands · 7 sellers

Flapen Score

Lash Tech Essentials against its category

The dotted line is the Beauty average. Past it, Lash Tech Essentials is stronger. Inside it, weaker.

32Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Lash Tech Essentials market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Lash Tech Essentials 36K times last year and spent an estimated £21K. The top 5 brands take 97% of clicks. Flapen scores it 32 out of 100, a Fail.

01 · Demand

An estimated 7.2% of those searches ended in a purchase.

Shoppers searched for this 36K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 7.2% of those searches ended in a purchase. Searches in the last 90 days moved -30.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated £21K a year.

Searches, last 12 months
36K
Growth, 90 days vs prior 90
-30.3%
Conversion, latest week
7.2%
Market size, estimated
£21Ka year
Peak month
February1.5× the quietest month
Top search term
lash fan19K searches a year

02 · Price

A sale here is worth £8.14.

Listings sell for £8.14 on average, from £6.10 to £13.73. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 250 to 500 of them. At £8.14 that is £2K to £4K a year per listing.

Average price
£8.14under the $15 to $100 sweet spot
Price range
£6.10–£13.73
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
3K–4K
Units per listing a year
250–500
Revenue per listing a year
£2K–£4K
Returns
1.2%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

89% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 6.0% of listings are out of stock. The average listing ranks #364 within Tools & Accessories. It carries 1,115 reviews at 4.37 stars, so a new listing needs social proof before a better product.

Sponsored listings
89%
Prime listings
100%
Out of stock, average day
6.0%
Average rank
#364in Tools & Accessories
Average rating
4.37 starsAmazon United Kingdom average 4.36 stars
Average reviews
1,115per listing
Listings tracked
9

04 · Newcomers

Brands here are young.

The brands on the shelf have sold for 30 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
30 months

Products

Top Lash Tech Essentials products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 87% of clicks. A locked shelf that new listings rarely crack.

Brands

6 falling

Sellers

7

Top-5 brand share

97%

Top 20: 100%

Top-5 click share

87%

Top 20: 100%

Open market

0%

  • Brand 158%
  • Brand 216%
  • Brand 314%
  • Brand 44%
  • Brand 53%
  • Brand 63%

Demand

Lash Tech Essentials search demand

Weekly searches over the year, seasonality beneath. Pick a range.

2K1KHoliday '24Spike '25Spike '26SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.5×

Search terms

Top Lash Tech Essentials search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • lash fan19K/yr
  • eyelash fan9K/yr
  • eyelash fan dryer3K/yr
  • eyelash dryer2K/yr
  • lash fan for eyelash extensions3K/yr
  • lash dryer795/yr
  • lash fan dryer277/yr
  • eyelash dryer fan404/yr

Reviews and returns

What reviews say buyers love and hate about Lash Tech Essentials

We read the reviews and the return reasons for every product selling here.

13%of positive reviews mention “Value For Money”
18%of negative reviews mention “Durability”
1.2%of orders come back
“broke after three hours of owning it”
A buyer, on “Durability”18% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Lash Tech Essentials questions

Answered from the same tracked data.