Lash Primer

Shoppers searched for this 116K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 11.0% of those searches ended in a purchase. Searches in the last 90 days moved -0.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated £100K a year.

Searches, last 12 months

116K

Growth, 90 days vs prior 90

-0.4%

Conversion, latest week

11.0%

Market size, estimated

£100Ka year

Peak month

October1.5× the quietest month

Top search term

lash primer32K searches a year

Listings sell for £7.89 on average, from £3.11 to £18.81. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 500 to 750 of them. At £7.89 that is £4K to £6K a year per listing.

Average price

£7.89under the $15 to $100 sweet spot

Price range

£3.11–£18.81

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

13K–15K

Units per listing a year

500–750

Revenue per listing a year

£4K–£6K

Returns

0.1%of orders · Amazon United Kingdom median 0.6%

56% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.3% of listings are out of stock. The average listing ranks #157 within Make-up. It carries 15,553 reviews at 4.21 stars, so a new listing needs social proof before a better product.

Sponsored listings

56%

Prime listings

100%

Out of stock, average day

0.3%

Average rank

#157in Make-up

Average rating

4.21 starsAmazon United Kingdom average 4.36 stars

Average reviews

15,553per listing

Listings tracked

18

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 47 months on average, so the names here are settling in.

Launched, last 12 months

1

Successful launches

1Amazon's first-year sales bar

Average brand age

47 months