Lancaster Sun Cream
Lancaster Sun Cream shows low returns (0.1%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Flapen Score
Top 11% of 2,481 Beauty niches · +10 vs the category median of 47
Is Lancaster Sun Cream profitable on Amazon?
According to Flapen's Amazon United Kingdom niche tracking, Lancaster Sun Cream is a £32K/yr Amazon United Kingdom market (50K searches/yr). The top 5 brands hold 79% of demand. Demand peaks in May–Jun–Jul. Verdict: Worth a look — 57/100.
Lancaster Sun Cream: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Worth a look. Search demand moved +179.0% over the last 90 days and 4.6% of searches end in a purchase.
£32K
revenue / yr
Who owns the niche?
The top 5 brands hold 79% of demand, so 21% of the market is open.
21%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.6★ — the gap to enter on.
0/100
page quality · 33 products
Top Lancaster Sun Cream products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
Piz Buin After Sun Tan Intensifying Moisturising Lotion (200ml) Nourishing Aftersun Cream with Vitamin E and Shea Butter Ideal to Soothe Sensitive Skin with Tanimel Tan Intensifying Plant Extract
- Price
- £5.29
- Rating
- 4.5/5
- Reviews
- 9,363
- Age
- 17y ago
The Fox Tan Sun Tan Sealer Moisture Rich Formula For Darker & Long-Lasting Tans Creates Flawless Glowing Skin Vegan & Cruelty-Free 220ml
- Price
- £12.14
- Rating
- 4.4/5
- Reviews
- 263
- Age
- 6y ago
Lancaster Golden Tan Maximizer After Sun Lotion One Month Tan Prolonging Natural Tan Accelerator Soothes and Calms Sun-Exposed Skin Softens Skin with Velvety Finish
- Price
- £17.63
- Rating
- 4.7/5
- Reviews
- 3,503
- Age
- 6y ago
Australian Gold Moisture Lock Tan Extender 237 ml
- Price
- £12.04
- Rating
- 4.7/5
- Reviews
- 18,864
- Age
- 18y ago
Australian Gold - Hemp Nation Cocoa Dreams Tan Extender Body Lotion 535 ml
- Price
- £21.43
- Rating
- 4.7/5
- Reviews
- 628
- Age
- 2y ago
Trending
90-day click momentum
Garnier Ambre Solaire Fake Tan After Sun Hydrating Tan Maintainer with Glycerol & Vitamin E Hydrate Soothe & Intensify Skin Radiant Glow Dermatologically Tested 200ml
- Price
- £4.34
- Rating
- 4.4/5
- Reviews
- 98
- Age
- 10y ago
Australian Gold After Sun Moisturiser with Bronzer 473ml
- Price
- £19.17
- Rating
- 4.5/5
- Reviews
- 123
- Age
- 1y ago
Hawaiian Tropic Hydrating After Sun - Helps to preserve your tan 180 ml 24-Hour Moisturisation With Aloe Vera Vegan
- Price
- £5.28
- Rating
- 4.7/5
- Reviews
- 10,546
- Age
- 8y ago
Australian Gold - Hemp Nation Cocoa Dreams Tan Extender Body Lotion 535 ml
- Price
- £21.43
- Rating
- 4.7/5
- Reviews
- 628
- Age
- 2y ago
Australian Gold Soothing Aloe After Sun Gel Reliefs Skin with No1 Fragrance 237ml
- Price
- £13.20
- Rating
- 4.7/5
- Reviews
- 1,433
- Age
- 13y ago
Newest
by launch date
Australian Gold After Sun Moisturiser with Bronzer 237ml
- Price
- £13.59
- Rating
- 4.5/5
- Reviews
- 10
- Age
- 8mo ago
SupremeTan After Tan Extender
- Price
- £16.02
- Rating
- 4.6/5
- Reviews
- 11
- Age
- 10mo ago
Australian Gold Hemp Nation Vanilla Bean and Pistachio Tan Extender
- Price
- £19.74
- Rating
- 4.8/5
- Reviews
- 12
- Age
- 1y ago
The Fox Tan The Candy Crush Tanning Accelerator & Oil For Long-Lasting Faster & Darker Tans Vegan & Cruelty-Free 120ml (2 Products)
- Price
- £16.16
- Rating
- 4.4/5
- Reviews
- 14
- Age
- 1y ago
Australian Gold After Sun Moisturiser with Bronzer 473ml
- Price
- £19.17
- Rating
- 4.5/5
- Reviews
- 123
- Age
- 1y ago
Competition: brands, sellers & click share
The top 5 products take 42% of clicks — established leaders, but buyers still shop beyond them.
Brands
15 rising
Sellers
106
Top-5 brand share
79%
Top 20: 100%
Top-5 click share
42%
Top 20: 89%
Open market
16%
- Australian Gold39%
- Piz Buin13%
- The Fox Tan10%
- Lancaster9%
- Malibu7%
- Pro Tan5%
- Open — no brand owns it (9 brands, 16%)
Lancaster Sun Cream demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Peak months: May, Jun, Jul · busiest ÷ quietest = 9.3×
Top Lancaster Sun Cream search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- tan extender17K/yr
- australian gold aftersun8K/yr
- tan extender moisturiser5K/yr
- tan prolonger moisturiser7K/yr
- australian gold moisture lock4K/yr
- australian gold tan extender3K/yr
- tan extender lotion7K/yr
What reviews say buyers love and hate about Lancaster Sun Cream
What buyers mention most, as a share of all reviews.
What buyers love
80% of reviews“Love the smell”
“Great product it does exactly as it says in the write up”
“Nice moisturiser”
“Works well nice on skin”
“Good price”
What buyers complain about
67% of reviews“Horrible smell”
“The product is greasy”
“Got expensive”
“Bad reaction”
“It completely fails to moisturize my skin”
Lancaster Sun Cream return rate & reasons
Why buyers send it back, as a share of all return requests.
0.1%
Return rate
18%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Lancaster Sun Cream questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
