Skip to content

Korean Skincare Set

Fail

Shoppers spend an estimated $65K a year here, so Korean Skincare Set is a Fail.

Flapen Score
42
42 / 100
Ranks 1,759 of 2,481 Beauty niches · −5 vs the category median of 47
Market size
£65K/yr190K searches / yr
90-day growth
-17.9%search demand this quarter
Competition
62%top-5 click share · 13 brands · 114 sellers

Flapen Score

Korean Skincare Set against its category

The dotted line is the Beauty average. Past it, Korean Skincare Set is stronger. Inside it, weaker.

42Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Korean Skincare Set market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Korean Skincare Set 190K times last year and spent an estimated £65K. The top 5 brands take 74% of clicks. Flapen scores it 42 out of 100, a Fail.

01 · Demand

An estimated 2.2% of those searches ended in a purchase.

Shoppers searched for this 190K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 2.2% of those searches ended in a purchase. Searches in the last 90 days moved -17.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated £65K a year.

Searches, last 12 months
190K
Growth, 90 days vs prior 90
-17.9%
Conversion, latest week
2.2%
Market size, estimated
£65Ka year
Top search term
korean skincare set168K searches a year

02 · Price

A sale here is worth £15.44.

Listings sell for £15.44 on average, from £8.58 to £31.70. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At £15.44 that is £0 to £2K a year per listing.

Average price
£15.44inside the $15 to $100 sweet spot
Price range
£8.58–£31.70
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
3K–4K
Units per listing a year
0–100
Revenue per listing a year
£0–£2K
Returns
0.0%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is reviews.

89% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 13.1% of listings are out of stock. The average listing ranks #229 within Face. It carries 4,848 reviews at 4.48 stars, so a new listing needs social proof before a better product.

Sponsored listings
89%
Prime listings
100%
Out of stock, average day
13.1%
Average rank
#229in Face
Average rating
4.48 starsAmazon United Kingdom average 4.36 stars
Average reviews
4,848per listing
Listings tracked
18

04 · Newcomers

3 of last year's 9 launches cleared the first-year sales bar.

9 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 27 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
9
Successful launches
3Amazon's first-year sales bar
Average brand age
27 months

Products

Top Korean Skincare Set products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 62% of clicks. Leaders hold, but buyers still shop past them.

Brands

13 falling

Sellers

114

Top-5 brand share

74%

Top 20: 100%

Top-5 click share

62%

Top 20: 100%

Open market

19%

  • Brand 127%
  • Brand 219%
  • Brand 311%
  • Brand 410%
  • Brand 57%
  • Brand 67%

Demand

Korean Skincare Set search demand

Weekly searches over the year, seasonality beneath. Pick a range.

10K6KHoliday '25Spike '26NovDecJanFebMarAprMayJunJul

Peak months: Nov, Dec · busiest ÷ quietest = 3.4× · 9 of 12 months tracked

Search terms

Top Korean Skincare Set search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • korean skincare set168K/yr
  • korean skin care set12K/yr
  • korean skincare kit7K/yr
  • korean beauty plan3K/yr

Reviews and returns

What reviews say buyers love and hate about Korean Skincare Set

We read the reviews and the return reasons for every product selling here.

14%of positive reviews mention “Suitability Combination Skin”
13%of negative reviews mention “Allergies”
<0.1%of orders come back, a rate Amazon rounds to zero
“Severe allergic reaction”
A buyer, on “Allergies”13% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

20 topics

NegativePositive

FAQ

Common Korean Skincare Set questions

Answered from the same tracked data.