korean skincare set
Skip itA small market ($65K/yr) — this niche doesn't clear our bar today.
Returns
Incredible0.0%return rate — above 5% kills the launch gate
Avg price
Great£15.44avg listing price — sweet spot $15–$100
Price range
Good£8.58–£31.70cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Good74%top-5 brand share — brands hold most of the demand
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Competition
Okay62%top-5 click share — leaders hold, buyers still browse
Conversion
Okay2.2%search→purchase rate — share of searches ending in a sale
Review moat
Bad4,848.22avg incumbent reviews — the moat a new listing must climb
Market size
Bad£65K£65K/yr · 190K searches
Growth
Bad-17.9%90-day search growth — must beat 0% to launch
According to Flapen's Amazon United Kingdom niche tracking, korean skincare set is a £65K/yr Amazon United Kingdom market (190K searches/yr). The top 5 brands hold 74% of demand. Verdict: Skip it — 42/100.
Data updated Jul 21, 2026 · scored weekly · How we score niches
korean skincare set market data
- Units sold / yr
- 3K–4K
- avg 0–100/product
- Revenue / yr
- £46K–£62K
- units × avg price
- Conversion rate
- 2.2%
- Avg BSR
- #229
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 89%
- Out of stock
- 13.1%
- Avg brand age
- 27 months
- Avg seller age
- 148 days
Competition & brand share
The top 5 products take 62% of clicks — established leaders, but buyers still shop beyond them.Brands
13 falling
Sellers
114
Top-5 brand share
74%
Top 20: 100%
Top-5 click share
62%
Top 20: 100%
Open market
19%
- mixsoon27%
- LAIKOU19%
- SKIN100411%
- Chrisxpearl10%
- PURITO7%
- ewku7%
Demand
Weekly Amazon search volume, last 34 weeks — -17.9% search growth over the last 90 days.Top korean skincare set search terms
- korean skincare set168K/yr
- korean skin care set12K/yr
- korean skincare kit7K/yr
- korean beauty plan3K/yr
Top korean skincare set products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 18 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
mixsoon Pure Glow Essentials Set - 5-Step Korean Glass Skin Routine for Sensitive Skin Hydrating Skincare Kit with Centella & Fermented Soybean Travel Kit Miniauture Size 5 Items
mixsoon£15.114.6★1,078 rev
SKIN1004 Madagascar Centella Travel Kit
SKIN1004£18.914.5★2,338 rev
Luxury 14PCS Rice Korean Skincare Set | Complete Routine with SPF50 Cleanser Serum Eye Cream & Tools | Premium Travel Rice Skin Care Sets & Kits for Women Teen Mom | Birthday Christmas Gift Set
Chrisxpearl£17.514.4★19 rev
PURITO SEOUL Best Kit - Skincare Routine with Panthenol Cleanser & Cream Unscented Centella Serum & Toner For All Skin Types Gift Set For Face Facial Serum K-Beauty 3.52 fl. oz.
PURITO£12.354.5★766 rev
5PCS Rice Skin Care Sets & Kits Korean Skincare Set- Cleanser Toner Serum Eye Cream & Moisturizer Christmas Birthday Gifts for Women Teenage Girls Mom Friend Travel Skincare Set
ewku£13.494.5★67 rev
Newest
by launch date
LAIKOU Sakura Skincare Set 9Pcs Face Hydrating Kit with Serum Moisturiser Eye Cream Sunscreen SPF50 Mud Mask Greeting Cards & Gift Bag Christmas Birthday Pamper Gifts for Women Teenage Girl
LAIKOU£8.58132 rev
Beauty of Joseon Glow Essentials SetRelief Sun + Dynasty Cream + Glow Serum | Daily Korean Skincare Kit
Beauty of Joseon£25.8457 rev
Luxury 14PCS Rice Korean Skincare Set | Complete Routine with SPF50 Cleanser Serum Eye Cream & Tools | Premium Travel Rice Skin Care Sets & Kits for Women Teen Mom | Birthday Christmas Gift Set
Chrisxpearl£17.5119 rev
LAIKOU Skincare Set 11 PCS Korea Snail Skin Care Sets & Kits with Collagen& 24K Gold For Hydrating & Repairing Skin Birthday Christmas Pamper Gifts for Women Teenage Girls Friend Travel-Friendly
LAIKOU£17.21111 rev
LAIKOU Skincare Set 7PCS Korean Rice Face Care Kit with Fermented Rice For Soft Smooth & Radiant Skin Christmas Birthday Gifts for Women Teenage Girls Mom Friend Travel Sized TSA-friendly
LAIKOU£14.83486 rev
Trending
90-day click momentumBeauty of Joseon Glow Essentials SetRelief Sun + Dynasty Cream + Glow Serum | Daily Korean Skincare Kit
Beauty of Joseon£25.844.6★
SKIN1004 Madagascar Centella Travel Kit
SKIN1004£18.914.5★
LAIKOU Sakura Skincare Set 9Pcs Face Hydrating Kit with Serum Moisturiser Eye Cream Sunscreen SPF50 Mud Mask Greeting Cards & Gift Bag Christmas Birthday Pamper Gifts for Women Teenage Girl
LAIKOU£8.584.3★
mixsoon Pure Glow Essentials Set - 5-Step Korean Glass Skin Routine for Sensitive Skin Hydrating Skincare Kit with Centella & Fermented Soybean Travel Kit Miniauture Size 5 Items
mixsoon£15.114.6★
medicube Collagen Jelly Cream- Niacinamide & Freeze-Dried Hydrolyzed Collagen - Boosts skins barrier hydration and gives 24h Glow & Lifted Look - Korean skincare (1.69 Fl Oz)
medicube£9.674.3★
What buyers say about korean skincare set
What buyers praise and complain about, mined from review topics.What buyers love
“Makes your skin look fantastic”
“Skin feels smooth”
“consistent in quality”
“Very hydrating”
“Good Price”
“the gel is lovely on the face it drys well”
“Glowing skin”
“Absorbs well”
“The mask fits comfortably”
“Simple to use”
What buyers complain about
“Severe allergic reaction”
“Its still sticky”
“is very dry”
“Dried my skin out”
“Bit pricey”
“break extremely easily”
“Damage my skin”
“The quality is not as advertised”
“hate the texture”
“Didn't work”
Top return reasons
Common questions
- Is korean skincare set profitable to sell on Amazon United Kingdom?
- The niche generates £65K/yr across 18 tracked products. 3 of 9 products launched in the last 360 days are still selling. 90-day search growth is -17.9%. Flapen's verdict: Skip it (42/100).
- How competitive is the korean skincare set niche?
- 13 brands and 114 sellers compete. The top 5 products take 62% of clicks and top 5 brands hold 74% of demand.
- What do buyers complain about in korean skincare set?
- Top complaints mined from reviews: Allergies, Adhesion/Stickiness, Moist/Dry. The return rate is 0.0%.
- What does it cost to enter the korean skincare set niche?
- Listings span £8.58–£31.70; the average listing price is £15.44 (sweet spot $15–$100). The average incumbent carries 4,848 reviews — the moat a new listing must climb.