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Kinky-curly Hair Extensions

Maybe

The products selling today average only 4.0★. But buyers convert on only 1.4% of searches, so Kinky-curly Hair Extensions is a Maybe.

Filters No Dominant Brand Quality Gap
Flapen Score
57
57 / 100Top 11% of 2,481 Beauty niches · +10 vs the category median of 47
Market size
£83K/yr251K searches / yr
90-day growth
-7.1%search demand this quarter
Competition
36%top-5 click share · 25 brands · 43 sellers

Flapen Score

Kinky-curly Hair Extensions against its category

The dotted line is the Beauty average. Past it, Kinky-curly Hair Extensions is stronger. Inside it, weaker.

57Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average
See the method

Market

The Kinky-curly Hair Extensions market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Kinky-curly Hair Extensions 251K times last year and spent an estimated £83K. The top 5 brands take 59% of clicks. Flapen scores it 57 out of 100, a Maybe.

01 · Demand

An estimated 1.4% of those searches ended in a purchase.

Shoppers searched for this 251K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 1.4% of those searches ended in a purchase. Searches in the last 90 days moved -7.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated £83K a year.

Searches, last 12 months
251K
Growth, 90 days vs prior 90
-7.1%
Conversion, latest week
1.4%
Market size, estimated
£83Ka year
Peak month
August1.2× the quietest month
Top search term
kinky-curly hair extensions for twist55K searches a year

02 · Price

A sale here is worth £24.48.

Listings sell for £24.48 on average, from £5.60 to £109.19. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At £24.48 that is £0 to £2K a year per listing.

Average price
£24.48inside the $15 to $100 sweet spot
Price range
£5.60–£109.19
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
3K–4K
Units per listing a year
0–100
Revenue per listing a year
£0–£2K
Returns
2.0%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

84% of listings pay for placement with sponsored ads. 98% ship with Prime. On an average day, 16.7% of listings are out of stock. The average listing ranks #805 within Hair Extensions, Wigs & Accessories. It carries 486 reviews at 3.95 stars, so a new listing needs social proof before a better product.

Sponsored listings
84%
Prime listings
98%
Out of stock, average day
16.7%
Average rank
#805in Hair Extensions, Wigs & Accessories
Average rating
3.95 starsAmazon United Kingdom average 4.36 stars
Average reviews
486per listing
Listings tracked
43

04 · Newcomers

0 of last year's 16 launches cleared the first-year sales bar.

16 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 29 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
16
Successful launches
0Amazon's first-year sales bar
Average brand age
29 months

Products

Top Kinky-curly Hair Extensions products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

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The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

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Competition

Competition: brands, sellers & click share

The top 5 products take only 36% of clicks. An open shelf where new products get seen.

Brands

25 falling

Sellers

43

Top-5 brand share

59%

Top 20: 96%

Top-5 click share

36%

Top 20: 78%

Open market

36%

  • Brand 117%
  • Brand 215%
  • Brand 310%
  • Brand 410%
  • Brand 56%
  • Brand 65%

Demand

Kinky-curly Hair Extensions search demand

Weekly searches over the year, seasonality beneath. Pick a range.

6K4KSpike '26MayJunJulAugSepOctNovDecJanFebMarAprMayJun

No pronounced peak months · busiest ÷ quietest = 1.2×

Search terms

Top Kinky-curly Hair Extensions search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • kinky-curly hair extensions for twist55K/yr
  • afro kinky-curly human hair bulk59K/yr
  • qvr afro kinkyhair human hair bulk23K/yr
  • afro kinkyhair for braiding20K/yr
  • kinky hair10K/yr
  • afro bulk human hair12K/yr
  • afro hair8K/yr
  • qvr hair6K/yr
  • afro kinky6K/yr
  • xpression springy afro twist4K/yr

Reviews and returns

What reviews say buyers love and hate about Kinky-curly Hair Extensions

We read the reviews and the return reasons for every product selling here.

23%of positive reviews mention “Soft Feel”
15%of negative reviews mention “Quality-Overall”
2.0%of orders come back
“the overall quality is poor”
A buyer, on “Quality-Overall”15% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

Keep looking

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FAQ

Common Kinky-curly Hair Extensions questions

Answered from the same tracked data.